Boots • Lifting & Firming Foundation SPF 15 [DISCONTINUED] • Liquid

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patriciacaina on 3/2/2013 10:49:00 PM more reviews by patriciacaina

Age: 18 & Under   Skin: Dry, Tan   Hair: Brown   Eyes: Brown    

This foundation is amazing! I just got it from target for about $4 because it was on clearance! The only shades they had left were nude, blonde and walnut. I am a lighter than-most-filipino with yellow undertone, so nude and blonde were way too light for me, I went with walnut (which is too dark). I just dot the foundation everywhere and blend with my elf flattop brush and top it off with my elf HD powder and it tones the shade down a little. It feels and looks so lightweight and natural (unlike colorstay) but covers the redness around my nose and blemishes even though I have dry skin! The packaging is a lot better than colorstay (which is what I used to wear daily until this), it has a pump and a top and looks so sleek and nice. I highly recommend!

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Marin123 on 2/23/2013 10:19:00 AM more reviews by Marin123

Age: 44-55   Skin: Oily, Fair   Hair: Blond   Eyes: Blue    

I am fairskinned, and I buy the Nude 20 in this foundation. I mix this with Eucerin Everyday Protection (its a moisturizer with a 30 that gets rid of some of the redness in my skin). I have oily skin and it does not break me out. It makes my skin look flawless and glowing. Love this foundation.

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knoel on 1/5/2013 5:15:00 AM more reviews by knoel

Age: 36-43   Skin: Combination, Fair-Medium   Hair: Blond   Eyes: Blue    

I've been using this foundation for 7 years. I used to use stay perfect, but because I have dryer skin, decided to give this a shot. It's great for dry skin, and the porcelain matched my skin tone perfectly. It's not too yellow or too pink. It blends well, doesn't streak, doesn't oxidize or slip off your face by the ends of the day. It's not too oily, either. It actually does make your skin look younger and does a great job of evening out skin tone. It doesn't look fake, either. I prefer a pretty natural look and this did the trick.

I am now 38, and planned to continue using this indefinitely. Sadly, it's been discontinued. I contacted Boots and they confirmed. So, if you find any and want to try it, or just want to stock up, do it. It's not being made anymore.

6 out of 6 people found this review helpful.     Was this review helpful to you? Yes   No

ShiShiPooPoo on 12/22/2012 9:43:00 PM more reviews by ShiShiPooPoo

Age: 36-43   Skin: Normal, Dark, Warm   Hair: Black, Curly, Coarse   Eyes: Brown    

I am 43 and just started using Boots skincare (which I love). I am African American and dont have any wrinkles, but have noticed dryness and loss of firmness around jawline. I bought the Walnut which is a beautiful, golden brown. It is yellow-based which is great. I can't tell you how many foundations I have been through...even customized that STILL left me too pink, too orange, too ashy, to muddy...etc. This choice is an EXACT match. Walnut is the darkest so if you are darker brown you wont find your color unfortunately but hopefully they will expand the color choices. The texture is creamy and leaves me with a nice semi-matte look. It was very blendable and I didnt need concealer at all and it ddid not feel heavy at all. I highly recommend.

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BeccahH on 11/29/2012 2:30:00 AM more reviews by BeccahH

Age: 25-29   Skin: Combination, Fair   Hair: Blond   Eyes: Green    

I gave this foundation a chance. I've been using BE for years, but I just can't do minerals in the wintertime anymore. I picked up a bottle in the New Ivory shade from Target. For shade reference; I initially was using BE's Fairly Light until they came out with Golden Fair (a much better match for my fair skin with warm undertones). After my long sabbatical from liquids (I'm not counting Josie Maran's foundation, that stuff goes on like tinted moisturizer), I had to reteach myself how to apply foundation. My initial attempt was a failure. I used Tarte's Brightening Primer underneath & it made the foundation impossible to blend. So I removed it with a baby wipe & started over primer-free. My second attempt was a success. I got a nice satin finish with a medium coverage.I could probably go a shade lighter, but the foundation doesn't oxidize & using the darkest shade of foundation you can go to actually helps to camouflage sun damage more effectively. After using minerals for so long, I can feel this on my skin, but it's a nice feeling. The formula seems to release moisture as you wear it, a very nice feeling in the winter. It's the happiest I've been with a foundation for quite some time. I hope the love affair lasts :)

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skort on 11/28/2012 11:10:00 AM more reviews by skort

Age: 19-24   Skin: Combination, Fair, Warm   Hair: Brunette   Eyes: Hazel    

I love love love this foundation, and I'm definitely repurchasing as soon as I run out. How do I love thee? Let me count the ways.
--This foundation actually has true yellow undertones. Just about every "drugstore" foundation I've tried has been too pink for me, so this is a definite plus.
--Looks extremely natural and non-cakey. I can slap this on and throw some powder on it and not worry about looking like I'm wearing a mask out in the sunlight. I'm looking at you, Colorstay.
--Good coverage. I'd say one layer gives medium coverage, which is usually enough to cover all the redness and scarring I have. It can be built up to medium-heavy coverage though, without looking cakey or feeling heavy.
-- Decent price. I got it for $15 at Target.
-- Pump bottle. Everyone likes a foundation with a pump, yeah?
-- This hasn't caused me any breakouts or irritation, and I've been using it for about 2 months now. And I have very sensitive acne-prone skin.
-- SPF 15

If you have pink undertones, this foundation might not work for you, as all of their shades seem to be quite yellow. But if not- run out to Target and buy this. It's da bomb. For reference, I'm about NC15 and New Ivory is a perfect match.

6 out of 6 people found this review helpful.     Was this review helpful to you? Yes   No

lushorchid on 11/18/2012 1:32:00 AM more reviews by lushorchid

Age: 25-29   Skin: Other   Hair: Other   Eyes: Other    

For reference, I'm combo/dry clog prone.
My fall/winter skin tends to be dry, uneven, and red, most foundations either sit on top, fade away or sink into the dry spots and make my skin look so dehydrated. I've been test driving this foundation and I may have finally found my cold weather foundation. I'm an NC30/35, olive toned, with dark hair and Almond is a great match. The coverage is medium, with a satin dew finish, a hint more elegant textured than skin but not unnaturally so. Even coverage with a sort of softening/blurring effect, and stays fresh and radiant, no cakey or patchy fading by the end of the night. Wears like a high end foundation. I barely need half a pump to cover redness ( I use fingers, not a brush/full face). Price is expensive for drugstore and I'm not a fan of the glass bottle for transport but the product works so well I'm glad to deal with both.
Will update if this clogs me as I continue use.

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*TOP REVIEWER* flybaby on 11/16/2012 11:55:00 AM more reviews by flybaby

Age: 56 & Over   Skin: Dry, Fair-Medium, Neutral   Hair: Brown, Wavy, Medium   Eyes: Other    

I bought Boots N°7 Lifting & Firming foundation on a whim, and fell in love!


I was walking through my local Target, and there was a SA/makeup artist for Boots standing there in the aisle. She asked if she could help me, and I explained what I was searching for. She suggested this foundation.


I've used the Chanel Lift Lumiere in the past (and reviewed it on Makeupalley) I liked it, but it wasn't perfect. I knew that Boots N°7 Lifting & Firming Foundation was supposed to be a dupe for the Chanel, but, I never tried it.


However, that day, (which happened to be the day I returned my GA Maestro Fusion due to lack of color match) I really needed foundation, and I purchased the Boots N°7 Lifting & Firming Foundation in "Almond" as it was a nice compromise in color between the paleness of my face, and lingering tan of my chest.


I wore it for a number of weeks, loving it more and more each day. (I do like it more than Chanel Lift Lumiere too)


But, as my chest faded, I was anxious to get back to using a foundation which matched just my face, so I didn't need to apply foundation down my neck.


I dug through my cache of foundations at my house, and pulled out LM Silk Crème in Beige Ivory. I'd worn it most of last winter, and there still was a good bit of product in the tube. I wore it for one day, and as the day progressed, noticed it didn't last nearly as well as the Boots Lifting & Firming Foundation had.... Next day, I went back to Target in search of a lighter shade...


N°7 does not have many shades to choose from, which is a downside, but, happily #20 (Blonde) matches me well. For reference, it is almost exactly the same as LM Beige Ivory. My face is just slightly lighter, but, as my chest is still a bit tanned its all good. I don't need to carry it down on my neck. In the past I tried "Blonde" in the Boots mousse foundation, and it seemed too light, or maybe it was just too mask-like (on me) but, in the Lifting & Firming foundation—I couldn't ask for better. It is a wonderful foundation.


I like it better than Laura Mercier Silk Crème, or Chanel Lift Lumiere. I like it better the GA Maestro Fusion, GA Lasting Silk, GA Designer Lift, or Chanel Perfection Lumiere (what a disappointment that turned out to be!)


It took me over two years of actively searching for the perfect foundation. Even before I was consciously on an official quest to find "my" foundation, I searched, rarely buying the same brand twice. I've tried drugstore foundations (Revlon, L'Oreal, Almay), Department store (MAC, YSL, Chanel, Guerlain, Armani, Arden, Laura Mercier, Napoleon Perdis, Shiseido, Smashbox), I've tried ordering online brands such as Gerda Spillman... none of them quite did the trick, and many fell very far from what I wanted.


N°7 looks natural, but soft focus natural, (similar to Chanel Lift Lumiere in that aspect) It photographs well, it lasts extremely well. It doesn't oxidize (hate that!) Its buildable. Packaging is superb. Nice pump dispenser, attractive bottle which looks elegant on the makeup table. The cap, as some have remarked is a very tight fit. But, I'd rather tight than loose.


So far, other than a lack of shade selection, I cannot find one negative thing to say about it, and wish I'd tried it sooner. I hope they never discontinue or reformulate this foundation!


One more comment about shade match... Although I rarely participate on the MUA message boards, I do read them, and learned of a great website that gives the comparable shade in different brands. The site is findation.com


Of course its not foolproof, but, its a starting point, especially when trying to determine shades when shopping online.

19 out of 19 people found this review helpful.     Was this review helpful to you? Yes   No

ahagen2010 on 8/11/2012 11:58:00 AM more reviews by ahagen2010

Age: 19-24   Skin: Combination, Fair-Medium, Neutral   Hair: Brunette, Straight, Medium   Eyes: Brown    

I love this foundation due to its yellow undertones! I am caucasian with a very yellow undertone and I have not been able to find any foundation to match my skin they have all been way too pink or just wouldnt be yellow enough but this one in the color Nude is perfect!! This foundation has not broken me out and lasts about 6 to 8 hours with maybe a powder touch up between there but it isnt necessary. A little costly at $15.00, but hey I"ve spent more. Overall it's great foundation and definately will purchase again!

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xtorie on 8/5/2012 1:59:00 PM more reviews by xtorie

Age: 18 & Under   Skin: Very Oily, Fair, Warm   Hair: Red, Wavy, Medium   Eyes: Hazel    

This is the only foundation I've ever even LIKED, and I've tried almost every drugstore foundation there is. I'm not sure why, but in my local Shoppers Drug Mart (Canadian) I haven't seen it in over a year. I'm worried they've stopped stocking it or that it's been discontinued, but I love it so much I'll buy more online.

This gave my VERY oily skin almost everything it needs. It made my skin look perfect and it didn't sit on it weirdly like Revlon Colorstay does. I use hardcore acne treatments twice a day and it can dry my skin out AND make oils erupt, but this hid the dry spots. It didn't control oil that well, but literally nothing does for me, not even milk of magnesia or Mattify! Ulta powder. Considering nothing even looks good on my skin, this foundation surprised me, especially since it's supposed to be anti-aging. I'm only 18 so I certainly don't need that, but it can't hurt!

I wore this at my prom and it kept me looking good from about 4 pm to midnight. All I did was apply it, use Colorstay as a concealer, and set with Marcelle loose powder. It did get a little shiny, but it looked more glowy than oily.

Anyway, try this!

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

cellocontour on 8/2/2012 12:18:00 AM more reviews by cellocontour

Age: 19-24   Skin: Oily, Fair-Medium, Warm   Hair: Black, Straight, Fine   Eyes: Brown    

I am Asian, shade NC20 or 25-ish, and I have this in Nude. I love this foundation because it is the yellowest high-quality drugstore foundation I can find. Coverage is medium-heavy. Oil control is average on my oily skin since I still need to blot every 4 hours. It looks cakey in the summer though, so for now I am switching over to BB creams until the weather cools down. The glass bottle looks nice, but you waste product when you're near the end and can't get the last of it out. Already on my second bottle!

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

julieejuicee on 6/17/2012 10:47:00 AM more reviews by julieejuicee

Age: 19-24   Skin: Combination, Medium, Warm   Hair: Brown, Wavy, Medium   Eyes: Brown    

I love this foundation! I got it in the shade almond. I'm Asian and on the medium-dark side. The foundation is a tad light for my skin tone, but it blends so well it's not really noticeable. It has nice yellow undertones. It has such a nice finish! It's satin like and just looks so natural on my skin. I have combo skin, although lately my t-zone hasn't been as oily as usual. I use a mattifying gel underneath my foundation, and I find that I don't even have to use powder on top and I loveee how it looks without any powder. It gives me a nice glow. I only need one pump for my entire face, so I could see it lasting a long time for me. The coverage is medium I would say...I don't use concealer with this just because I like the way it looks on it's own. I like this foundation a lot more than any others i've tried recently!

EDIT: I've been using this for awhile and it still hasn't broken me out. But since it's summer, I have to mix the shades walnut and almond together to get my tan shade.

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Sasy on 6/16/2012 3:46:00 PM more reviews by Sasy

Age: 36-43   Skin: Other   Hair: Other   Eyes: Other    

For years I used Revlon Colorstay and loved it. I get somewhat bored from time to time and feel the need to switch it up. I bought some of the E.L.F. flawless finish foundation. Surprisingly I liked it. Always on the search for something better I came across the reviews for this foundation. Despite some of the negative reviews overall it seems to be a hit so I bought a bottle. I can not believe how much this foundation is perfect. Yes, as a lot of people have said - it has a yellow undertone. I have never used anything with a yellow undertone and as it turns out this is just what I needed. One pump is all I need. I apply it over a primer and sometimes I mix a lavendar shimmer with it. I use the E.L.F. high definition powder with a bare escentuals glow mixed in and it's perfection. Smooth, flawless finish with enough coverage to hide my not so perfect skin but not so much it looks like a thick mask. The nude color is an exact match to my NC 15 skin that has a little color to it since it is summer. I will buy this again. I gave it 4's because nothing ever deserves a 5 in my eyes because there is always room for improvement. Give this a whirl, if you don't like it you can always swap it or return it. You'll never know until you try. :) I'm certainly glad I did.

3 out of 3 people found this review helpful.     Was this review helpful to you? Yes   No

heatherbelleday on 3/19/2012 11:44:00 PM more reviews by heatherbelleday

Age: 36-43   Skin: Combination, Fair-Medium, Neutral   Hair: Blond, Straight, Medium   Eyes: Green    

I was very disappointed with this foundation. I loved the shade "nude" on me (very yellow-based). The packaging is really lovely. I also loved the way it applied and looked at first, but unfortunately it just did not last like that. After 2-3 hours it was breaking up around my nose and mouth and just not looking good. I thought I had found my perfect foundation! Oh well, the search continues.

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

mml09 on 3/8/2012 6:21:00 PM more reviews by mml09

Age: 19-24   Skin: Very Dry, Fair-Medium, Warm   Hair: Black, Curly   Eyes: Brown    

Hi makeupalley this is my first review. I am an nc25 all year round, unless ofcorse if i get some sun i can probably get to nc30. I have a light-medium complexion with very strong yellow undertones and i found that this foundation in Nude was a very close match for my nc25 skintone it has the perfect yellow undertones for my skin. I have been through so many drugstore foundations and ALL of them have been PINK! i have never tried any department store foundations yet but i am thinking about trying clinique because this foundation by boots lifting and firming is just okay in my opinion. Im young 20 years old i dont have wrinkles lol but I do have dry skin so i figured this lifting and firming foundation would be more moisturizing and it is but i dont know why this foundation makes dry patches more noticable but without this foundation on my face i have NO dry patches. Weird. Maybe i just havent found the perfect moisturizer to apply on my face before i apply this foundation. If anyone knows of any face moisturizer that is great for dry patches please share with me. I also apply this foundation with my clean hands because i felt that with a damp sponge the finish was powdery and i also used the e.l.f. powder brush but the finish was also powdery and i dont like using foundation brushes. So for me the best way was with my hands and i get a natural finish. This is why i think this foundation is just okay. I am going to continue using this foundation for now. My face is clear almost always, this foundation gives light to medium coverage. This foundation has no scent to it, ive been using it for about three weeks maybe 3x's a week and my face has had no breakouts. I dont really wear makeup often just when im going out to dinner, or when i have some redness and when i wear it its only on my face for about 6hours tops. I felt it looks the exact same throughout the whole day from when i first apply it. The only thing about this foundation that i love is that its the only foundation i have been able to find at a drugstore (Target) with yellow tones in it. The foundation is not bad, so i would try it if you have yellow undertones. Everyones skin is different. If anyone has this problem with dry patches and have founda a solution that helps TELL ME. Thanks<3

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*TOP REVIEWER* angelixia07 on 2/26/2012 2:38:00 AM more reviews by angelixia07

Age: 19-24   Skin: Acne-prone, Fair-Medium, Warm   Hair: Black, Wavy, Coarse   Eyes: Brown    

This foundation wears pretty well, feels much more expensive than it is. It is medium coverage and can be built up. I have combo skin and find that when my skin is on the dry side, it clings a little but its not too bad. If you have normal/oily skin this would probably wear beautifully on you. It doesn't feel too heavy but it did break me out so I had to stop using it. I was using shade Nude for my NC25 skin, which was one shade two light but I like to contour a lot so it evened it out overall and matches.

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*TOP REVIEWER* MrsTefee on 2/22/2012 8:05:00 AM more reviews by MrsTefee

Age: 19-24   Skin: Very Dry, Fair   Hair: Blond   Eyes: Blue    

This is a decent foundation but nothing special. Its not very heavy coverage (light-medium) which is what I was looking for! I also cant wear it because the lightest shade is still too dark for me (im nc5-nc15) : ( Oh well! The hunt continues......

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

DaniBuzz on 2/19/2012 3:41:00 PM more reviews by DaniBuzz

Age: 19-24   Skin: Dry, Dark, Warm   Hair: Black, Curly, Medium   Eyes: Brown    

I have eczema and for the past month I have had the worst break out on my face... ever. I was constantly peeling and looking red... so red, that my NC45 Mac Studio Fix which is extremely yellow wasn't hiding my imperfections.
After seeing this foundation on ebay for a under £4 (yes, including postage) i thought I'd give it a try. I was torn between the Boots No.7 Stay Perfect and this but due to having dry skin I chose this... and I have never looked back.....

So because I was buying onlne, I didn't know what colour would suit me. I am a weird colour being half Filippino and half Ghanaian so I'm on the lighter side of dark. I went to my local Boots only to find that they only went up to shade 35 Almond which was too light. Finding one review online, an NC44 girl chose shade 45 Walnut so i went for it.

Comparing this to my NC45 they are very alike except this is LESS yellow which is fine as sometimes I looked very orange while wearing it. This foundation has a runnier consistency so I see how people from NC42 to NC45 can use it as its less thick and will show more skin.
Using this covered up the weird discolouration from my eczema, the reddish tones from rashes and they grey dullness from around my eyes. I did add some concealer but I always do, as I always look tired without it. The colour match for me is very good, in any light my skin looks lke skin, just better and without an odd cast of orange or looking like a mask. Due to this foundation being thinner it means you have to apply a whole lot before it looks cakey. It does come with a pump and 1 pump is usually enough, 1.5 if your going out and want more coverage.

The finish on this is a DREAM for my skin. Not once did my skin feel dry or tight, only supple and satin smooth - velvety almost. This is the HG foundation for winter in terms of skin dryness, I do not have to worry. Hasn't given me any spot or worse rashes so is great for sensitive skin.
For some reason (maybe due to eczema) my face is sightly lighter than my neck so I also bought this in shade 50 Truffle (comparable to an NW45) and mix in a tiny amount to try and balance out myy colours and it works great.

I suggest everyone at least TRY out this foundation, go to a Boots (a larger one to see the full range of shades) and buy online just to try it out, that way if you hate it, you wouldn't have wasted £15.

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pulsesync on 2/19/2012 1:43:00 AM more reviews by pulsesync

Age: 18 & Under   Skin: Dry, Fair-Medium, Neutral   Hair: Brunette, Curly, Medium   Eyes: Brown    

I have this in Vanilla. This isn't that great for dry skin. Probably best for oily skin. Its finish on me is the same as L'Oreal True Match in W3, which I found as blendable, long-wearing, good color match but it makes my tiny bumps and dry bits more pronounced. Semi-matte finish I think. I have used this over different silicone based primers, some different moisturizers, applied with different brushes and my hands and I'm not wowed by any result. I don't know, I was hoping for a lot based on reviews but my Revlon Colorstay, Neutrogena HealthySkin, Covergirl Natureluxe, and Wet N Wild Tinted Moisturizer look so much more flawless than Boots Lifting and Firming. WIth those it doesn't even look like I'm wearing foundation but with Boots it looks like I've caked a bunch on even if I haven't. I do however really love the pump. I wish all foundations had a clear pump bottle but sadly a lot don't.

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shortyy on 2/19/2012 12:38:00 AM more reviews by shortyy

Age: 19-24   Skin: Acne-prone, Medium   Hair: Brunette   Eyes: Brown    

I have been using this product for a week now, and I absolutely adore it. I am shade 45 (walnut); for reference, I am NC42 in Mac, yellow undertones, combination oily and visible acne scars on my cheeks. I don't have perfect skin by any means but I also don't want to cake on foundation. This product gives amazing buildable coverage. I can go into many different lighting and my face remains constant. When fellow male friends comment on how my skin "radiates" (yes, that was his terminology), I would take that as a good sign. I would highly recommend this foundation to everyone!

2 out of 2 people found this review helpful.     Was this review helpful to you? Yes   No