Cheap, giant tub of basic moisturizer. Good to have around for a quick fix but for my dry skin I find that I need much more moisture. After a shower while my skin is moist I slather this on my face & neck. It sinks in quickly, scent is pleasant and clean BUT after a few minutes my face feels tight again. So I find myself reaching for Olay Regenerist Serum instead. I can see someone with normal/combo skin getting better use out of this kind of moisturizer. The tub also states "visibly reduces fine lines & wrinkles". Although that sounds like a dream for such a cheap moisturizer I find it hard to believe it will really do it. But I dont think I will give it a chance to prove itself because it simply doesnt give my skin the moisture it needs in the first place. I *might* get this again but for use on my neck and decolette area instead.