For reference: very sensitive, dry, fragile Rosacean skin. Neutral NW/NC10.
So I've been doing lots of research on BB Creams lately and I ordered a few samples to try. First let me say BB Cream is no miracle product. Basically it's just a tinted moisturizer with sunscreen. It will never replace your ordinary sunscreen because the little amount of BB Cream needed (pea-size for the whole face & neck) won't give you sufficient protection.
Most BB Creams have a greyish tone to it but they oxidize to adjust to your particular skin tone. In general they are suited for fair-medium toned skin but there are some suitable for pale skins.
I tried Holika Holika Peach Girl BB Cream in shade #1. Nice, moisturizing BB Cream. Lovely peachy pink cream blush in the cap. Decent shade match; maybe a tad too dark. Unfortunately this one broke me out.
Next I tried Skin79 VIP Gold BB Cream. This shade is way too dark for my skin. Otherwise nice BB Cream for slightly dry-normal skin.
Then I tried Missha M Signature Real Complete BB Cream in shade #21. I loved the silky texture and coverage, didn't irritate my skin and was moisturizing but this shade was too dark. So I ordered the lightest shade, #13 and this was perfect.
I have been wearing this BB Cream for quite some time now and I'm very pleased. It offers more coverage than your average tinted moisturizer, gives a dewey finish and is easy to apply. After using my regular moisturizer I apply a few dots allover my face and blend with a damp sponge. A little dusting of powder and I'm good to go.
No complaints about the price either: I ordered mine off eBay from a reliable seller for only 11 Euro (tube 20ml). Most of my foundations are way more expensive.
If you have very fair skin, I highly recommend checking out this BB Cream (or the Missha Perfect Cover) in shade #13.
UPDATE 4/1/2013: Still love this BB Cream; so much I actually repurchased a tube and I never finished up a foundation/TM/BB Cream before!