I think burt's original mint flavored balm is the very best when it comes to healing, moisture & protection, but the mint flavor can annoy me sometimes. so this is my 2nd favorite balm. it smells kind of medicinal for a second, but the scent goes away after it has been applied. plus it's very moisturizing and protective. I've tried many other natural lip balms and so many of them feel lumpy (like burt's acai berry balm) or too oily, which makes me feel like I need to reapply right away.
bonus-- even though it's not supposed to color your lips, I could swear mine look just a teeny bit more pink when I apply. I don't know why though -- if I put some on my hand, I can't see any color at all (and it's not marketed for it - nowhere on the package does it say that it is supposed to provide color). but I really think it makes my lips look just a hint rosier.