When it comes to cleansers, I've tried dozens, both drugstore and department store brands. But so far, this one is the best!
It's pretty gentle - it's not as gentle as Cetaphil (nothing really is) - but it has never dried me out or irritated my skin. And it really "emulsifies" the dirt/grime and cuts through oil. When I use it, it feels like the makeup and dirt just melts away. The best part is that it's clean-rinsing without causing any dryness - no film or residue.
It's the perfect balance - very clean but also very gentle. I keep coming back to this, because it just works. Definitely a HG for me.