I brought this lip balm on my Paris trip for €7! Sadly I live in the US & it retails at $19 here, it became my favorite lip balm. I've tried many classic favorites like: Kielh's #1 (too shiny), Fresh sugar lip treatment, Philosophy Hope in a Stick & Burt's Bees(too waxy), Maybelline babylips & EOS balms(not moisturizing at all), Ettusais lip essence (good but expensive & hard-to-find), I finally settled with the good old Carmex (a bit slippery) & Elizabeth Arden 8 Hr Cream (amazing but smells weird), these 2 works wonder if worn by itself, but they are not ideal under lipstick, because they both make my lips slightly too glossy/ slippery for lipstick application; Nuxe moisturizes by penetrating in, but without the scent & glossiness (male friendly), which makes my lipstick stay much longer & more vibrant with less product. Only issue is: If you store it in cold temperature it gets harden, and therefore difficult to scoop up the product & apply on lips. I love this lip balm & wish I've stocked up more from the French pharmacies.