Okay so, I absolutely love this stuff! My hair has been through h*** & back, and I honestly think if I didn't use this stuff my hair would be just like hay. I used hair masques before, & I didn't like them because after I used it I still found it was hard to get a comb though my hair, and sometimes my hair would feel so gross and weighed down, therefore I didn't deep condition it often. I used Joico, that stuff is good not gonna lie, but the Macadamia is so much better. When I use it my hair is SO soft, shiny, isn't weighed down. Not to mention the packaging is cute, I like the texture of it too because a little goes a long way! My favorite thing of all is, the SMELL<3 This stuff smells amazing, so good you want to eat it lol. If people say negative things about this product they must have something wrong with them no offense because I can't see how anyone wouldn't like it. It's so good for your hair, makes it amazing, and smells good!! I don't even review things ever but I actually had to just because I love it so much ...and it is a little expensive but I mean, a little goes a long way and you're only supposed to use it twice a week and it's definitely worth it in my opinion .