This is a great volumizing mascara! I'm a former Max Factor 2000 calorie mascara user and was looking for a good replacement since it's no longer available here in the U.S. I've tried L'Oreal Voluminous (hated it), YSL Faux Cils (loved the formula but it smudge/smeared like crazy), and I was starting to give up. Someone recommended this to me because Cover Girl and MF are both owned by P&G, and supposedly the ingredients list is identical or nearly identical. Anyways, it truly is volumizing - I have the wimpiest lashes and they're thicker after one coat of this mascara. Even though it's not advertised as a waterproof mascara (packaging says it's "smudgeproof"), I didn't have any issues with smudging or raccoon eyes. I also love that it's cheaper than most drug store mascaras (It was around $4.97 at Walmart and Target).