I really like this drugstore bronzer! At first, I was skeptical because the shade seems so light in the pan. But once I brought it home and put it on, I found that it warms up my complexion nicely! I usually go for bronzers that are bit darker, but this has opened me up to trying some lighter shades. It's a mostly matte light tan with SLIGHT shimmer. It's so slight that sometimes I have to be looking at the pan in the right light to see the shimmer in it. But still, it's worth mentioning for those of you who are against shimmery bronzers. The only thing I hate is the bulky packaging. I don't plan on using the little brush that's housed in the bottom, but my Eco Tools bronzer brush instead. So I've got this empty compartment that's just taking up space. Overall though, if you're looking for a good low end bronzer to save some money on makeup, as I was, this isn't a bad pick! Great for those of us with skin tones on the lighter side of medium (NC 20-30, MUFE 118)! And there's an even lighter shade of this bronzer for those of you who are super-fair!
UPDATE: I found that this lasted all day on my skin, and I wasn't even wearing any foundation or powder when I put this bronzer on yesterday! Truly an accomplishment for a drugstore product!