Average Rating 4.1/5
Review by abfabjeanius
I'm a bit late on the Moroccanoil boat. For some reason, I thought it was like argan oil (which I have used on my skin and hair before), so I decided not go buy it. However, after seeing all of the editorials, I decided to give it a try. I purchased the small bottle at Duane Reade for $13.99. For reference, I have shoulder length color treated hair that is thick and slightly wavy. It has a tendency to frizz, but the roots are also oily.
Moroccanoil is a lightweight serum - proportionately has more silicones than any oil, so if you are wary of oil, this should be fine. I use about a nickel sized amount on damp hair, working in from the ends to about half an inch from the roots. I find this absorbs quickly, and when my hair dries, it just feels very soft and smooth. I have tried this both with heat styling and with air drying, and both have yielded about the same results, so I don't think any of the ingredients are heat activated.
The packaging, as some have noted, is slightly cumbersome, because there is no pump, and the bottle is glass. I've been super careful not to spill or knock it over. The smell is slightly coconutty (less nutty than pure argan), and the serum is a mid-brown color, a bit lighter than maple syrup.
I did take off a lippie because this isn't as good as my Phytodefrisant at keeping frizzies at bay. On super humid days, I am still frizzy. Overall, though, I do like Moroccanoil and find that it gives my hair a nice, smooth texture on normal days.