At a recent visit to the Laura Mercier counter to try foundation the MA showed me how to apply this cake eyeliner into my lash line and WOW the blue just really brought out the color in my eyes. You can't really tell I'm wearing eyeliner because it doesn't show up above the lash line but what a difference it makes. I've only been using this for a few days and I still haven't mastered the application technique - I have to apply before all other makeup so I can clean up. But it's worth taking the extra time for the effect. Like everyone else I hate the cheap looking plastic packaging (especially since this is $20) but I really love this product. UPDATE: I ended up returning this to Nordstrom's - every time I used it it made my eyes water like crazy and then kind of ran, making me look like I had dark circles. Oh well. Guess my eyes are sensitive to this stuff. I've found that Trish McEvoy's midnight definer has the same effect without irritating my eyes.
I bought this on a whim, attracted to the color but not believing a cake eyeliner would really give me the results I wanted. Wrong! This is just... fantastic. I love dark blue/indigo eyeliners, but my two favorites (EL Ink Writer and L'Oreal Indigo Smoker) either don't last long enough or tend to smudge. I have neither problem with this cake eyeliner. It goes on beautifully - it's very easy to control a thin line vs. thick - and it lasts forever!!!! That's not something I expected. This actually outlasts my BB gel eyeliner. I can put it on in the morning and find I still have eyeliner on in the afternoon! For a heavy eye cream user with oily lids, that's a miracle in itself. And the color is so pretty - a dark bluish-indigo. I think this would be great for someone scared by the idea of "blue" eyeliner - this is just so subtle-looking and attractive. I have green eyes but I'm betting this looks good on just about everyone.
I love the look of liquid/cake liners , and this one is excellent! The dark navy blue really makes my brown eyes pop! I use a wet eyeliner brush to apply, long-lasting as well, more of a dramatic look.
I love this product! This navy blue liner makes my brown eyes stand out. It doesn't smear, smudge and is practically waterproof. Will buy again in a heartbeat.
I never thought I would ever use a blue eyeliner! I am a redhead with hazel eyes. But the makeup artist used this on me during a recent makeover and it was wonderful! I was wearing sandstone and cognac eyeshadows, so I wouldn't have thought to pair blue with those, but it doesn't look blue really, just isn't as harsh as black. I bought a Stila push brush to apply it and it's wonderful. I'm using this all the time now in all different combinations. I'm getting aubergine next!