This brush is absolutely amazing. I recently switched to using this brush to apply my liquid foundation. Beforehand, I used the KIKO stippling brush but it shed so many hairs and a few brush hairs would be on my face and then I had to remove them afterwards - heh. I actually had this brush for a few months, I got it in the Studio brush set but I never used it until a few weeks ago. I had heard all the amazing reviews about it and part of the reason why I bought the Studio brush set was for this brush but I never used it for a while - weird, I know. I am so glad that I've started to use this brush though. It really applies liquid foundation flawlessly and the brush is so dense so it gives an overall even application. I noticed a great change when I switched to this brush. My foundation looks so perfect. The only downside to this brush is cleaning it. Since it is so dense, it takes some time to clean and dry. However, I LOVE this brush and now couldn't be without it. I'm so happy I have it and if I ever need to, I will buy it again without a second thought.

Overall a nice brush, gets my powder on nicely, the bristles are soft, and it does its job. Good for only £3.50

This brush is definitely worth it! The price is amazing! I like all the elf brushes even from the one dollar line! It's affordable and if you lose it or mess it up you're not breaking the bank by going out and buying a new one. If you're looking for a new powder brush, I recommend this one!

This brush is simply amazing!!..100% worth it..purchase purchase purchase!!

I own these, yes I did have to super glue the pieces back together after months of use, but the brush is AMAZING!! I use it as a bronzer brush, and a powder brush. Got 2 of these bad boys, but I think Im getting a 3rd jic. $3 brush and it kicks @ss!! So so awesome for a cheapy brush. Get 1 now!!

LOVE this brush!!!!

I love this brush! I'm pretty sure a lot of people would agree with me since it's such a popular brush. It applies my foundation beautifully, and blends it out efficiently leaving absolutely no streaks. The bristles are very soft, and the packaging is very sleek. I've had it for about a year now with continual use and it still feels brand new. Very minimal shedding and nothing has fallen apart.
This brush is a great alternative to Sigma's Flat Top Kabuki brush, for those who don't want to spend $16 for a brush. I have both and I actually prefer this over Sigma's since it's not as dense so it blends faster. Sigma's is noticeably denser and that's about the only difference between them. I would recommend buying this brush first before buying Sigma's. So wonderful!

I absolutely HATE this brush. I do not understand why it is so beloved in the beauty world. As for the pros, I appreciate the price, sleek look, and density of the brush, but that's where it ends. I've owned it for two years and used it to apply both liquid and powder foundation which always look horrible as a result. This brush makes my liquid streaky, and it over applies my powder no matter how little I use. Also it feels very soft to the touch of my hand, but when used to stipple/buff foundation onto my face, it feels very prickly against my skin. It actually causes irritation! Because of all the great reviews, I thought maybe I bought a lemon so I purchased another, but it gives me the same issues. The only use I've found for this brush is to use it to buff out overly applied blush, and even then, it's my last resort tool of choice. This brush serves no purpose in my make up collection, and I do not recommend it to anyone!

One of my absolute favorite brushes, period. It's super soft and gives such a flawless foundation application (powder OR liquid). I actually bought 2: 1 for my foundation, 1 for blushes/bronzer. And at $3 each, that feels like a steal.

I am slowly but surely becoming obsessed with E.L.F. products and this brush is by far one of their gems. I had been looking for a brush to apply my neutrogena skin clearing foundation with and I just couldn't stand the idea of spending 30-45 dollars on a MAC brush. That just seems so ridiculous to me. I see people talk about ELF all the time on youtube and one of the girls I watch on there used this specific brush to apply her foundation. Ever since then I couldnt get the brush out of my head. I went to target the other day and went the ELF section. First of all I thought the brush would be atleast 10 bucks but It only cost 3 dollars! Even though it was freaking awesome how cheap it was I was hoping that the brush wouldnt turn out to be complete crap. Well trust me, it is NOT crap at all. It doesn't shed, the bristles are soft and smooth, it's a good size, nice handle. It works wonders with my foundation! My foundation is a liquid foundation but this brush also works amazing with powders (hence the name powder brush ;D). This brush is definitely my HG brush when it comes to applying my foundation. It's gives me a great natural look without streaking. I am VERY impressed and will be checking out more ELF products soon! Definitely proves that the most expensive thing in the world isnt always the best! :)