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75% would repurchase
Package Quality: 3.8
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on 8/2/2014 12:20:00 AM
More reviews by diepset1
Skin: Combination, Tan, Warm
Hair: Black, Straight, Medium
This mascara is a tube of magic! The tubes you will find now are rather boring in design, but do not be deceived, it's HG worthy. The tube is silver/gray and the wand is very nice because there are many bristles that remind me of a toothbrush almost. I think since there are so many bristles lined up so neatly, it is able to evenly distribute mascara on every lash. I got the mascara in black and it's waterproof. The mascara doesn't clump and it dries quickly. It looks very natural and gives length to my lashes, but not an unreasonable length. It really wakes up the eyes and the formula lasts throughout the day even when I am working and even when I use eyedrops. I just really love this mascara and I will keep it in my mascara rotation. I like having two or three at a time for any look that I want, but I use this one the most. I'm more of a natural girl, so this is the mascara for that kind of look.
1 out of 1 people found this review helpful.
on 7/31/2014 11:16:00 AM
More reviews by KatieMakeupLady
Skin: Normal, Fair-Medium, Warm
Hair: Blond, Wavy, Fine
Maybelline Full 'N Soft has been a staple product in my mascara arsenal for several years. I purchased this product in Black and Brown and love to use this on a daily basis. I first discovered it when they discontinued Sky High Curves (R.I.P. Best Mascara for my teenage self). The formula is creamy, not too runny or dry. The brush is the best, I always scrub and sanitize them and use them for spoolies when I use up a tube. The formula thickens your lashes in a way that looks natural with one coat, but is buildable for a more dramatic, thick look. I am fair-skinned and blonde so I always bought the brown previously, but lately I have gotten the black and it looks great as well! The smell is minimal, and the formula is nicely pigmented. I love to use this product in the middle of my mascara routine, which usually consists of three or four coats from different mascaras. Full 'N Soft doesn't get thick or clumpy, and it doesn't become difficult to remove (in the non-waterproof version). This is a great product if you're going for the natural-looking "no-makeup" look (which actually does sometimes require makeup, especially if your eyelashes are blonde like mine!). I would definitely buy this mascara again and again. I read that it may be discontinued (noooooo!) so I will be stocking up just in case!
4 out of 5 people found this review helpful.
on 7/29/2014 12:47:00 PM
More reviews by dinodog
Skin: Other, Other, Not Sure
Hair: Other, Other, Other
It was the only mascara I loved, unfortunately it is discontinued. You can still find it in stores, many stores have it on sale. I bought a few, but I know at some time I will be out of it. ...Of course I tried others, even expensive ones: Estee Lauder, Chanel, Lancome, Clarins, Benefit, Too faced, Tarte, Clinique, Bare Escentuals + cheaper ones: Flower, Paula’s Choice, Cover Girl, Physician’s Choice, Almay, Revlon, L’oreal, almost all other Maybelline and for me nothing was as good as this one.
2 out of 2 people found this review helpful.
on 7/27/2014 4:50:00 PM
More reviews by ASpratt
Skin: Combination, Fair-Medium, Not Sure
Hair: Brunette, Other, Other
I have been using this mascara since it came out and I love it. I have used the waterproof but I think I lose more lashes when removing it (probably my method) so I prefer the non waterproof. It doesn't really smear on me even if I go in the water. Anyway, I love the brush and that it is not clumpy and does not leave me with spider lashes. They are just long and smooth and fan pretty much perfectly. With a new tube I only need one coat, maybe 2 for going out at night. I'm worried since it is on the bottom of Maybelline's mascara wall at the stores. I hope they do not discontinue it since it has been out for a while. I think they want new mascara tubes in new colors on the shelves to advertise the newest (mostly broken promises) but I always come back to this one. I have tried some of their newer ones over the years but they would either smell weird, or apply too wet and clumpy, or make my lashes short and clumpy and stuck together... I feel like this one is an old secret at this point but was happy to see recent reviews about it-at least I'm not the only one buying it!
3 out of 3 people found this review helpful.
on 7/26/2014 7:54:00 PM
More reviews by yjanney
Skin: Oily, Fair-Medium, Neutral
Hair: Brunette, Wavy, Coarse
This has replaced Maybelline Volume Express as my everyday mascara because it gives me the length I want PLUS I get some volume so my lashes don't look spindly. Volume Express has cuter packaging, but the price and availability are comparable. Even applying multiple coats, my lashes stay soft and clump free. Love!
on 7/23/2014 5:00:00 PM
More reviews by MysteriousMagicalMUAer
Skin: Oily, Fair, Not Sure
Love this mascara. It's volumizing but not clumpy, holds a curl & is very black. It smudges on me BUT every mascara I have ever tried does, I have very oily skin so that's probably why.
on 7/23/2014 7:24:00 AM
More reviews by mirandamall
Skin: Oily, Medium, Not Sure
Hair: Blond, Other, Other
Quicky, because I have to head off to work, one word: AMAZING!!
on 7/22/2014 2:32:00 PM
More reviews by Ryelizabeth
My eyelashes NEVER hold a curl, I've tried everything. This mascara is amazing. It keeps my lashes curled makes them long and separated and it is fully waterproof. It's perfect for either natural looking or huge bold lashes. The only thing I dislike is I wish the color was more black but other than that I totally recommend it! Do yourself a favor and go buy it!
on 7/14/2014 10:09:00 AM
More reviews by hasnijabosnia777
This is a truly superior drugstore mascara!! This is my HG natural look mascara! It leaves my lashes long and lush looking. While it doesn't thicken exceptionally well, I find myself reaching for this mascara every day over my more expensive mascaras like the Diorshow and Benefit mascaras. While I do layer several coats, this mascara never looks flaky or dry on my lashed. I have been recommending this mascara to anyone and everyone who will listen! For the price you cannot beat this product!
on 7/13/2014 2:06:00 AM
More reviews by antiguru
Skin: Oily, Fair, Neutral
Hair: Brunette, Wavy, Medium
Love the wand, love the soft lashes it gives and not the crunchy kind. However, besides making my lashes black, this did nothing for me. No, it's not waterproof. I think my standards for non waterproof mascara are way too high and really need to be re-evaluated. It did make my lashes soft, it did make them look full, but if it can't hold a curl, no one will see the fullness because I look like Snuffleupagus within 30 minutes of curling. I may try the waterproof version someday but for now, I just need time to mourn this mascara "cult favorite", listen to sad songs and write some bad poetry.
My Mascara Collection! The Good vs. The Bad by TheKatalicious17
Are you sure this product is discontinued?
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Reviewer did not try the product Profanity/Vulgar language Advertising (Vendor promotion, iHerb Coupons etc.) Marketing campaign (BzzAgent, Influenster etc.)