i bought this liner in a 24/7 liner set, and zero has the longest staying power on my waterline out of all of my black liners including mac's smolder. it isn't very dark with one swipe, but if you go over your waterline a few times it gets darker. it stays the longest on my waterline our of all the liners i've tried, however it doesn't stay 100% by the end of the day.
i would buy it again because it stays so long, and even though it's not as dark as mac's smolder, it is buildable.
I've been using this product for some time now and I love it!!!... I use this on my water line all the time and use it for a smokey look as well... you have about a min to smudge it but once it dries its on for the day... if you use it all over the lid don't open your eye asap or it will move... again give it time to dry and your good to go.... love it!!!
I'd heard a lot of great things about the 24/7 liners from Urban Decay, and had been looking for a black pencil liner for tightlining/water-lining, and just general use. Definitely a lot of transfer with this pencil. It's nice for smuding along the upper lashline if you're going for a smoky look but I don't use it for much of anything else, as it tends to transfer to my crease, or to my waterline if I use it to tightline (and vice versa). It's a fairly true black, although I still love my Revlon Colorstay Liquid Liner if I'm looking for blackest black. It's overall a decent liner, just not worth the price to me when there are great drugstore alternatives.
I'm on the fence about this product. I love the intense black color and the creaminess. It truly does glide on... and then it glides right off.
This stuff is HELLA smudgy and not really meant for the waterline. It stays for about an hour and then I need to reapply if I really want my waterline to be black.
I have found that gel liners work way better on my waterline than pencil liners do. My favorite right now is the Buxom Lashliner. 'Tis awesome.
I keep buying UD 24/7 because I do think they are the best out of the pencil liners as far as creaminess and color choice. I find that if I set this color with a shadow it lasts like I want it to. I find this pencil useful if I want to rock a really smudgy smokey eye. And I carry it in my purse for quick touch ups. So it does serve a purpose, but I do not use this if I want something that will last all day w/o smudging.
Wow! Such great reviews but it didn't live up to them. I was disappointed, the color was great and it did glide on, but Oh! The Smudging!! I bought this specifically b/c I heard it did NOT smudge, but it did. Alot. This eyeliner was worse than my $6 Rimmel. I returned it.
=/ i had really high expectations for this liner. i bought it twice and returned it twice. at first i loved loved the creaminess of this liner. it glided on my eyes like butter, no tugging at all. but it smudged like crazy =( too bad.
I heard a lot of good reviews for this product and so I decided to try it. As i bought it in a sale, it wasnt too expensive. The reviews had said that this eyeliner does not smudge and will stay put '24-7'. Obviously, this was an exaggeration but I didnt realise how much of exaggeration it was. This eyeliner smudges like crazy and i was really dissapointed. However, the colour was very rich and application was pretty smooth, although i do not think i will find myself buying the product again.
Really happy with this eyeliner. It stays on well and goes on easily. It works well for the inner rim too if you like to do that sort of thing.
This worked great at first, but I wouldn't purchase it again because it does smudge and it's not any better than the cheaper drugstore ones.
This eyeliner for me, was a waste of $$.
Doesnt stay on my waterline.
Application is VERY soft
Spent more time sharpening the pencil then using it
Smudges after application (perhaps if you are looking for a smokey eye look/smudged eyeliner then this liner would be great for that)
Would NOT repurchase again