This is my 2nd gel/cream eyeliner and I LOVE this product! Since I bought this I have been using it non-stop, all my pencils and liquid liners are being sorely neglected :( I love how Pigmented it is, it glides on extremely smooth and this lasts all day for me (10+ hours). It does not smudge on me once it sets. I am really loving the gel liners because of this product. It washes off with my cleanser, which in my book, is a Huge plus, don't need extra product to remove this eyeliner. The container is sturdy,a clear glass pot. It does not look like alot of product, but trust me, you don't need much! The brush is also ok, I don't use it, rather I use a bent,rounded,fine tipped, taklon paint brush (bent it myself lol) I will definitely keep buying this product.

This product is okay. I have really oily skin, probably because I sweat very easily. This gel eyeliner is great for beginners! I'm horrible at applying eye liner, but the brush is really helpful.
The eyeliner glides on smooth, but doesn't last as long as it says it does. It probably lasts around 4-6 hours for me. Also, it smears. I find it more helpful to smudge the eyeliner on my bottom lash line with a brush, so that it doesn't smear as much. Plus, it gives my eyes a nice smokey finish.

FINALLY!!! I have been waiting for this eyeliner to come in the UK for ageeesss and finally it's here!!
I have considered buying the US one off ebay, but wasn't entirely keen.
I love gel liners, gel liners and felt tips are my all time fave and i was using the Sleek gel eyeliner pot before this came out. But i am so pleased this is here!
Even though I've not had it very long to give a full review, my first impressions are:-
- The colour is WOW.
- The brush is brilliant for applying it.
- For the £5.99 I paid, I'm in love.
- It stays on all day.
- Its brilliant for the waterline.

I will definitely be buying this again, can't wait til they bring out more colours! ;D

This is one of the best eyeliners I've ever used! I bought the charcoal grey first but wanted the black one too because it was so great. I'm a big fan of gel liners and this is just as good as my more expensive brands. It goes on smoothly and lasts forever. I wore it yesterday for the first time in a while and it lasted all day, it even looked good when I got back from the gym! I even like the brush that it comes with, although it works well with my other brushes too.

So far this is the best eye liner of any kind I've ever used.
The fine tip brush makes it easy to paint on the style I want to create with the eye liner, the eye liner gel itself is long lasting throughout the night with little to no smear throughout the night, it stays almost perfect after applied.

PROS:
-Small and portable
-Goes a long way
-Stays on very well
-Color is GREAT
-Smooth and creamy but not too creamy
-Reasonable price
-Prefer gel over pencil
-Great for that Wing look

CONS:
-I didn't really like the brush it came with it (or maybe it was because I wasnt used to applying the gel eyeliner since it was new to me, I'll have to try again to see lol)

BONUS: I ran out of my brow pencil a while ago but I found using the leftover color on the brush (or dabbing just a TINY smidge) to fill in my eye brows works GREAT also. It just gives a little darker look to my brows and looks very natural. It's like a 2-in-1! <3

This liner is fabulous. The brush it comes with is really good, I have professional brushes, but this one is great for people who don't or even to pop in your bag rather than bringing a full size one out (it has a plastic over on so the product won't ruin your bag).

The product claims to last upto 24hrs, now I haven't tried that yet however I play bass in a band, I wore it last night, had it on for 12hrs (including while I was on stage) and it still looked great right up till I washed it off (NO LINER HAS EVER DONE THAT FOR ME- I usually look like a racoon after a gig).

It glides on well, and there is a decent amount in the pot. Some people have complained about how little there seems to be in it, but imagine compacting your fave pencil liner into a pot, it wouldn't even fill a quater of this pot. Apparently there are other colours available, but probably only at bigger stores.

Price is ok considering you get a fair amount of product, but if you think its a tad expensive, with it being a drugstore brand they usually have sales on (its £5.99 at superdrug at the moment if anyones considering buying it). Or they have 3 for 2 at boots and whatnot.

I would recommend this product. The product was bought out of my own cash, I do not work for any of the companies mentioned. This opionin is mine and not influenced by anyone or anything :)

I really had troubles using pencil eyeliners for the fact that it smudge so easily even those smudge-proof pencil eyeliners (and hey... they still smudge :(( sad.) That's why I've decided to switch to gel liners and I've come up with this Maybelline Eyestudio Lasting Drama Gel Liner.

The Pro's: well.. I can proudly say that it is a worthy drugstore brand gel liner. It really STAYS for hours and smudge-proof (at last I found something that won't smudge coz I sometimes unconsciously touch my eye which is not a right thing to do). It's very easy to apply depending on the type of brush you use. Also the color is rich, I have one in black and i can say it's really pigmented.

The Cons: hmmm.. one thing i don't like is the brush, well maybe it's only me but I prefer a flat and thin angled brush which makes it easier to apply. The price is also a little bit pricey for a drugstore brand but it's worth it.

i highly recommend this gel liner. =))

I have always had such a hard problem finding a good liquid eye liner that i decided to try this.
I have tried countless liquid eyeliners: mac, sephora, urban decay, channel, loreal, physicians formula, lancome, cover girl, revlon, almay....and those are just a few.
Never being completely satisfied with any of them reasons ranging from quality, pigmentation and their overall power to stay on.
This gel eyeliner is amazing. It stays put pretty good and i have really watery eyes so a lot of my eyeliner tends to end up at the bottom outer edges of my eyes. This on only has done that once in the two weeks i have been using it.
Plus i love how black it is and how easy and fast it is to apply.
I would absolutely purchase this again and again, and i am now eager to try higher end versions of gel eye liner :)

I like it! Stays on all day, and glides on beautifully, I would buy it again