My go-to YLBB shade. A little understated but perfect for everyday.

Great color, nice plummy/pink that is neutral but not too brown, not too pink. Matches my lips yet adds a little pop of color. Smells nice.

Absolutely beautiful color. The formula is moisturizing and has this fabulous chocolate/vanilla scent that is positively addictive. Totally concur with the previous poster who wondered why it took her so long to get on the Viva Glam bandwagon. A very carefully thought out line.

I can't believe I waited so long to jump onto the Viva Glam bandwagon. Viva Glam VI shows up a beautifully blended plum-brown red. I also feared that it would be too frosty, but I can't even tell that there are shimmers. The formula/texture isn't too drying and lasts for 2+ hours. I noticed that after a while, it wears down to a redder shade than what was applied, but still very wearable. Love Viva Glam VI for an understated, yet stunning, red! =)

My favorite lip color of all time! I love to wear w/ the lipglass. It goes with everything and lasts a long time.

I have used this for some time, and find it to be my favorite of all the Viva Glam colors. It's got enough red it in to pack a punch, but it's softened w/ plum/terracotta/brown/pink undertones -- sounds crazy, but it's a beautiful concoction! I especially love wearing this with only minimal other makeup since the color is really a standout. I wore MAC 3D for years and found this to be a nice change from that but still sort of in the same family. How nice, too, that the proceeds go toward a cure for HIV -- definitely a re-purchase for me!

I am not a lipstick fan, i prefer wearing gloss over my lips because lipsticks can leave my lips dry. the i only lipstick i use is clinique black honey. for some reason, this one caught my eye and it looked plummy brown on the tube but it applies lightly and looks like a reddish-brown hue on my lips, which almost looks like a balm/gloss on. its a great day/night lipstick, very classy color. it actually resembles the clinique black honey when i apply it to my lips, but the black honey is a little redder and this one is mauvier. i have been grabbing this one more over the other lip products lately. a little pricey but if it goes to the aids foundation, i'm all for it! for skin tone reference, i'm NC 35, use Sand in Estee Lauder. UPDATE: have given up on lipsticks as it seems to bleed, make my lips super dry and make me look a bit older... stuck with Clinique Superbalm glosses... especially Ginger and Black Honey :)

I love the color of this l/s as it compliments the rest of my everyday make-up. i do find it a little drying but the color is great so I would definitely re-purchase. I wear it often enough that I'm sure it will ran out soon.

I went to the MAC counter looking for an everyday, sophisticated, go-to lipstick that didn't require much thought. This is what the MAC SA suggested, and it's perfect! I'm NC25, cool w/ yellow undertones, hazel eyes, dark brown hair. The MAC website claims this is a 'warm terra cotta plum fusion' (whatever that means). It is a Luster formula, meaning it's a little more sheer than a regular matte lipstick, which I prefer. I only knocked one lippie off for its staying power, as it has almost none.

I like this color. This is a very everyday, daytime color for me...It wears off in no time...I love how it looks at first, but like all the lustres I buy, seems 30 minutes later, they are gone and time to reaply. I wish I could find this bronzy berry color in a longer lasting lipstick finish..then I would be in heaven...I would still rebuy this lipstick until I find something that last longer on my lips.