I really like this! It's the bronzer I've been looking for. I decided to give this a try after using and loving Benefit Dandelion (which I use as a sheer blush). For reference, I have a lighter complexion, not super pale or "ivory" but on the fair side (with warm tones). I get some nice color in the summer without even trying, and was hoping to find a way to fake it as we go into winter. However, I didn't want anything shimmery, orange, or overly bronze. This, therefore, is perfect. It's a matte color that is a natural tan shade. Not bronze or orange. Just tan. I actually might try this as a brow color too as it looks a lot like tan eyeshadows that have worked well for this purpose. :) Anyway I apply this with a regular blush brush (bronzer brushes are usually too dense and pick up too much product and I over-do it). I tap it on my hand first, then sweep it cheeks once. That's all I need! It makes my cheekbones pop out like when they are tan from the sun. I am very impressed with this. Since it's matte, it's also great for contouring (jawline, nose, cheekbones, etc). The smell is sort of strange. I think it's supposed to be brown sugar, which is.. kind of cute. But I still prefer my cosmetic products to be fragrance free.
I knocked one point off because I feel this is too expensive for the product you get ($28), dislike the cardboard packaging, and the brush that comes with it sucks.
There is a God! I love, love LOVE this product. I have tried every bronzer on the planet. Other bronzers made me all glittery (and not "glowing" as promised), while enlarging my pores in the process (yes, mica enlarges those pores). Other bronzers made me look orange or red.
I read about Hoola as a great matte, non-glimmery bronzer and it also came highly recommended by my cousin. A year passed since it came recommended and cried over every stupid mineral bronzer I tried.
I finally said enough was enough, so I spent $30 on Hoola and it was the best $30 I have ever spent. I sweep Hoola on my face and it's the BEST color ever. Perfect tan without making my face streaky (granted I had to blend it a little). Perfect matte with no shiny, sparkly crap all over my face. And best of all? My pores look small again and the bronzer stays in place.
I have only used this product for a couple weeks, so now my only main concern is breaking out. So far, so good. I just hope that it doesn't happen because I don't know if you will be able to pry this product out of my hands!
I had to give an update. I think I got a little too excited. This product ended up making me break out. I am very sad because I loved the matte finish. I am also seeing what a lot of reviewers are talking about when getting that "muddy" look. When I initially reviewed this, I was fairly tan, so this color was great. Now that we're in the winter months and I have my pale skin back, this product makes me look really muddy with just a little application and is NOT blendable on my pale skin. So, I am on the search again for the perfect bronzer........... I will hang on to it however for the summer months.
I'm not totally sold on this yet... maybe it's because I'm pale right now but it just don't look right on me. It makes my face look very muddy. I only use a vverryyy tiny bit of it because I'd look horrible if I put on too much.
I don't understand the hype on this but maybe I'll have to wait and judge it when I am tanner. I'm wondering if Laguna by NARS is better?
I obsess over this bronzer. Pefect for deeper olive tones, not a hint of orange which is fabulous. Its not really a bronze look, I think its more ove a tan one. With an easy hand its subtle and believable, remember a little goes a long way. I'm a huge fan, but even though I'm naturally tan year-round, I wean myself off of it by early october because its simply foolish to be summer tanned with snow on the ground. Big points w/ the packaging, I can't even count how many MAC Golden's I've broken its rediculous, I dare anyone to crack this in the handy little box. Chuck the pointless brush it comes w/ and invest in a nice big natural-haired kabuki.
I love Hoola. I got it on eBay so it wasn't as expensive as it is in Sephora. I had been using the Neutrogena Healthy Skin Blends bronzer, and it wasn't until I used Hoola that i realized what a tragic bronzer this is! One stroke of my brush picks up a nice amount of Hoola, whereas the Healthy Skin blends took a lot of coaxing to make it appear on my face. Hoola can look a little muddy on my cheeks if I apply just a tad too much, though (thus the one less lippie). But all in all it's a GREAT matte bronzer that gives a natural, healthy-looking glow.
Awesome bronzer,gives me a natural tan fall-summer.My absolute favourite bronzer coming a very close second is bourjois delice poudre
This makes my face look dirty, I've tried and tried to get the right look with blending and a decent brush but it just looks dusty and rusty. Funny thing is it looks great on my sister who is naturally paler than me.
I love this bronzer it really is a gorgeous matte bronzer with no hint of orange what so ever. I think this works perfectly with my NC15 complexion and gives a natural but definate tanned look. I don't like the smell from this powder but that wouldn't stop me purchasing as i really think its a great bronzer. The packaging is cute on my vanity but not great for toting around in my bag as i think it would look tatty quite quickly. The little brush supplied could be used in a pinch but for all over cover I use my mac 150 or 134. I sometimes use this bronzer as a contour down the sides of my nose and the brush supplied works quite well for this purpose. On the whole if your looking for a matte bronzer that looks natural and not fake orange - this is a good one!!
I love this product!!!
It looks soo natural. Same rules applies: a little goes a long way. So it's easy to get carried over. It so soft and has a sun kissed effect. I love it. It makes my pale skin look so healthy.
Hoola by Benefit is one of the VERY FEW bronzers that I have tried that didn't have any shimmer to it and THANKFULLY SO! It's definitely a neutral color, allows for building in layer on one's skin, didn't irritate, break-out or otherwise cause any adverse skin reactions thus far in using this bronzer. And another HUGE PLUS it doesn't turn a different shade when applied to my extremely pale skin tone. It stays a very true nude/neutral tone/color which I am very pleased with. It's got a very STEEP price tag to it considering how LITTLE product is in the box packaging but I do like that the excess product that always seems to be a factor with blushes and bronzers & there packaging, remains mostly in the excess box space/ packaging and causes minimal to no waste in product usage. At this point my only "gripe" is the hefty price tag on this item.