Urban Decay 24/7 Glide-On Eye Pencil in Zero


1170 reviews

55% would repurchase

Package Quality: 3.9

Price: $$$

Package Quality: 3.9

Price: $$$

Not tested on animals
Urban Decay is a Cruelty-Free Subsidiary.


Cyclopentasiloxane, C11 12 Isoparaffin, Polybutene, Paraffin, Buxus Chinensis (Jojoba), Hydrogenated Cottonseed Oil, Ceresin, Cera Microcristallina (Microcrystalline Wax) (Microcrystalline), Tocopherol, Ascorbyl Palmitate (Vitamin C), Phenoxyethanol, May Contain ( /-): Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Manganese Violet (CI 77742), Carmine (CI 75470) (CI 75470), Ferric Ferrocyanide (CI 77510), Aluminum Powder (CI 77000) (CI 77000), Blue 1 Lake (CI 42090) (CI 42090), Ultramarines (CI 77007), Bronze Powder (CI 77400) (CI 77400), Copper Powder (CI 77400), Yellow 5 Lake (CI 19140), Chromium Oxide Greens (CI 77288)

on 10/26/2013 4:37:00 PM

Age: 19-24

Skin: Normal, Fair, Not Sure

Hair: Brown, Other, Other

Eyes: Green

It's smooth.. But doesn't last at all. It glides right off my waterline -___- after 1 hr it smears from my lids and no my eyelids are not oily! I have 6 of their eye liners and same prob with them all... Blah. No good!

1 out of 1 people found this review helpful.

Age: 19-24

Skin: Acne-prone, Fair-Medium, Not Sure

Hair: Brunette, Other, Other

Eyes: Brown

I have a love hate relationship with this eyeliner.
Glides on perfectly
Stays on eyelid
Easy to smudge

Constantly having to sharpen
Doesnt stay on my waterline for 5 minutes
Not as black as i thought it was
Price is horrid

Overall i do like this product but hate that it doesnt stay on my waterline long. I do use this everyday though.

1 out of 1 people found this review helpful.

Age: 36-43

Skin: Combination, Fair-Medium, Not Sure

Hair: Brunette, Wavy, Coarse

Eyes: Brown

Zero is black...that pretty much sums the color up. It's not as harsh as Perversion: there's a softness, almost but not quite a shimmer to this one that takes the edge off and makes it an enjoyable black liner. I don't often use black pencil but when I do, it's this one. It's got great staying power too--once it sets it's not really going anywhere. I say "not really" because I do get a touch more migration with Zero than I do with a lot of other UD pencils.

The downside to any UD pencil, Zero included, is that the formula is so soft and creamy that sharpening to a fine point isn't going to happen. Freezing the pencil before sharpening before does help, but if you want extremely fine lines, you need a tiny-tip pencil or a liquid eyeliner.

on 10/7/2013 12:50:00 PM

Age: 19-24

Skin: Sensitive, Fair-Medium, Warm

Hair: Black, Straight, Coarse

Eyes: Black

This is the only eyeliner I can use right now. ALL of the other pencil eyeliners I own make my eyes water within minutes. The 24/7 pencils are the only pencil liners that do not irritate my eyes.

I usually use this to tightline, line my water line, or smudged out used as a base. I find that with primer (I use NARS), this will last for half of the day, and by mid afternoon, I'll start to see creasing in the inner corners and smudging on my eyelids and bottom lash line. For me, that's pretty good considering I have really oily lids and hooded eyelids. Though I'd like to see an eyeliner lasting me into the darker hours...

This liner is also not very good for staying on the water line, especially the bottom water line. After an hour or 2 the liner will just slide off and settle around my bottom lash line :(

But overall I would still repurchase this liner because it doesn't irritate my eyes and it glides on and smudges out so well. I will still try out other eyeliners but I will always have a 24/7 pencil in zero as backup.

1 out of 1 people found this review helpful.

on 10/3/2013 5:46:00 AM

Age: 25-29

Skin: Oily, Fair, Warm

Hair: Black, Other, Other

Eyes: Brown

I have very oily lids and all eyeliners slip off me like no business. This eyeliner, even with Urban decay eye primer, still migrates south for the winter after 3-4 hours. To keep this staying put, I have to use primer under my eyes, and powder around my eyes before putting this on. I hate having to have powdery eyes just to keep eyeliner on.

I do think this is one of the best eyeliners though and best for most people who are normal or dry skinned. This is deeply pigmented and inky black. It smudges less than most eyeliners I have used. I still prefer MAC Chromaline Gel Liner or Stila All Day Liquid Eyeliner for staying power. I do think these are overrated for their staying power but I think they have good pigmentation. I do think the line needs more varieties of matte colors though.

1 out of 1 people found this review helpful.

on 9/23/2013 5:27:00 PM

Age: 19-24

Skin: Combination, Fair-Medium, Neutral

Hair: Brunette, Straight, Medium

Eyes: Brown

I've only heard great things about Urban Decay eyeliner so I thought I'd try a few. I do like some of the other colors, but I have an issue with Zero. The application is uneven. It does not last 24 hours, and the longest it's lasted on me was 3 hours with primer and staying indoors. I love how it really does glide and smudge, but it does not dry or stay put (even when I tried to set it with powder). The color is very nice (although uneven). It shows up almost metallic on me. I just wish it would stay on longer. Also, these pencils are a pain to sharpen. I have the UD sharpener and it doesn't work. I've tried it with my other sharpeners and I have the same issue. Will not repurchase in Zero.

1 out of 1 people found this review helpful.

on 9/15/2013 3:51:00 PM

Age: 25-29

Skin: Oily, Fair-Medium, Not Sure

Hair: Black, Other, Other

Eyes: Black

I have oily eyelids but usually eyeliner stays put if i put primer first. This doesn't work on its own nor with a primer. It smeared and smudged. I have monolids with fold (asian eyes) and I much prefer MUFE Aqua Eyes over this (in any color tbh).

on 9/13/2013 10:34:00 PM

Age: 25-29

Skin: Combination, Fair-Medium, Warm

Hair: Brown, Straight, Fine

Eyes: Brown

This is the only crayon eyeliner that stays on my waterline and does not irritate my sensitive eyes. And it glides on with no tugging or pulling. Those are the main problems I have with crayon eyeliners. I only use crayon eyeliners for my waterlines because I am more of a liquid liner type of gal.

About my Eyes and Skin surrounding the area: Sensitive/Easily irritated

Other crayon eyeliners tried and did not like: Chanel, Christian Dior, Maybelline(irritated my eyes like no other), Revlon, Marcelle

on 9/4/2013 5:52:00 PM

Age: 30-35

Skin: Combination, Medium, Warm

Hair: Brunette, Straight, Fine

Eyes: Brown

One of my all-time faves. :)

This eyeliner definitely rocks... very smooth, creamy texture and highly pigmented. Easy and pleasant to apply, then stays put and looks a lovely black for most of the day.

In spite of the fact I tend to migrate to "frugality" ("cheapness"), $19 seems to me a good price for this good-sized liner and mine lasted the better part of a year. However, towards the end of the afternoon, it does begin to smudge to my lower lid and gave me a little of the usually inevitable racoon eyes.

Oh well... the search for the perfect black eyeliner continues!

3 out of 3 people found this review helpful.

Age: 18 & Under

Skin: Normal, Fair, Not Sure

Hair: Red, Other, Other

Eyes: Hazel

I received this pencil in a goody bag of sorts, and while I wanted it to work for me, it just really doesn't hit the mark as a product I can routinely use and be satisfied with the results. I tend to use pencil liners on my upper eyelid when I can't be bothered to use gel eyeliner (normally on the weekends and such) but this really isn't the best for me when using it like so. I find that I can never fully reach opacity to get a nice crisp dark line even with multiple passes, it always appears as grey. I also find that it is impossible to get a sharp line using this liner, as the pencil tends to crumble at the very slightest creation of a sharp tip. The largest problem I've found however, is lid transfer. After three or four hours, I'll find rims of eyeliner above my crease, even with primer (which frankly, it shouldn't need in the first place). That is a really big no-no, especially for something that is touted as capable of 24 hour wear. It works relatively well on my lower waterline, but I don't line there often, so it's a bit pointless for me to have a pencil that functions in all the ways I don't need but fails in the realms I want it to work. All in all, I wouldn't purchase this, and am glad that I didn't in the first place.

2 out of 3 people found this review helpful.

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