I have used this cleanser for about one year and I can't say the whitening affects are permanent. After you rinse it off, your face does become brighter, but it only lasts a few minutes. I have combination skin and this does not leave my skin dry and tight. I usually use an eye makeup remover before I use this and everything will rinse off. I find that this cleanser will not remove waterproof mascaras.
I will not repurchase this because I still have half a tube left after one year and I would like to try something else. But I don't use this cleanser everyday.
I always seem to come back to shiseido's foaming cleansers, this one by far is my favorite though. I have noticed that is has helped the discoloration on my nose. I'm very happy with the results. :]
I've been using this for about 2 weeks and before that I was using Chanel, and let me tell you I can see and feel the difference in my face. My face is smooth and glowing. I love it :)
Does not remove makeup well, and even if you take your makeup off and use this cleanser your face somehow feel dirty after washing with this. It leaves some kind of residue on my skin and my face never felt really clean afterwards so I would always end up following up with another cleanser. It also left my skin dry and tight. I didn't notice any whitening effects and if there was it was only temporary as other people have stated. Got a few of these tubes in gift sets but since a little goes a long way the small tube really lasted. I would not pay full price $34 for this. Drugstore cleansers have worked better for me.
Very pricey but gorgeous cleanser. I wish the scent was made into a perfume the smell is divine. A small amount foamed up surprisingly well. Didn't notice any lightening however, but leaves skin feeling very clean and smooth. I definitely recommend as a dirt/oil/makeup removing cleanser.
If you buy this in hopes it would brighten/whiten your skin---look elsewhere. No facewash on earth will do that, no matter how expensive. While it does not whiten, it is excellent as a cleanser. I've used low and high end cosmetics, and it's highway robbery what these cosmetics company will charge you, but I will buy this ridiculously expensive cleanser because it works. I've tried all the drugstore moisturizers out there just to rinse off any residues from my face (it really is impossible to remove all traces of Shiseido SPF 60+ in one step), and they have all left my face feeling tight that when you rub the back of your finger back & forth against your cheeks, the skin's so taut and sticky that you can almost hear it squeak. This is one of the 3 cleansers that will thoroughly cleanse my skin but will not strip the natural oils. Afterwards, my skin feels clean and soft, and when I smile, my face doesn't crack because it's so dry. For reference, I use Aveeno oatmeal bar, Obagi cleanser, and Shiseido. Out of the three, I prefer the Shiseido. It is expensive, but I only use a pea-sized amount, so a tube can last me 3-4 months. It's probably not an added benefit of this cleanser, but I love how cleanly it rinses. For other cleansers, I have to put my face under the shower and use my hands to rinse it off for 5-10 seconds. With this one, I swear to god I stick my face under the shower and in 1 second, everything rinses off. Nothing too relevant, but it makes me happy =)
this cleanser did clean my skin well, but it felt a tiny bit tight after. it did keep my skin tone even and a bit brighter, but because i play sports, and i'm in the sun everyday (plus my skin is already tanned), it does more of a prevent more tanning, then lighten.
This item really truly works. I use this with Clarisonic, but you don't have to and you'd get the same benefits. My face is brightened, brown spots are lightened, and my face didn't look this good due to a brightening facial product ever before. I've tried prescription hyperpigmentation brighteners and they didn't work as well as this. I began seeing results when my bottle was about 1/4 gone, so take your time. Use small amounts. One downside is, of course, the price.
It does leave your skin feeling refreshed and a little tight. Sure, there is a "OOH my skin got whiter" excitement and this may fool you. But its only temporary and skin color returns after a few minutes. Nothing special. Definitely does not remove makeup well. You can swipe your face with toner to check. Bleh.
I love this, it whitens my skin as I wash. The results stay as long as I use it. My skin is fair/freckled and it turns white every time I continue using this product. Complementing with a whitening cream is even better.
My only complaints is the price, $34 is a lot for a face wash, and the tube - I have to cut it to take the last drop of it out :)