Finally found a store that wasn't sold out of this. Yes, the reviews are correct - this is an amazingly effective product. I have a tried a passal of other eye shadow bases (Lancome, Mary Kay, Laura Mercier, Trish concealer, etc), and have had problems with either ineffectiveness, or crepey-ness to my eye lids. This product is VERY effective, makes your shadow last, is colorless and weightless. No crepeyness! It is about $15, which is very reasonable. The packaging, while fun and interesting, is slightly bulky for my TM planner, but this is a minimal complaint. Would definitely repurchase.
This is first time in years that I have been able to wear eyeshadow all day! Usually it creases after an hour or two, no matter what brand of eyeshadow or primer I have used. Like some of the others here, I use my finger to smooth the potion on, let it set for maybe 30 seconds, then use a soft brush to apply/blend the eyeshadow. Et voila! Fantastic.
This stuff rocks. I prefer sheer, yet well-pigmented shadows, but they never seem to last. After an hour or two, poof! Shadow's gone. Primer Potion keeps the shadow in place, and looking good, for hours. Other lid primers are too dry and cakey. They might make the shadow look good, but they make your eyes look terrible. Primer Potion is lightweight, very sheer in coloring and isn't drying at all. And it works. You really can't beat it. It holds shadow and liner in place very well. Give it a shot.
UPDATE: Sounds crazy, but I've been dabbing the tiniest bit of this on my dark circles before applying concealer. It makes it last all day. I swear. This is a miracle product. LOVE IT.
At first, I was very reluctant to try this - partly because it seems to be like crack - you try it once, and after a while, you start going ballistic when it's OOS everywhere, and you seriously contemplate selling your eggs for a bottle. I was quite happy with MAC paints, and didn't want to get into the habit. But . . . then, I got some at a discount, and here are my impressions of it - particularly versus MAC paints.
It keeps the eyeshadow on, yes. But MAC paints win on sheer longevity - after 10 hours or so, my eyeshadow creases with UDPP. With MAC paints, it NEVER does.
Where UDPP does win, however, is appearance - it seems to intensify colors, and it never gives a "dry" appearance, which MAC paints can. This makes it easier to have dewy-looking eyes.
On packaging, both UDPP and MAC paints have their issues - MAC paints come in these annoying metal tubes that tend to suddenly expel about half the product with no way to get it back in the tube. UDPP has a tight stopper on top which makes it difficult to get all the product out - but I hear the stopper is removeable, so when it gets hard to pull out the product, I will take it out, and see how it works.
All in all, I have to give UDPP a 5 because it does the job, and it does it well. The price is also reasonable. However, if I run out and it is OOS, I don't think I will go to pieces :)
At first I had a love/hate relationship with UDPP. Now, I totally LOVE this magic potion. At first I was wiping the primer on my finger and spreading it all over my eyelids. My e/s would go on splotchy that way. Now I apply the wand directly on my eyeliner (upper and lower) area, and it works best for me that way. It keeps my e/l on for 12+ hours, which is a truly amazing thing to accomplish. The bottle is the size of a mascara tube, and is $14.00, and IMO a must for anyone who wants to have long lasting eyeliner. Will buy again and stock up for sure!
Nice product! It keeps my eyeshadow in place for 12+ hours (unless I rub my eyes), and I even have to make sure to use some kind of cleanser or the makeup won't come off. I use the wand to apply the product to the crease of my lids, then my ring finger to blend. Then eyeliner, shadow, and mascara (because if the product gets on my lashes, they're quite pale), and I'm finished!
Like the fellow reviewers i feel like i shouldnt have waited till now to buy this stuff ... well, i didnt buy, i got it in a swap, cause you cant get it in Australia, but i digress - it is brilliant - no more creasing, fading etc
You gotta try this stuff!
Excellent! But I wish I hadnít waited so long to try it.
Unbelievable! I thought I'd never find a product that would stop my eyeshadow from creasing, but this product is a miracle. I have very oily eyelids and my shadow literally starts creasing within half an hour. But with this product, it stays put ALL day. The only problem is that I can't find Urban Decay anywhere here in Australia, so when someone I know goes overseas for a holiday, I have to get them to grab me a couple of bottles because I can't go without this stuff anymore.
Ok, this is amazing. Simply brilliant. IT WORKS! It evens out your eyelids so you have a nice smooth canvas. Enhances your eyeshadow color. Very blendable. I tried this twice just to make sure but my eyeshadow never creased! I used a dark shimmery brown, wore it all day, worked in it, was sweaty, came home... PERFECT EYESHADOW! No creasing! No budging! No dull color! This is love. True love!