The pigmentation excellent and color payoff is beautiful it's the perfect "blushing" color. Price is unbeatable (3$) and the staying power is amazing for it. Lasts me all day. It looks scary in the pan but it fades into the perfect shade of blush. The packaging isn't cheap at all, ive dropped my last one a few times never broke and it has your own personal mirror. The packaging definitely fits the whole "studio" look they were going for, black, sheek and simple. I'd tell anyone and everyone to have this in their make up collection.

This truly is HG, because I have been searching for this for years and finally found it for only $3. I had my makeup done by some professional makeup artists a few years ago and they all used a bright, neon pink blush that they barely even touched onto the brush and then barely even touched onto my skin, but that left the prettiest, wide-awake, pink glow on my face. That was a Japanese product, I think Shu Uemura, but I searched high and low to no avail. Then I found this product from E.L.F. and the color was so bright it was scary, which looked about right so I figured for $3 I might as well try it. The consistency and pigmentation are as good as any product ten times the price, and it still looks perfect hours after application. Please never discontinue this, E.L.F.!

This is my blush holy grail. I applied this with a kabuki brush and it goes on really nice and evenly. The color is absolutely beautiful, even on really pale girls like me.

such a lovely color in the pan but it doesn't transfer to the cheeks. very sheer and sadly does not last long on my skin. still a great blush for $3!!!

This is a really pretty pink blush. It gives me a nice healthy, flushed cheek. It is buildable and blendable. Not too chaulky, which is really nice. I am really surprised. Don't be afraid by the color in the pan!

WOW this is such a nice pop of a neon pink color! You only need a little bit to really make your cheeks stand out ! Plus youcan blend it so nicely. Really great product for a really greaat price.

I love this color.. soo pretty , vibrant color..
as pop pink color itself, better than high end products.

Goes on beautifully and gives the nicest pop of color! Texture isn't too powdery, You don't need much, it's only $3 and you can't argue with the quality at all! I'd buy again with no hesitation

I love this blush!! It is so bright and adds just the perfect pop of pink! It doesn't have the most amazing "staying power" but like I said- its a perfect pop of pink and quick pick me up! I keep it in my purse/travel bag for a quick touch up fix whenever needed. For $3, seriously? How could you ever go wrong?! :)

I have pale skin, dark hair and blue eyes and feel that a very pink blush is the perfect color for me. I have not run across one that is better than this, and for $3.00 that is WONDERFUL. It is just as nice as the much more expensive intense pink in the Posh palette from Scott Barnes that I really liked. This ELF blush applies nice and evenly and lasts very well. Of course, with such an intense color you only need a little.