Reading the reviews for this product I was surprised at how many people did not like the texture. It does indeed feel buttery/oily at first, but dries within a few seconds to a slightly tacky semi-matte surface, perfect for applying shadow. I'm assuming people complaining how this was oily didn't wait for it to dry a little before slapping on some shadow. On me, it intensifies my eyeshadow colours and makes them stay put for at least an 8 hour work day. TFSI does wear better imo, but when put into perspective the E.L.F. product is really great for its pricepoint.

hmmmm. I bought this on a canadian makeup website for $3!! i like my UDPP waaaaay better!! i dont care about spending $25 on it either. this felt like i was putting thin butter on my lids.. doesnt really help my eyeshadow either. I also feel like the tube isnt even full. I will continue to use it untill its finished , or prob give it to my mom! I think i'm done with trying ELF products.

This primer did not work for me :( The consistency is quite like UDPP, but the performance is not like it at all. My shadow lasted maybe ~2 hours longer with this on than if I had not used any primer at all. UDPP literally makes my shadow stay on all day(though with a bit of eyeliner creasing at the end of the day).

nothing compared to my HG Urban Decay PP. Too watery, did not create a good base. Eyeshadow creased within an hour of applying. Totally disappointed by this.

This works okay as an eye primer, it prevents creasing to an extent and keeps my eyeshadow lasting longer than just my oily lids alone.

More often than not, I use this under my eyes to prevent my concealer from settling into my fine lines under my eyes.

Overall an okay product, I may repurchase.

This is the first primer I've ever bought and used and it was really cheap too! I love it, it keeps my eyeliner on for two hours longer than it usually does and it's pretty handy. However, I don't really like the smell and there doesn't seem to be much product inside the tube.

Meh,it's okay but,that's the issue it's just OK! A bit watery for me,my shadows crease some with this primer,and it takes a while to blend and dry on the lid. However for $3 I don't think you can go wrong if you are on a budget like muah :)

hmm for some reasons when i opened the product it looked dried up.

yeah and my eyeshadow only stayed on one eye after a few hours. prolly cos i didnt apply enough for that eye...

maybe i shall try the E.L.F Essential primer instead and it's much cheaper.

sigh disappointment

i updated my review after having tried the application that was suggested by one of the reviewers. so, i apply it now in a thin layer. it still feels very greasy but i leave it settle down for a while and then i apply my eyeshadow. it works definitely much better this way. but for some eyeshadows i still need a touch up during the day.

I'm on the hunt for an eye primer that won't crease and is pigmented enough to use as a concealer on my lids with no eyeshadow for a natural every day look. Unfortunately, this creased quite badly within a couple of hours :( Other than the initial texture, I saw no difference between the regular $1 ELF primer and the $3 one - both of them creased.