I was looking for an all-in-one coverage product that was light. I purchased the Missha BB cream in No. 31. I was absolutely in love with the texture and didn't even mind the light floral scent (which is not irritating to my sensitive skin). The texture is a natural matte that does conceal large pores and smooths out fine lines. The formula does not control oil so setting lightly and blotting throughout the day is recommended.
Application is best done with the fingers by dabbing small amounts starting at the center of the face and thoroughly blending outwards. But lately I have been using a stippling brush to apply all over my skin.
The ONLY problem I had with the No. 31 Golden Beige is the lack golden, yellow undertones in the product. I am an NC35/37 in mac (during summer) and unfortunately I found that the BB cream did not suit my skin shade. The No. 31 would match my skin tone if my neck and chest didn't have so much yellow undertone. So unless I plan on blending the cream all the way down the neck and chest (which I never will), then No. 31 does not suit my color. With that said, I think the Missha BB cream No. 31 "Golden" Beige is more suitable for NW35, or NC42-44.
EDIT: loving the new shade (missha bb cream #27). If you are nc 30-37 u will love love love this. I use this on my "lazy days" since it is so easy to apply n blend. Only problem with this bb cream is that for my oily skin and humid climate, the lasting power is only about 4 hours. after 4 hours, the combination of the humidity and my oily skin breaks down the product and i look like a hot mess... Blotting and powdering with a foundation powder (I use studio fix plus powder) helps to control that.

Pros: price is around $18 on amazon, but can be found for much cheaper if you wait (usually under $10). I got mine on a soompi forum for cheap. Better coverage than other BB (Blemish balm) creams. I would say this is a light foundation (most bb creams are like tinted moisturizers with benefits of antiaging/moisturizing/sunscreen/whitening). A great finish as it seems to make pores smaller/not as visible when wearing it (but clogs pores-please see cons).

Cons: mades me break out with small white heads, not good for oily skin (makes me oily/shiny within 3-4hrs), by the end of the day I hate the feeling of WANTING to take my makeup off because my face feels heavy with product/gross.

Would NOT buy again because it is bad for my skin personally, but I would reccommend BB creams to everyone, but not this one.

I just have to say, I am IN LOVE with this product. This was my very first bb cream and I just love everything about it. The look and the thickness is just perfect for me, and its very buildable. But make sure not to put on too much because it can look a bit cakey. And I even love the smell! It smells like baby lotion to me and sometimes I'll just smell it before applying it because I love it so much. I would totally recommend it, but its definitely not for medium to dark tones. Just so you know. :)

I bought this BB cream along with the Skin79 Pink Label because I wanted to try out more than one and these were the two most popular. Let me start off first by saying that this is definitely the thicker/heavier of the two. The Missha applied much more like a foundation and even just using half of a pump it was fairly cakey. I've also been having a problem with the tube/pump packaging that this comes in. I thought it was very unique at first, but it gets stubborn and it can be harder to pump some of the BB cream out of the tube without getting either way too much or way too little. I do like that this brand comes in more than one shade, but I find that both this and the Skin79 (which is much lighter and more of a gray tone) oxidized to match my skin perfectly within 15 minutes. In all honesty, I prefer the Skin79 to the Missha, although both are pretty great products. I ended up giving this one to my mom (who prefers a heavier coverage) and keeping the Skin79 for myself. Interesting, though, because they both have roughly the same consistency..but this one feels much thicker on the skin. But I will probably try the Missha out once more just to see if I like it any better than the first few times. Overall a decent product if you like a heavier coverage that feels more like a foundation. I give it 3.5 lippies. It's good, but not the best in my opinion.

Got it in #23.
very spreadable and amazing coverage. i couldn't see any oilyness for HOURS after applying.

the smell can be strong at first, but only right after application.

buildable and evens out skintone very nicely

totally recommend this

This was the first BB cream that I tried and I was very skeptical. I am an NC 35, warm toned and I kept hearing how these bb creams were very light and gave a white cast. At first I was dissapointed because it was very thick and gray to me. Then i looked up how to apply bb creams from people on youtube and realized that I was using too much. Now I use one pump and take my time blending it out. That is my one complaint: you have to blend it out very well and it is very thick, yet does not feel thick when it is on your skin. It gets absorbed and oxidizes very nicely. Then I dust it with Mac MSFN and it lasts all day. What I love about this is that my skin loves it. It has great ingredients and I have not been able to find another liquid foundations that does not make me either breakout or look natural. MAC foundations just do not sit right on my skin and break me out like crazy. This might be my HG foundation! The one con is do not use flash photography while wearing this or you will look like a ghost!
*edit* I just bought the #27 which is more warm toned and I still love it so much. I advise people to buy this directly from missha.net as they run great specials and include great samples and free shipping!
*UPDATE*
I am still using this after a year! I have never been able to stick to a foundation for so long. One tip I have is to make it look less masky, mix it with some tinted moisturizer and a drop of primer. It will make application smoother. In the summer months, when I am more bronzed I mix in some warmer, darker creme foundation like graftobian or ben nye, and adjust the color so I can use it year round. They mix very well. I have never gotten so many compliments on my skin until I discovered this combo. Of course I have my night time foundation If I am planning on taking pictures and that one varies since I have not found my HG. But for daytime, this one is still my favorite. The benefits are just too many : low price, lasts a long time, Only a small amount of product is needed, does not break me out (super important to me), actually improves my skin tone and helps with dark marks, moisturizing yet not too oily, can be built up for coverage. Another tip that I learend from Gossmakeupartist on youtube, use a DAMP sponge. Using the damp sponge will make application of this soooo easy and looks beautiful. Another trick I learned is to mix the 2 foundations in the palm of yours hands, and press it on your skin. Makes application so fast and really natural. Bubzbeauty taught me this and I love it.

I have this in shade 23 and 31. I'm about NC30 at the moment and #23 matches well. It does give a greyish cast to my face upon first application but given a bit of time, it does oxidize to match my skin tone. It gives a dewy and natural finish (sheer to medium coverage) and very affordable too for a big tube. This is also pretty good for my combo/oily skin.
Now onto #31....
I received this one in a swap a couple months ago since I can't seem to find this shade anywhere. This one is definitely WAYYYY too dark for me. Maybe NC40+ at least. So I'm planning on using this to mix with my lighter bb creams when the summer comes.

I see Misha BB Cream for sale on ebay for around $9, but some other websites sell it for $30. Are the ones sold on ebay fake? I wonder how much they normally cost in Korea. Anyone knows? I have a friend who is going to visit Korea this summer and I want to ask him to help me buy one.

This BB Cream is perfection. i have it in the shade #31, I'm NC 40 in MAC for reference. I just pop this on whenever I'm in a hurry and viola, ready and out the door under 5 minutes. It smells divine!!! Which I found quite similar to CHANEL Pro Lumiere, I bought a few back up of these when misshaus.com was having their end of the year sale. Go to foundation when I don't feel like wasting my high end products. =)

This is actually my first review ever since I joined this blog. To start off I have really really REALLY bad acne scars. I'm way to embarrassed to even upload any pictures of them. Surprisingly, it's been through worst and now it's just stubborn acne scars and occasional hormonal breakouts. I was first introduced to BB Cream from " From Head To Toe" she actually made a HUGE BB Cream review to show us the different types of brands out there. I actually bought a sample pack from ebay to give it a try and what I did notice is that you actually do not need a lot for coverage. Just use a tiny dot around your face and blend in. Give is a few seconds to have it oxidize and you should see a result after wards. One thing I do like is that is really does cover your scars so well. However I find that they seem to be very light on my face? It actually seems as though my face is very porcelain. It does feel a bit sticky and heavy on my face at least and maybe I put a little to much? I tend to over due because I want to cover as much as possible so maybe I'll give it another try with a very light light application.