This is such a great matte bronzer that is great for the summer. The price seems steep but it lasts a long time. The one thing Benefit can do is improve their packaging especially when traveling. I don't use their brush that's included but a fluffier one to apply the bronzer. I find the results to be more natural.
WOO HOOLA! Love it! I've used many bronzers and have never liked them including the "famous" Guerlain one. They have always been too glittery, too sheer or too matte--Hoola is perfect for me. First, I used a kabuki brush and used it to contour. Loved it so much that I kept going and did my entire face and neck. It looks so lovely and natural. I went outside with a mirror, in the bright sunlight, to see if I had applied too much color or if it looked fake-Nope!
Negative: I actually prefer to apply with the same type of fan brush that is included in the box, especially for contouring: however, the Benefit Hoola Brush bristles got all over my face and I threw it out. I remembered that I had a similar brush in an old "Jane" bronzer--great, little brush. It will do the trick until I my next brush shopping trip.
This is quite a nice bronzer - although I can see how those with very tan skin may find this too light. I am NC20 or NC30/35 when tanned, and Hoola works for both those tones. It never goes orange like a lot of other bronzers do on me, but it can look muddy and blotchy if you use too much or don't apply with care. The texture is soft - almost velvety - and lasts pretty much all day on my skin. The box looks decievingly small for such a high price, but you do get a lot of product in it. My first box lasted me nearly 2 years with virtually everyday usage throughout my last year of highschool and my first year of college! Benefit products are very hit or miss for me, and this is definately a hit.
Just like everyone else, YMMV on bronzers due to your skin tone. In this case, my medium-fair skin (brunette) works well with a matte, non-orange bronzer and Hoola fits the bill.
I use a skunk brush to apply, and not the flat Kabuki included in the packaging. This makes a more natural sun-kissed look on my face. I give this five stars due to the color (tan) and no shimmer. The box does not travel well--they ought to make a compact version of Hoola as an option instead of the cute but impractical box.
At first I really didn't like it and swapped it but then I really wanted it again so I bought it and haven't stopped using it since.
I like that it is matte, yet has a little bit of sheen to it and it is more yellow than red so it cancels out my redness in the cheek area.
Lasts all day.
This bronzer is great for fair skin, I use this everyday for all over and contouring. I don't care for the packaging or the price. I also hate that there are parabens, I plan on trying to find a bronzer that's matte and similar in color to switch to. I have changed all of my skincare and makeup to more natural and organic lines.
My overall rating is a 4 solely because of the amazing effect it has on my skin. I look sun-kissed in the greatest way possible but on the other hand it is VERY over priced. I paid around 45 dollars for a very tiny, tiny box filled with bronzer not even half way full. But because I live in Canada I sort of accepted it ... I just hope that this lasts me a really really long time before I have to re-purchase.
I was on the hunt for a new bronzer, the Bobbi Brown shade I had been using seemed a bit too "orangey". In the store, the Benefit sales rep. did a great job applying Hoola to my face; I looked like I had a natural dark tan. However, the next day when I used it, I felt it just made my face look dirty. I'm going to blame it on the brush I used though - I think I need to invest in a kabuki brush so I can better blend. I tried to do a lighter layer today and I have to say that it does look nice, but I can't decide yet if I like it better than the "orangey" bobbi brown shade...I worry its a bit too dull and missing something.
Hoola is one of my favorite matte bronzers. I love the way it goes onto my skin (NC30-35) and the color output is amazing. It gives me a nice tan glow and I love using it for contour. However, you must apply it with a light hand or build it up. Otherwise, if you get too much product on your brush, it might possibly end up making your face too dark or muddy.
It is quite expensive but I use it just about everyday and it lasts forever. I've had it for over a year and still haven't hit pan!
Benefit boxed powders are sooo worth the money, I feel. They have great pigmentation and tend to last a long time (on your face-wise). Plus, the packaging is too hard to pass up.
I bought this product after doing some research and asking other members their thoughts on a good bronzer. I wanted something that would look natural on my NW20/ NW25 skin and wouldn't turn me orange! Several members suggested Benefit Hoola. I decided to trust them and I'm glad I did. This bronzer delivers!!! It is very buildable so even the fairest person could wear this. I had read that the brush that comes with it is useless, so I just threw it out. I use a stipling brush which gives me a light, even application. The bronzer is matte, so no sparkle-bomb here. It honestly looks like I spent a day out in the sun. :) It comes in a bulky little box, which is my only gripe (if there is one) about this product. A small compact minus the brush would be a lot better if I had my way. I paid $28 for this which is definitely enough, but with the little product that I need for each application, it should last forever. Definitely worth the money. I highly recommend.