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70% would repurchase
Package Quality: 3.7
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on 4/14/2012 3:36:00 AM
More reviews by ccpetrucci
Skin: Normal, Medium, Neutral
Hair: Brunette, Wavy, Fine
I love it! I've used various foundations but this is by far the best priced foundation around. Even some higher end foundations couldn't compare and I've used a lot. I am a licensed MUA & Esthetician so I've used many products on myself and others. The down side is the color range, if you are fair-medium, medium, neutral or olive you may find one. These makeup companies (especially drugstore) should really start considering very fair to dark complected women with realistic undertones! Luckily I found a color that works for my neutral skin tone with olive undertones (Soft Beige). Usually drugstore foundations tend to run very pink and it is near impossible to get a correct color match. Within the limited color range of Rimmel there are a few neutral and slightly yellow shades so if MAC foundations are either too yellow or too pink (like they are for me) check out these colors. The finish is a very natural looking satin to matte finish. You can easily build the coverage, however if too much is applied it may start to look unnatural and heavy. A little goes along way! Besides the overall quality, performance, & flawlessness of this foundation it is affordable. I found no need to use concealer and/or powder, as well as not having to touch up my face at all throughout an entire day. As far as being 25 hrs... not too sure about that but NO ONE should be wearing any makeup when they go to sleep. The important aspect is that it lasts an entire day until you take it off. Even though I am an advocate for spf I do not like spf in foundations for several reasons: the white cast it gives in photos, cosmetic spf can be irritating to some skin types, & if you want your foundation with spf to protect you more than a few hours you would need to constantly reapply it just as regular sunblock. So IMO spf has no place being in foundations. I am very happy that there is no spf in this foundation, since it seems most if not all are turning into that direction. I have had no oxidizing, no transfer, no breakouts, and it feels moisturizing and not heavy like other longer staying foundations. Remember this may vary with different skin types and climate. The only concern I have about this foundation is the possible new packaging, a bottle? I have the tube and I love how practical and sanitary it is! I have only seen the tube in the Chicago land area but I noticed on the Rimmel site it looks like they are bottling it!
2 out of 2 people found this review helpful.
on 4/11/2012 1:56:00 AM
More reviews by Vibrant77
Skin: Combination, Olive, Not Sure
Hair: Brunette, Other, Other
I had to find my closest shade online because the stores carry limited shades. I bought warm honey and although it is for tanned skin, it seems geared for red undertones than my yellow. Its light, gives medium buildable coverage, dries quickly, has a pleasant faint powdery scent, is a blendable liquid, and dries matte. The packaging has changed this month to a bottle according to Rimmel website, so no more plastic tube. Warm Honey shade seems discontinued so I'm happy I got this for the summer heat/humidity. Most of you will like the foundation and at $7, its a bargain. I wore mine for 9 hours straight and it has not rubbed off faded or smudged. You can set it with powder without it overdrying. I like it alot
1 out of 1 people found this review helpful.
on 4/9/2012 7:09:00 PM
More reviews by kristin39
Skin: Acne-prone, Other, Not Sure
Hair: Blond, Other, Other
What a nice surprise! I apply it with a damp sponge and go over any dark spots with a concealer brush. I give it a moment to dry and dust with mineral veil. The coverage is medium, but I can still see my skin so I don't feel too mask-like. I applied it at 6 am and when I finally looked in the mirror at 1 pm, I still looked fresh. Usually by then, I am shiny and my foundation has started to fade. I've used it about 4 times so far with no breakouts....I hope that continues as it tends to be the biggest reason that I must discontinue a foundation's use. Crossing my fingers for this little drug-store gem!Update: well,it broke me out....sigh. Another product I can't use. Stupid sensitive skin.
7 out of 7 people found this review helpful.
on 4/9/2012 7:01:00 PM
More reviews by EvilyKyoko
Age: 18 & Under
Skin: Dry, Medium, Warm
Hair: Brown, Relaxed, Medium
I like this foundation. The shade range isn't the greatest, so the shade I got is a bit lighter than I usually prefer. It is medium-full coverage, and the lasting power is phenomenal. I can barely see any pores by the end of the day. I do, however, have dry skin. I don't like setting foundation with powder, and this was matte and lasted all day without needing to be set.
on 4/5/2012 11:45:00 PM
More reviews by emilychristine
Skin: Combination, Fair-Medium, Neutral
Hair: Blond, Straight, Fine
When I first bought this foundation, I didn't like it. Because I am very pale, I thought it was too dark for my skintone even in the lightest shade. It also felt sticky on my face throughout the day. I bought it because of all the rave about it on this website and Youtube...so I decided to try it again and I'm glad I did! I realized that this actually matches my skin perfectly. I was so used to using Revlon Colorstay in the lightest shade..but it turns out Colorstay was actually too light for me, and Rimmel is just the right color. It gives me a nice, dewy, glowy finish, yet it doesn't look shiny and shimmery. It really does stay on for a very, very long time as well. I've noticed how fresh my skin looks even after I've been spent twelve hours away from home at school and work! It is amazing.A little bit of this goes a long way, so it really will last for quite some time. It doesn't look cakey, but yet you can build the coverage if you wish. It doesn't highlight any of the dry areas of my face. The only con I can think of is that it leaves my face slightly oily on my t-zone at the end of the day. It is annoying, but it doesn't get oily until after about eight hours. For the price (ranges from six to eight dollars), I would say this is a fantastic foundation. It works better than almost any other foundation I've tried (and they all were much more expensive).I'd recommend this!! (:
on 4/4/2012 4:45:00 PM
More reviews by jptakesdc
Skin: Acne-prone, Fair-Medium, Warm
Hair: Brown, Curly, Coarse
HG foundation!! This is inexpensive and effective. I have sensitive, acne-prone skin with large pores and this doesn't look even the slightest bit powdery and cakey on me- it's very creamy and natural! Nobody even notices that I have makeup on but it covers all of my acne and acne scars, no other coverage needed! The only thing is I'd suggest moisturizing first. :) I apply this with my fingertips and voila, I am ready to take on the day. I'd recommend this to anyone who has been struggling to find a good foundation! I tried Revlon, Covergirl, Physicians Formula, and many other drugstore brands before this and some of them were okay but this is by far my favorite. What a gem! Please never discontinue this, Rimmel, I'd be heartbroken after my long search! This is great for medium coverage or can be built for nearly full coverage. A true day to night makeup!!! If you're tired of searching, try this!!!Edit: I now prefer Clean Finish because it leaves my face looking flawless and cheaper! But this one is still great.
on 4/4/2012 9:25:00 AM
More reviews by heathermrm
Skin: Combination, Fair, Neutral
Me: NC 15-20 in Mac; Fairly Light in EM. Slightly drier cheeks, slightly oiler t-zone. Slight rosacea (subtype I - blushing) on my cheeks, nose, chin.I only use long wearing mu products. I have been using EM pretty much 95% of the time for a few years. (I also use Pur Minerals when bored.) However, this winter, my skin got noticeably drier and I decided to try to find a long-wearing liquid foundation to shake things up a bit. I've worn for 2 weeks in #100 Ivory. Cheap, love the tube (great for travel). Lasts 8-10 hours on me w/out any makeup setting spray (lasts 14 hours w/ Urban Decay All Nighter). Sinks in nicely to my skin (I apply w/ my slightly moistened BeautyBlender sponge). Great pigment = covers my slight rosacea beautifully. No skin irritation/breakouts. Bottom line = I will keep this little gem in my regular foundation rotation!
on 4/4/2012 9:16:00 AM
More reviews by ashlicita
Skin: Normal, Other, Not Sure
Have been rebuying this foundation for years, after a recommendation on Youtude. I love it. It provides very heavy coverage, but doesn't feel too thick on my skin. The tube is a little utilitarian, but it's an $8 drug store foundation. It does the job! I'll keep rebuying since it prevents my skin from getting oily and, while I haven't tested it for 25 hours, it can make it through the work day.
on 4/4/2012 8:26:00 AM
More reviews by iAmMollyyy
Skin: Combination, Medium, Warm
Hair: Brown, Wavy, Medium
I have the pump One (not squeezey bottle) I find it OK.. It doesn't last 25 hours. Not at all, I applied it using moisturiser, laura geller primer, the foundation then set it with mac powder, I applied it 7am and by 6 hours needed touch ups, it's quite thick and when you re apply it goes cakey...
on 4/2/2012 7:21:00 AM
More reviews by xstarb0rn
Skin: Very Oily, Tan, Not Sure
I typically research foundations before I buy them, even if they are drug store foundations. I've had bad experiences with Covergirl, Neutrogena, and possibly another brand. When I looked on Youtube and saw that people from Miami claimed this was matte and did actually last a long period of time, I thought this foundation was too good to be true. The foundation itself is very matte when you apply a powder on top of it. I ended up buying it and I tested it out without a primer or moisturizing. I initially hated it and thought to myself, "Not even a primer can fix this." For some reason though, I couldn't bring myself to return the Lasting Finish 25 Hour Foundation. The main reason I hated this foundation is because it left my entire face looking dry. I have THE OILIEST FACE ON GOD'S GREEN EARTH and I thought there was something wrong.I threw it in my makeup drawer designated to the items that I barely used but if in an emergency I would attempt again. That day came when I was running out of my Revlon Colorstay Foundation and I didn't want to use the last of it when I was going in for a short shift at work. I took the proper steps to applying foundation: cleansing my face, moisturizing my face, priming my face, and for my oily sisters- using the Urban Decay Deslick Spray. Since then I have experienced nothing but great things from this foundation. I've even worn this foundation with just my moisturizer and setting spray because I forgot to pack my primer for an over night stay at my sister's house and it lasted literally all day throughout my travels to NYC and long hours in a hospital. The only thing that happened this time without the primer is I could feel the foundation break down slowly throughout the day. I cannot blame that on the foundation especially since I wore it from 5AM to 11PM and there was a slight noticeable difference from how it wore when I first applied it to how it wore when I removed it.My advice for someone wishing to try this would be to buy this if you have oily skin; if you have normal to dry skin then it will highlight your dry patches or make it seem as if you have more than you really do. Cleanse, moisturize, and prime your face. If you're an oily person then I strongly suggest using a setting spray as well. Pros:MATTE FINISH (When I say Matte, I mean perfectly dry when used with a powder.)Doesn't feel too heavyLasts literally 25 Hrs (I've fallen asleep with it on.)Does not cause break outs (Based off of my experience with it)A little goes a long wayFULLLLLLL Coverage (You barely need concealer.)Sex proofCons:The packaging (Product comes out of the tube when you don't put any pressure on the end.)The shade selection (All 7-10 of their shades seem very tan. I am in between what I would say is tan and dark skinned and I decided to go with 300- Sand.)
9 out of 13 people found this review helpful.
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