So not cool :( not a fan, not plumping at all. I bought it as a primer to neutralize color, but instead I ended up with corpse lips. Packaging is great with lots of product, but drying and ineffective.

They shouldn't call this a Lip "Plump" because its deceptive and doesn't plump at all! I used it 4 years ago, still have it and have no use for it. I suppose I could use it as a primer but I don't since I like to have moist lips. It was super drying, didn't like the texture, the taste was awful. The colour was just chalky and when I applied things over it there was no enhancement to the lipstick. Waste of money. If you want to plump your lips go for Too Faced Lip Injection, Lip Venom or LipFusion lip plumper which is AMAZING with no stinging. But Benefit's made such a mistake in naming this.

This was sold to me by my trusty SA at the Benefit counter as a lip primer, not a plumper. I have highly pigmented lips that prevent any lipgloss or lipstick from actually appearing as its true color on my lips.

Now that I've been using this for a couple of weeks, I don't know what I did without it. It mattes out my lips, makes them look fairly colorless (there is a slight lavender color to it) and makes my lipstick look great.

I'll definitely buy this again and again.

This isn't what most would consider a lip plumper. As other reviews stated its more like a concealer for lips. Does form a good base to put lipstick over, but as far as plumping goes... doesn't really do that unless you overline your lips. If u mix this with Lemon-Aid it makes a great concealer for under your eyes.

I must say, there is something I kinda like about this stuff because it did slightly plump up my lips. It's not quite an actual lip-plump like Lip Venom but I like it. First I use a lip exfoliator, then a balm, then this stuff if I want to "overline" my lips when I'm doing a nude color. Lush Lip Scrub, then Korres Guava Lip Butter, then this, then MAC Lipliner in Spice, Mac Lipstick in Siss, and finish with Clear Mac Lipglass! love love love

This is a very unique product that I have always kept on hand. The name can be misleading, especially with all the lip plumpers out there. Other reviewers have pointed out that this is not like Lip Venom, etc. I use this on occasion to help cancel out my highly pigmented lips when wanting to apply a lighter shade of lipstick, or if the natural color of my lips affects the color of a particular lipstick shade. You can use lip liner after applying to enhance/build the size and shape of your lips-I often do this on my top lip-and it's very believable!

To the ladies that don't understand how this works...it's a plumper in the sense that it's waxy and adds some contour/cushion to the lips...it doesn't sting or burn and you also have to use a tiny amount and wait 5 minutes before applying anything over top. It's a little mis-leading, it should be called lip primer instead. It's really good if u want a super pale base to for a realllly nude look.

Its colour is disgusting, does nothing big fat waste of money

This is completely misleading. It does not plump your lips at all. Its basically acts as a concealer for lips..... thats it. And it doesnt even stay on for very long. Usually it comes right off when I try to apply any lipstick over it.

I don't understand this product. It's not a plumper in the "Lip venom" kind of way. It's a concealer for lips. It doesn't make my lipsticks last longer. I have absolutely no use for it.