Beautiful bright orange, perfect for spring and summer. Is well pigmented, but does not last the longest on the lips.
Very smooth and moisturizing, like all the other lip butters.

i love this color!!! great for summer, smooth, buttery balm, applies easily, the color is super bright and fun. definitely my favorite lip butter.

Well this was kind of a dissappointment. I thought this would be a dupe to Mac's Vegas Volt, but the color's slightly different, and the finish is not as good as VV.
Here's a breakdown of the pluses and negatives:

The color is creamy and easy to apply out of the tube- not messy. +1.

However getting the cap off is another matter entirely. Why did they make the cap so difficult to remove??! It's very annoying. - 2.

It is a beautiful color- a neutral orangey red, with not very much red. +2
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However, the smooth texture makes the color not show up very much on your lips. The formula almost too creamy, so that the color goes on very sheer and you can see your own lip color through the lipstick, even after going over several times. This may be less of a problem for girls with pale lips.. -2.

Formula is drying. After wearing for just an hour or so, I can feel my lips have become very dry underneath the lipstick.
Also, when applying it, even after exfoliating and moisturizing, the lipstick tends to stick in your lip crevices and at the corners of your mouth.-2.

All in all, this lipstick is a dud for me, because of it's drying formula and sheer factor. Sad, because it's such a pretty color and a nice, smooth texture.

The moment I saw this colour I knew I wanted to try it. And just as I thought, out of all the lip sticks and butters I brought with that purchase, this have to be my favourite. In terms of lasting power, this product really lacks. But because I have really dry lips, this product work like really well. It is quiet pigmented yet your could shire it out to suit your liking. The colours compliment me well and doesn't dry out my lips. I would give it a 5 if it lasts, but even so, I would purchase this again.

I keep trying to decide how much I like this colour. And honestly against my skin tone it looks great (coral-orange) applied with a very light hand. I think this colour can end up looking horrid on un-exfoliated lips. At the same time it's very moisturizing but, doesn't last as long as I'd like. It's also not as opaque as a lipstick. However, I'd still re-apply because I love the colour! It's great for summer but can easily be worn as an everyday colour as well with a pop of coloured eyeliner.

I really don't get all the love for this product. I didn't care for any of the colors. Overpriced and overhyped, IMHO.

I've been looking to buy this for a few months now, but kept forgetting to pick it up every time I went to the store. I finally bought it at CVS today, and was really happy that I did c: It was super moisturizing on my lips, felt more like chapstick than lipstick of any sort (I'm not a big lip person), the color payoff was sheer at first but SUPER buildable, and it lasted through dinner and two hours of wear before fading. My only complaints would have to be the packaging-- when I first bought it, I was a little wary of the utter vibrant ORANGE of the packaging. It was a little scary and I, as a super pale girl, was wary that the color may be brighter and more orange than coral like I anticipated. But when I applied it, I don't know if it was because of my lip color or what, but it did appear the most GORGEOUS shade of coral that looked vibrant but perfectly wearable on my lips, far pinker than it appeared in the packaging.
So, all in all, I really like this product, and I'll most likely buy it again when this tube runs out. c':

Love it... the color is a orangey-red, buildable coverage. Like, if you put lip balm on your lips, then a little of this stuff, you'll get a light coral on your lips. But if you swipe it several times, you'll get a very pigmented, very lipstick-like reddish-orange. It looks nice on my lips, makes them looks all cushion-y and pillow-y. :) I used to be afraid of venturing outside of light pink, but I can see how this color really brightens up my whole face !

The only problem I have with the packaging is that it smears the lip butter on the edges. Other than that it is lovely, you can put it on lightly for a sheer bit of colour or build it up and get a more vibrant look.

Not as orange as I thought it would be. Definitely blends with my lips to turn into a pink (an orangey pink, yes.) I like it a lot c: there's no SPF so I recommend buying a blistex or something to wear under it.