I'd heard of this for a long time before I tried it - am I ever glad I did! I've re-purchased several times since, I love this! I've tried countless mascaras, both high and low end (never had major problems with any, though), but this is phenomenal (also the cheapest that I've ever tried!). It doesn't clump or flake, makes my lashes look incredibly thicker, and washes off easily. HG!
After being constantly disappointed by high-end makeup, I recently swore off any makeup that didn't come from a drugstore (with the exception of my foundation primer, hah). That being said, I was on a crusade to find an affordable mascara that would thicken my already-long lashes. I bought this based on the reviews here, and OMG i am SO glad I did! This stuff is the BEST mascara I've ever used!! My former love was Max Factor Lash Perfection. Nuts to you, Mr. Factor! I will use your mascara no longer!! I don't even like CoverGirl stuff all that much, but I am in lurrrve with this mascara. It makes my tiny eyes look wider and more awake. PLUS it doesn't irritate, flake, or smear/smudge, even after wearing for a full day :D
EDIT: I moved away from this mascara to try others, but wandered back because I remembered it being so awesome. Maybe I got a bad tube this time, because it flakes SO much now! Only a few hours and then I start finding little black flakes on my cheeks, plus they fall into my eyes causing major irritation. Bummer :(
I really like this mascara. It doesn't clump up, even when it's a brand-new tube. It deposits the right amount of color, and I can put two to three coats on and it will still look natural. One of the great things about it is that the color stays on my lashes and doesn't get everywhere during application, like some other mascaras tend to do (little dots on my eyelids and at the corners of my eyes drive me CRAZY). It's not as volumizing as other mascaras I've used, but it's good for daily use and I'll probably repurchase this unless something better comes along.
I LOVE this mascara! It comes with a tiny brush that makes it so much easier to apply without 'dirtying up' my eyelids. Best mascara I've used!!
I don't usually like Covergirl products, especially the foundations, but as far as this mascara goes, I LOVE IT. It's the best one I've used. I like to try other mascaras, but I always come back to this one. Not only is it super cheap, but it lengthens and thickens my lashes and they look amazing. And it doesn't smudge. The packaging is very low key-I don't really know how to comment on that since all mascara packaging is generally the same. Unfortunately it is not waterproof so I can't really use it in the summer when I'm in the water and doing all the summer stuff. If they ever make it in waterproof, though...
looooooooooove this mascara! ive tried so many, and i always always come back to super thick lash. this is the one mascara that actually does everything it claims to- thick, voluminous lashes that wont smudge. this mascara is seriously underrated- dont let the 'cover girl 5 dollar ' ugly red tube sway you from this product. this is the ONE product i have repurchased over and over and will continue to do so. it is FANTASTIC.
This is a good basic thickening mascara. Applies very easily and builds quickly and even stays on pretty well throughout the day. My only major complaint is that it doesn't seem to hold curl very well. (and I use a Shu Uemura lash curler, for God's sake!) But for the price, you can't go wrong with this one. I'd buy it again. (Although I never buy the same mascara two times in a row...still searching for that HG!)
Just got this yesterday and I love it! It really thickens my lashes without the use of one of the new white lash primers. It seems that all thickening mascaras make my eyelashes clump like crazy, but not this one. Thick, dramatic lashes with no clumps. And, at such a low price, I will definitely be repurchasing.
Despite raves, I just don't like this mascara. It does really thicken my lashes but it is very drying, I can't imagine how the waterproof would be since WP seems to be more dry. I didn't like this because it completely straightened my lashes even after I had curled them with an eyelash curler. Also the tube dries out really fast, like within 2 weeks or a month. I liked this when I first got it because it was creamier but after it dried out, it was really nothing to talk about. It's very easy to get spider lashes with this. I would not repurchase.
Well well well...I think I've FINALLY found a mascara that is affordable aand gives me the dramatic effect that I'm looking for. My fave mascara is still DiorShow but this is by far that best thickening drugstore brand I have found to date. Considering I wear mascara every day and only replace it every 2 months, I can justify spending $23 on the Dior. But in a pinch--if I'm broke or on a trip and have forgotten my mascara--this is a GREAT back-up. First time I wore it, I borrowed it from my teenaged sister (no, you shouldn't share mascara but it was a brand new tube and she'd only used it once). I ended up staying out all night and crashing at a friend's place, falling asleep in my make-up (which I never do). After 8 hours of heavy sleep, I woke up with NO smudging, NO raccoon eyes...nothin'. I was very impressed! I didn't give it 5 lippies only because when I first put it on, there was a *little* clumping. Nothing major but something I noticed. Will DEFINITELY buy again!