I purchased this foundation as I heard it was very comparable to Revlon Colourstay, which is my all-time favourite foundation, though where I live it is €17.50, and granted it is not the most expensive foundation, but I wouldn't have minded finding a cheaper dupe. Rimmel Lasting Finish only set me back about €8, so it is certainly cheaper.
I wouldn't consider myself pale, though I often find that I have to get the lightest shade of Rimmel foundations, because the colour selection is very dark. I think I got this foundation in True Ivory.
Initially, I was thrilled with this foundation. The packaging is much better than the Colourstays, the coverage was good, and it stayed AMAZINGLY, all day, no problem, even better than the Colourstay. The finish looked gorgeous too, when used with my MAC 187.
Don't get me wrong, the coverage, packaging, finish, etc. are still really good, but the problem I have with this foundation is the fragrance. At first, it had that pleasant cucumbery smell that many Rimmel foundations have, but now it has, strangely, a fishy smell? I will add a disclaimer here and say that I'm not sure, but I MAY have left it on a really hot radiator for a few hours, which would definitely have affected the chemical make-up of the foundation, and explain the change in smell. Therefore, as long as you didn't leave it on a radiator, it would be fine. However, I may not have left it on the radiator, and it could have changed smell of its own accord. So, if you read other reviews that mention a fishy odour, and they didn't leave their foundation on a radiator, or even in sunlight, I can validate that this does happen. The smell doesn't linger after the foundation is applied though.
Other than that, a good foundation, at a good price!
This is a great foundation, I mix this with my Revlon Colorstay and get a great lasting finish on my face. I haven't tested it for wearing on a super long day, but the time I have had it on has been this past hot summer and few times while I was cleaning my horse stalls, and it lasted! Pretty great, and even better is the price! Will repurchase again.
This really lasted on a hot day even enduring rapid temperature changes.
Thanks to MUA, I tried this for the first time and will definitely keep buying. First day I tried it was a grueling test but it passed the test brilliantly.
I was in and out doing errands on a sunny, humid, 92 degree afternoon. Temperature change was drastic as I went from air conditioned stores, walked to car, sat in very hot car for a few minutes until a/c blasted cold air on me.
It also went on easily and is a good match for my fair Scandinavian complexion.
I go between this and Maybelline Dream Foundation. I work in a Subway, there are always two ovens going at all time and the cheap owners don't like to run the air in Florida summer heat. It lasts my whole shifts. I get so many compliments about how smooth my skin looks. It even lasted twelve hours in 104 weather at Disney in July heat. I say that beats every foundation I have ever tried! :) I wear 300 Sand. :) I apply with a E.L.F flat powder brush for full coverage.
I was recommended this foundation by an Ulta employee who swore by it as her go to foundation in between her name brand foundation purchases for a long wearing foundation. She had normal to dry skin.... I should have known better. Besides the cheap packaging it did give decent coverage and was relatively easy to apply. However I noticed a whitish color streaking through as I applied it...almost like those foundations that come out white and "adjust to your shade" which faded after it dried a little. Since I have such oily skin, I can't confirm whether or not it was long lasting because within an hour I was beyond greasy and so shiny that I washed it off. Prob better suited for dry to normal skin. Noticing the great reviews from people who have more mature skin and typical dryer skin, this may work if you fit into that category. But oily skin consumers, beware.
This foundation gives full coverage yet it looks natural.
Normally I'm not a big foundation girl (I prefer my Laura Mercier tinted moisturizer), but after trying this out at a friend's house, I ran to the drugstore the next day to pick it up. At first glance, Ivory, the lightest color of the bunch, looks very dark, especially for someone like me who has extremely pale skin. However, I found the formula to go on smoothy and blend easily, giving a medium coverage finish while still feeling like I was wearing nothing. I would consider this foundation to be more of a foundation/tinted moisturizer hybrid. The other nice perk about this foundation is that the package is actually telling the truth when it says that it lasts for 25 hours (I haven't actually tested it for 25 hours, but it does stay on all day). While the limited color selection may not be ideal for every skin tone, this foundation blends out flawlessly, and I just use my fingers to apply it. At only $7 or $8, this foundation is definitely worth a buy.
Love this foundation. I actually switched from Armani Luminous Silk to this and I'm so glad I did. (I thought Armani might be causing breakouts so I was looking for a cheap alternative to see if my skin cleared up and sure enough it did). The coverage is adjustable - I apply less to my fingers or more depending, but either way it does a fantastic job covering redness and they have some nice yellow-based shades. I get the best application by applying with my fingers and then using a tissue to 'press' the foundation into my skin - that may help some people who think that it gets a little cakey.
I would never leave foundation on for 25 hours. That being said, this is my HG foundation. I keep attempting to try high end foundations thinking that I will find something better and I end up returning them and coming back to this. I LOVE the fact that there is no sunscreen in this, great for photos or a night out. No breakouts or skin irritation and covers redness well.
Color selection is limited but I think I've found a good match with True Ivory 100, which isn't exactly ivory at all. I'm around NC 20/25 and this seems to blend well with my skin tone. I exfoliate and use a primer or serum before applying and have the best results with a damp sponge or fingers. I don't wear foundation everyday, but this seems to be adjustable enough for full coverage night out looks or natural looking daytime makeup.
satin matte finish, looks natural not shiny/luminious/overly matte
cheap, easy to find
comes in a tube
provides medium coverage but can easily build up to full coverage without looking cakey.
compared to Colorstay,it doesn't set/dry as fast so you have more time to blend or add more coverage.
limited colour range
may not be matte enough for people with oily skin
My skin type dry. Color was always yellow based ivory .Very hard to find the perfect color and coverage for this skin color. I spent the las ten years trying to find a replacement for my loreal makeup that was discontinued and replaced with very dark yellow tones by Loreal making it impossible for me to find a replacement . Makeup with good coverage of red tones flushing through that is neither to pink or too yellow was impossible (think German decent freckles and red cheeks).. The smoothness of this Makeup , the coverage, the built in primer , the way it covers without settling in my fine lines. FANTASTIC. THIS IS THE ONLY TIME I HAVE EVER WRITTEN A REVIEW IN MY LIFE . AROUND $ 6 AT WALMART. AWESOME. NEVER HAVE I HAD SO MANY COMPLIMENTS ( oh your skin looks so smooth and much younger did you have work done etc, you should buy all that in that color (True Ivory 103) etc
. BUY IT BUY IT BUY IT SO WORTH IT. I was able to throw out all my moisturizers and powders. A veritable fortune over the years searching for something that dindn't burn my eyes and cake when built up.THANK YOU RIMMEL. THROWING OUT MY COVERGIRL/OLAY PRIMER AND LOREAL INFALLIBLE ALL SO EXPENSIVE, $30 total for them both compared to $6. Look out RIMMEL I will be stalking your shelves for future products for the new loves of my life. Lol. : D