I've used this lotion for a few years now. It's my favorite moisturizer for after I wash my face at night and before I apply my makeup during the day. Even when I try other products, I come right back to this. Couldn't go without it! : )

This is a great, no-frills body moisturizer for dry skin. When you first apply it, it is a bit sticky, but once it absorbs it's not bad. I usually use it at night or when I don't want anything with odor.

Notice how it says 24 hour moisturization. Yeah, It's not really moisturizing your skin, it's preventing it from moisture loss. The soft feeling comes from the dimethicone in the lotion.

I love this. This is the only lotion that I think has ever helped moisturize my body. I havent used this on my face, it feels like it would be too thick for that. I sometimes get little crack looking things on my legs during winter because my skin is so dry, but if I use this after a day or so I can see such a difference, and theyll be sooo soft. I love this, and ill continue to buy it over and over.

I have been using this for about 2 years now and I have to say that I don't usually mess around with this one. I have skin that tries to get very itchy on me. Sometimes I will scratch the skin right off. This really helps keep the itchies at bay. The scent is okay, but the big payoff is the moisturizing and calming. A definitely must have!!!!

I love this cream. I use it on my body and on my face. It makes my skin so smooth and does not have a strong smell which is a big plus for my sensitive skin. I have excema on my face and this has really helped to lessen it (along with using Bare Escentuals) over the past few weeks. I put it on my face at night after my Neutrogena alpha-hydrox treatment and also during the day if I have an itchy excema flare-up. It must be because of the oatmeal in there or something. It also leaves my rough elbows, knees and feet very soft. I will definitely keep this in my beauty arsenal for as long as it is available.

I have dry/sensitive skin and this is the only moisturizer I have found that works for me. I have tried Oil of Olay, Jergens, and many others, but most of them have a fragrance which is irritating as well. I get dry patches of skin in the winter, that is until I started using this product. I think the emolliants in it really helps to protect my skin in the dry, cold, midwest winters. I don't dare try any other products since this one works great. Most other lotions sting on my face and cause it to became red and irritated. Aveeno does not.

I have been using this product for a while. This product is pretty good for the body, esp. hands and feet. It can really moisturize without being too greasy. But it won't really make my skin smoother other than moisturising. Also even it is convenient to have a pump, the pump won't work after you use a certain amount of lotion. And another down side is I cannot use it to moisturize my face. I tried it a few times- the first time seemed ok, but the next few times I used it on my face I felt that my face became so greasy. And the areas near my eyes was itchy (I didn't put any undereye, luckily).... So I wouldn't recommend it for face esp. if you have sensitive skin (btw, I don't even have sensitive skin. I just don't know why that happened).

Also if you are not buying this product at Costco or when it is on sale, it is quite pricy for a body lotion. So I believe that there would be something else better and cheaper. So I did find one (cocoa butter lotion!) .

The smell of this was a turn-off and the consistency simply felt weird. Worst of all, though, was the reaction--if I put it on my arms at night and my arms came close to my face, I woke up with a rosacea-inflamed red face. Nothing about this felt good.

Love this lotion. It's moisturizing without being oily and it absorbs quickly. Skin is soft and smooth and I love that the lotion is fragrance free. A bit pricey, as Aveeno tends to be but well worth the price.