OMG I'm in love. I bought this foundation only after reading the reviews here, and I am so happy I did. I was worried that SP10 would be a bad match for my PPP skin, but it actually looks beautiful. I didn't find it orange at all. I bought it online from neobeauty.com because I didn't want to do any department store shopping so soon after the holidays. I took a chance and it really payed off. This foundation blends seamlessly into my skin and looks absolutely gorgeous. I never knew foundation could feel so light on my skin. I did not purchase the oil based remover so I'm hoping it doesn't break me out if removed with my normal cleanser. My only complaint is that it is expensive and it comes in a much tinier bottle than I thought it would. It's 1 fl. oz but for some reason, it seems super small to me. Oh well, it 's a great product and worth ever penny! I'm throwing out all my other foundations (after I'm sure this one doesn't break me out) and editing some past reviews. This is how all foundation should feel and look.EDITED TO ADD: You do need an oil based remover to get this foundation off. I order the La Vitton remover based on the reviews, and I'll write my own once it arrives.
Hear ye, hear ye: Oily-skinned ladies, RUN don't walk to your nearest Shiseido counter and get this! Yesterday was incredibly hot and humid in Australia-- 37C/99F. No Colorstay, no Clinique Superfit, no Lancome Teint Idole, not even my previous HG Illuminare Ultimate has lasted this long or this well. The included sunscreen is the icing on the cake. Separate sunscreen would normally wreck my foundation but not this one. Only the slightest cakiness after five hours and it's easily fixed with a whisk of a sponge. (Just for reference, on the hottest days in my previous hometown of NYC, it was not at all unusual to wash my entire face off and apply foundation all over again.) Heed the warnings about tenacity: this may need more than your usual cleanser to get off. (Lancome Bi-Facil on a cotton pad is working for me.) The color range could be better: ladies of Asian descent will probably love them but super-pale Anglos like me may have to spend an extra minute blending. Doesn't matter: SP30 is close enough. Bravo Shiseido for this standard-setting product!
Wow, I was not expecting this foundation to be so great. But it is & has exceeded my expectations.
SPF Factor: Combines a very high SPF with a liquid foundation that's easy and fast to put on, just slap it on and forget about it while knowing that the high SPF is protecting your skin from the damage of the sun...
Longevity: Stays on your face and doesn't rub off! One of my biggest problems is that because I have really oily skin, foundation usually lasts a few hours and disappears, or is broken down by the oil, or comes right off when you touch your face... not this one! SPLF is waterproof and sweat proof, PERFECT for those living in humid places and when summer rolls around! It doesn't really matte out your face, but makes it radiant and not flat looking, so skin looks like skin and not a layer of foundation... and at the end of the day my makeup still looks almost like I just applied it!
Texture & coverage: It has a watery consistency and texture, it's coverage is buildable, on good skin days you can use it very sheerly, and on bad days it can be layered for more coverage...
Breakout-safe: This is a big factor for me in foundations, I have breakout-prone skin, and reacts to things like silicones especially badly, but no breakouts with this! I know the sunscreen in this can be tenacious and it is recommended that you use a oil-based cleanser to remove this, but I've been using my regular cleansers and personally it works fine with no residues, and no breakouts!
Packaging: Very functional bottle design. It's a duochrome-ish blue with orange accents made in plastic, and small enough to be tote-able without worrying about breakage like glass bottles... there's a small ball inside (like some whiteout pens) that helps to evenly mix the foundation when you shake the bottle...
Bottom line? Worth every penny of the USD $30/CND $39!!! I'm a MAC NC25/C2 and have a color match with either the SP30 or the SP40. Shades are yellow based and has not changed color or oxidized on me. However, a word of caution for dry skinned gals, you need to exfoliate and moisturize very well with this because it does accentuate flakes. continued >>
This is the only liquid foundation I've ever used that does not cause me any irritation or acne problem. My skin feels and looks so comfortable and nature that I don't feel like wearing makeup, but it does give me some coverage to minimize any imperfection. The sun protection is an added bonus. Since I apply so little, I doubt that I am getting enough sun protection that's needed. The price is a bit expensive for such a tiny bottle, but I only apply less than a dime size, thus, I think one bottle will last up to two months for me. It does pick up any dryness that you have on your skin, please be sure to keep your skin well moisturize and dry flakes free before applying. Totally love this liquid foundation and recommend to all normal to oily skin people(even acne skin can use this), I will definitely repurchase once I am fnished with this first bottle.
Very light on the face but not great coverage. It's a lovely foundation though. Goes on the face smoothly!
Really like it!
Just be careful if you have flaky skin because you need to blend well. Stays matte all day, no breakouts and no oxidation.
I really wanted this to work for me because of the SPF factor but unfortunately it was a returned item. As hard as I tried I could not find a shade to match my skin tone. The SP60 was too dark & had too much pink in it. Even my husband who doesn't notice makeup at all asked if I had makeup on because he could see a line. Not a good thing. One shade lighter, SP50, I probably could have gotten away with but just a tad too light. Coverage wise this foundation covers well but doesn't leave my face with a nice "glow", definitely more of a matte finish. If Shisedo developed more shades (which they should!) I might give it another try.
I love this foundation .. it's very light and gives full coverage .. I use the liquid foundation No.50 and apply above it a compact powder from the same line No.40
I like this foundation alot and the best thing that I don't have to apply sun block under it .. will buy it again enshallah ;) UPDATE: the compact powder broke me up :( but the liquid ALONE is great :)
This foundation is the one that I've been using longer than any other. The coverage is really good, and surprisingly SP60 fits my skin color almost perfectly. You only need a little less than a dime-sized amount of this product for your entire face. I shake the bottle, squirt it into my hand and just dip a couple fingers and pat it rapidly all over my face. This foundation has full coverage but is really thin in consistancy so don't worry that just a dime amount is too little. You'd be wasting extra foundation if you used any more. Just use it sparingly around your nose if it gets oily throughout the day. Be sure to set it with a loose powder and it really, really lasts all day long. I also get a really bad monthly breakout, and this visibly cancels out any redness that I don't even own concealer; nor did I ever really had the need to purchase one since buying this foundation. Always blot with a loose powder to set the foundation. Laura Mercier translucent loose powder is a good choice.
Thank goddess for MUA because I never would have even encountered this product in real life, let alone tried it out, without hearing about it here. Sephora doesn't stock it with the makeup but with the sun products. Just looking at it made me think it was a tinted sunscreen, rather than the foundation of my dreams - it stays on my combo/oily skin for hours, looks natural, and definitely protects from the sun; I know this because in the two months I've been wearing it, my face has already lightened a shade. I'm so surprised to find this as my HG foundation after spending so much money on Armani, Chanel, Chantecaille, etc. But this stuff is just fabulous.