I really liked this product the first couple of times i've tried it. now it's just a so-so shampoo. I also use it with the conditioner. It's a lot better than most drugstore shampoos and conditioners. Leaves hair soft and tangle free. I don't really notice if its made my hair shinier. It doesn't give me that extra "WOW" look. Doesn't help with toning down my frizzy, puffy hair either (that's why i won't be repurchasing). It's a so-so shampoo with the conditioner. I'm looking forward to trying Redken, Matrix, and the new Neutrogena Triple Moisture Line
I got the shampoo and conditioner for lighter brown hair. Although this does make my hair much softer, I haven't really noticed much shine. And HOLY CRAP does it stink. It smells like old-man-afterhave. Holding out for more shine. Makes my hair limp also.
I do like this shampoo. My hair is very soft after using this but I also noticed lots of shine and my brown color looks even better now.
Wow!!! I noticed a huge difference after the first time I used this! I've been using it for about a week now, and my hair looks better than it has in 6 months. The smell of this is strangely intoxicating- coconuty yet caramely. I cant quit sniffing my hair after I use this. My hair doesn't feel quit so "squeaky clean" after I use this, so I know it has to be moisturizing. Very nice stuff, better than any salon product & cheap enough for me to use regularly.
I didn't notice a difference at first after using this (although it does make my hair soft and manageable) but have received tons of compliments since I started using it. I also use the shine shock, conditioner and occasionally the finishing creme. They all smell great.
At first, I was skeptical about this shampoo, but I decided try it because it was inexpensive. I bought the darker one, for chestnut to espresso shades.
I have my hair colored, so I'm always game to try something that helps keep it fresh-looking. This shampoo does a wonder job of cleaning my hair without stripping color or moisture.
I really don't think that this is anything special. It does an okay job of cleansing but my hair was full of static after I used it.
I wouldn't purchase this again. I also thought it was a bit pricey.
Love! Love! Love! I have the one for darker brown hair, and it cleans remarkably well, leaving behind a subtle cocoa scent.
Marketing scam! Did nothing sepcial for my brunette hair.Just a typical drugstore shampoo that left my hair drys and fly away.I will stick with Nexxus my HG.
I really like this shampoo. I have the one for lighter brunettes (Amber to Maple). I don't really notice any difference in color but it does make my dry hair shiny and soft! Best drugstore shampoo IMO.