This is the Almay liquid remover in the purple bottle. I bought 3 or 4 of these because they were such a good price at Walgreens but now I regret hoarding the stuff. It does nothing but sting my eyes horribly. I put some makeup remover on a cotton pad, set it on my eyes for a few seconds and then wipe away. It leaves my eyes burning and not able to see for a good 15 minutes. I'm going back to Neutrogena. That stuff actually worked and I never had a problem. Funny thing is, the makeup remover pads from almay are awesome! Never had a problem.
I expect very little from an eye makeup remover: it should remove all of my eye makeup and not irritate my eyes. While it may not irritate my eyes as it has for other reviewers it doesn't get off all of my makeup, even if I remove most of it with a swipe of oil first. If I use 2 cotton balls and a few sheets of toilet paper on each eye I can remove my heavy eyeshadow "night out" look, but that's if I use the tissue and oil to take most of it off first. I have had the bottle for two weeks and I have used over half the bottle. Mind you, I only wear gel eyeliner on a daily basis, and mascara every other day. If I try to wipe off my makeup using this alone it takes just 1/3 of it off and I practically have to tug on my eye to get it to absorb the makeup. Not good, don't waste your money. Even if you don't wear long-wearing makeup there is surely a better eye makeup remover out there at this price range!
Dried my eyes so bad, I couldn't wear makeup for a MONTH.
Burned my eyes so much and yet removed so little makeup that I thought I was accidentally using TONER. Seriously did not remove any mascara whatsoever (not waterproof) Horrible product, waste of money.
Don't buy this.
Complete waste of money..
It burned my eyes, and couldn't even remove my mascara. I scrubbed my eyes for 10 minutes and it still didn't remove all of it. If you need an eye makeup remover, Target's Up&Up generic brand works much better than this.
I got a sample size of this makeup remover when I purchased an Almay mascara to try on clearance.
Worst stuff ever. It only took off my eyeshadow, which shall I mention was QUITE a job. Left my liner and mascara smudged and my eyes stung. Really not a fan of this product.
I noticed that they changed the packaging so I'm not sure if the formula is still the same but I am reviewing the purple bottle. I'm quite surprised at all the negative reviews so I may be in the minority since I actually did like the product. The price was great and it did a pretty decent job of removing my eye makeup remover but not all of my hard-to-remove waterproof eyeliner which is why I took one star off. So if you're a broke college student like me who doesn't want to spend much on a makeup remover (I've noticed that makeup prices have gone up so many for drugstores in recent years) give this product a try --assuming that the formulation is still the same of course.
This doesn't remove any eye makeup for me. It stings and its hard to get the mascara and my gel liner off. I prefer sonia kashuk eye makeup remover a thousand times over and it only cost about 3 dollars more from target. I ran out of my sonia kashuk so i tried this one and it took me about 20 minutes to get everything off. I am disappointed and will not repurchase.
Burns my eyes badly. Will never buy again.
Honestly, I fell in love with the Target generic brand, and I think it's generic for Oil of Olay. I went to Target, and it wasn't there, so I settled for this. I have kind of freakishly long lashes from Latisse. The first night I used this to remove my eye make up (mac eyeliner, Mac eye shadow, Maybelline Falsie's Mascara). My eyeliner and mascara would not remove. I then had to use Trader Joe's makeup remover to remove the rest of the eye make-up. I tried it again the next night, using more product. It was a fair improvement, but I woke up with eyeliner on the bottom lid. So the next night, I used even more product. This is craziness. I don't like it. I will use it until I buy something different. olive oil works better than this, but it burns.
08/28/2011: I keep waking up with mascara shadow on the bottom lid....never ever again.