Even though I probably wouldn't buy this again because I've started trying to avoid parabens, I'll be honest - this works really, really well. I'm a full-time student with a full-time job who likes to hit the gym at the end of the day, and if I use this stuff in the morning - and we're talking like 5:30 AM - my eyeshadow does not budge until I wipe it off at night. I like the tube packaging, too; it's simple, clean, and sanitary. This stuff has earned its rave reviews. I'm hoping to find a paraben-free one that's just as good.

I resisted buying this due to the price--but I'm glad I finally took the plunge. I can see why this is so popular. It doesn't take much extra time to apply, and just a tiny dab on each eyelid really helps shadow stay put (and intensifies the color). I am more inclined to make eye shadow part of my routine now that I know it will actually stay put. The tube should last a good long while, making this a reasonable value despite the $20 price tag.

Love it!Realy good primer!I have to remove my eyeshadow with remover for waterproof make up so that's realy good!I do not worrie about my make up anymore during the day as it stay's put!It's not cheap but the tube lasts a very long time!Will buy again for sure.Even an creamy eye shadow wich i never use but my doughter does stay's put en does not get into your crease at all.

This is such a hyped product because it is very popular! Every review i have seen on YouTube is great! So i decided to check on here and add my own review since i have tried many of their primers! So i own all of the UD primers, from the original, to sin, to greed, etc! I personally will always love the original because it covers my eyelid area very well making it match along with the foundation i am wearing! Every time i have wore eyeshadow with any of these primers it has lasted ALL day and night! I definitely recommend this primer to anyone before trying something else because you will not be disappointed, i am telling you! My eyeshadow has never creased when using any of these, i also love the Too Faced Shadow Insurance and recommend that as well but thats another story! Anyways if you can, get this, all the color selections are great and i really recommend the Original or any of the others!

I am a really big fan of this primer. I had been using Benefit's FY but it was too priey and dried up rather quickly. I then switched to L'Oreal Decrease. I do like that one, but after a few hours I would notice that my shadow was creasing in the inner corner of my eyes. After reading so many raves on this one I decided to pick it up at Sephora. I must say that it really does the job!! There is no need to put a ton of this on as the staying power is great and only a little is required. The other day it was raining and I walked to the car thinking I was going to be a mess and I looked fine.


I give this a great recommendation and will definitely repurchase

HG Primer!!!

I love this primer and i LOVE the packaging. Such a creative and fun primer to use that is so easy to apply to the skin. I wear primer almost everyday under eye makeup and urban decay's primer extends the life of my eyeshadow application

This rating is for the older, doe foot applicator in the plastic bottle version.
My latest experience with the UDPP was last night. I used it all over my eyelid, and eye area, before putting on 3 different shades of UD eyeshadow, and my UD 24/7 eyeliner. I went to a concert, danced in a warm venue for a few hours, and had to walk in the rain for several minutes before and after the show. When I got home I was half expecting my eye makeup to be at least somewhat of a mess after the night I had, even though I had used this. I can honestly say that all of my eyeshadow and eyeliner was still perfectly smooth and in place! Even with the price that it is, I think that Urban Decay Primer Potion is amazing stuff, and I will continue to use and purchase it in the future.

This is the best eye shadow primer that own. Apply this to your eyes and your eye shadow is not going to go anywhere.

I bought my first tube 2 years ago, i loved it! I have hooded eyelids, so eyeshadow can easily crease, but with this product the eye makeup lasted all day, maybe a little creasing after 7 hours, but you can blend the eyeshadow with your finger and it's back to normal for 5 hours! It was getting used to at first, because you just need a little bit, you need to blend it well, and when you put eyeshadow on, it will not blend that easy. That's maybe a downside, but you will get used to it! I use this product almost every day and it took me a year to use up the product. So seriously, it may seem expensive, but it will last a LONG time (and so does the make-up)! So I think it is very worth it, and i can recommend this to everyone!