I LOVE the packaging on this product and the results that it delivered :). I bought mine at ulta for twenty four dollars.
The whole container plus makeup is 3 grams, but the concealer its self is only 0.1 oz.
The concealer is very creamy and has a build-able coverage. I have found it useful for blemish like those horrible pimples and dark spots. Will definitely buy again

I bought this a few weeks back when I went on a trip around boots looking for concealer. Of all the brands sold in boots (Lancome, Chanel, YSL etc.) this was definately the cheapest, although it still wasn't cheap (£16.50).

When I was looking, I noticed there wasn't much range in the shades (about 6 shades I think) but the lady at the counter tried it on me and it turned out quite nicely so I purchased it. She told me it'd last between half a year and a year.

Since then, I've found it gives decent coverage, not good but not bad, it's pretty easy to apply and it's an okay product. But it is NOT going to last as long as it said. After about 3 or 4 weeks, it's nearly all gone. I have some friends who swear by this product, but I'm not fussed to be honest.

Overall, I think it's a mediocre product, far too expensive for what you're getting and how long it lasts, but it's not awful.

Bought this product a few weeks ago. Was very happy to have been told to use my fingers while applying, and not a brush/sponge. Using fingers helps warm it up and helps create a smoother application. So far, I have really enjoyed this product. It does a great job covering up any red areas I have on my face. I have read the reviews/complaints about being too thick for under eyes, but I haven't encountered any problems with that yet. I haven't had any creases or caking when I use it under my eyes

Great spot concealer but entirely too thick for the delicate under eye. Fantastic coverage.

I got Boi-ing as part of a Benefit package of make-up that included primer, foundation, concealer, and powder. The Boi-ing is definitely my favorite product of the bunch. The color matches my skin tone and stays in place all day - even in the humidity of Texas.

Initially when I got this product, I hated it. I felt like it was too thick and did not go on smoothly. But, after trying it a few times, it grew on me. I bought a value pack from Sephora for $30 and got the concelaer in 02 and 03. i blended both colors together to use for my undereye circles. I've learned that the trick with this concealer is you have to rub it quite a few times with your finger to get a lighter weight consistency. After figuring that out, it went on a lot smoother. The coverage was pretty good, it did not crease too much once I made sure to set it very well with my MUF translucent powder. Overall the coverage was good w/ slight creasing. I did not rate it higher because this did not brighten my eyes due to the thicker consistency and I had to mix 2 colors to get the right shade (I'm NC40- NC42). I'd have to purchase 2 pots if I wanted to repurchase. For $40, I think I can find a much better concealer. So my search for the perfect undereye concealer continues...

This concealer is probably one of the best concealers I've ever used. Although the consistency is thick, when blended onto the skin it feels as though you're only applying a thin layer. Has to be used with properly prepped skin to avoid caking and flaking (as with any cream concealer). This concealer is very pigmented and covers my dark circles (I apply this over Bobbi Brown's corrector in 'Bisque'). My only complaint would be the twist off cap, would be much easier if the packaging was the kind you flip open. Otherwise for only $20, this concealer is great!

This is the best concealer ever, i read about how its difficult to apply but just use your fingers. Thats all. But the problem is i think people use it to conceal the undt eye circles or the coloring but its very very thick and dry for the eye region. This is perfect for the other parts of the face but not under eyes. i use it for my one in a month popping blemishes and redness abound my nose, it stays all day if you finish with a powder on and looks really gorgeous. But let me warn you again, dont use it under eyes if you have dry skin cause it will look you have double bags under.

No..no...no. Creases like crazy. Flakes. Is it because I am 44 ? I prefer my dark circles to this concealer. I am now waiting for this to finish so I can justify bobbi browns corrector and concealer purchase.

I tried with eye cream without eye cream....

Benefit products are great and I love them...but maybe boing is for younger skins and not my 44 y/o.

I bought the MAC pro concealer corrector palette for NC 42- one lighter than the deepest in the range. it comes in 4 shade pallete. so I bought number 3 per say.

though the MA suggested the deepest NC45, but i am used to ignoring MA in Hongkong. They are clueless with any shade 'darker' than Rose.
great. Lots of shades to play with. Didn't flake like Boing.

But having said that Boing No 3 is my perfect skintone (the yellow tone) and MAC doesnt have that "YELLOW" tone

I am on my fourth boi-ing concealer. I absolutely can not live without it. It covers my acne scars and dark circles really well and stays on all day. I had melasma during pregnancy and this product even covered that really well. I am forever hooked on to this