This mascara is one of the best ive tried. it builds volume as soon as you apply it and it doesnt flake after a while
i wore it to a dance showcase and it stayed on without smudging or flaking so i guess it works :)
i got it on sale for $10 in australia (make up is ridiculously over priced here)
it makes my eyelashes look much longer if you curl it before and after

This prodict does make your lashes have more volume , however by the third ue it started clumping my lashes. It didnt make them long at all and most of tje mascara would clump at the bottom of my lashes. I used a leng lengthing mascara with it however it made my lashes feel heavy and gross. I dont reccomend buying this. Honestly it isnt good and eventually.its going to clump for you too. Save ur money and buy a different product!

Rimmel London has great mascaras! I've used the regular volume flash mascara and that one's great too. My eyelashes look so much thicker and longer too! Since the tip is so big it'll be a problem for putting it on lower lashes. That wasn't an issue for me because I can't do it regardless -_- The only problem I had with this was that it flakes. I only put 1 application on and by the end of the day, I see flakes of mascara all under my eye! This is the only reason I wouldn't buy it again. Other people here don't seem to have a problem with that so someone could give this a product a try anyways.

I love this mascara - it does exactly what it says and I find it much better than a lot of the high end mascaras I've tried in the past. Gives great thick, black lashes. I've never had any problems with flaking or clumping as others have described.

This is by far the most cheapest and accessible mascara I know of. And it's actually good. I live in Australia where cosmetics are ridiculously overpriced, and I managed to get this on sale from $15 at $10. It's marketed as a volumizing mascara, which it performs adequately in, but it isn't your L'Oreal voluminous. It's just one of those good quality, everyday, fail-proof mascaras. Nothing fancy or new, but still manages to tick all the boxes - provides ample volume, lengthens to an extent, and applies a rich black coating. I experienced absolutely no clumping or smudging, which is a HUGE must for me in any mascara. For the price, you can't go wrong. If I wasn't such a mascara junkie and constantly wanting to try something else, I wouldn't hesitate to repurchase.

Awful, awful mascara! Clumps and smudges galore, even after first applying it, I had panda eyes, not a good look along with the clumps at the end of my lashes! Save your money and buy something else!

I tried this product on a whim and was absolutely amazed. After Max Factor quit selling here in the US I went back to Maybelline Great Lash but didn't like how it would flake off during the day, nor was I happy by the several coats I would have to apply to make my lashes appear thick. My favorite drug store mascara was always the 2000 Calorie by Max Factor. This Rimmel mascara is very comparable, and it is now my only go-to mascara. I keep a few tubes on hand in the event that Rimmel decides to discontinue it. For some reason, my favorite products are almost always discontinued!

The pink case is very pretty and the brush is great. Only two coats and my eye lashes are long, thick, and full. I haven't seen my lashes look this great in years! I use the color "Extremely Black" and it is definitely that...extremely black. The wear is incredible. There is no flaking, no smudging, and the color lasts and lasts. This is a definite choice for us older gals who over the years have lost many of our favorite products to the Great Discountinued Product Aisle in the Sky. Try it and see what you think. I think you will be pleasantly surprised.

This mascara is a dream. Thickens, lengthens, curls, you name it. By far the BEST mascara I have ever used. Already on my 3'rd tube of this stuff.

A M A Z I N G <3 This mascara is great for thickening and lengthening eyelashes . I have naturally long eyelashes so with this mascara they look eveen longer . The volume is amazing . I mean after 3-4 coats your eyelashes look false (in a good way) . Igot so many compliments. But there is one problem with this mascara it may get clumpy but thats not a problem to me because i use another clean mascara wand to unclump it and wala (: continued >>

Not a good mascara. I hate the brush - the bristles don't help with volume, they just load loads of product on, which you then have to wipe away with a tissue to make the mascara useable. Then you get an OK result. I do, however, really like the packaging - the bright pink is nice and girly, which you can always trust for rimmel products! Overall though I don't like this much at all :/