Easy to use. Bold color that doesn't fade. Waterproof. Lasts all day long. What more can you ask for?
I've been using this since I was a teen. Although I've tried many other liners, I always come back to Maybelline. It's a classic that won't let you down. Long wearing, no smudge, no budge and you can use the brush to apply a thick wing line or a thin demure line. I hope they keep making this!
Out of all the eyeliners I have bought before, I have never experience one that flakes so fast. It's flakes right off.
Wow! I must say the negative reviews are rather astounding. My opinion of this product is gastronomically different. This is my go-to-everyday-easy-long lasting liner! This eyeliner is versatile, you can tight-line (long lasting results unlike most) or you can paint up your lids as dramatically as you'd like! Some people here say that this is not waterproof, but here's a little trick about waterproof makeup most people do not know or follow do NOT touch it!! That's it! :) I was just out all day suntanning and swimming at the river and this product lasted the whole time.
A little tip for application, start at the inner corner of your eye, and make small strokes towards the outer part. Make your line at the outer edge of your eye thicker than the inner (otherwise your eye will look smaller) And if you want to add a fun little flare, add some wings to 'dem eyes! Oh, and let it dry before you curl your lashes or curl them before applying!
Anyways, this is an eyeliner I have been using for years now. I would recommend that you give it a shot! It's inexpensive, and you won't regret it (despite it's reputation on MakeupAlley.)
In my search for the ultimate waterproof liquid eyeliner for summer I bought this while in a rush. It just stood out to me because it's the only liquid liner I saw that actually SAID waterproof even though I had a feeling it wouldn't be good..
I was correct!
This is definitely NOT WATERPROOF. I first swatched it on my hand and ran a bit of water on it and it didn't run but then I just swiped it lightly and it came off as easy as dry erase marker! I tried wearing it for a light a shower and of course it flaked off.. wore it for a day (w/o water) and it flaked off in 2 hours tops.. It FLAKES right off. Unfortunate, because it has good pigmentation and consistency and I like the small brush it comes with but no point because it doesn't stay on at all.
It's cheap also 5-6$ range but DO NOT BUY because it doesn't stay.
WHAT IN THE WORLD?? I'm at a loss for words after seeing how low this eye liner is rated. I've been using this everyday for the last 3 or so years and couldn't be more satisfied. I can't count how many bottles I've been through. Maybelline Ultra Liner is by far my favorite liquid liner! I love the vivid black formula and the felt-tip applicator, which gives me incredible control over the thickness and shape of the line I want to draw. I usually do a winged line and this is perfect for that.
I've seen many complaints about how the product is not pigmented. This couldn't be further from the truth! This stuff is very black and very vivid. I'm NW 50 and it really makes my lash line stand out. Also, it dries right away and has amazing staying power. I've never had any issues with flaking. I also noticed a lot of complaints about the shortness of the brush. Well, that's what gives you control over the precision of your line.
This liquid liner is only $6 and is a very high quality product. Yes, the packaging could be a little better but I guess that's the trade-off for the cheapness. There are not many drugstore eye liners that can compare to it. This is by no means a bad product as many reviews suggest (to my surprise). I've been a fan of this product for years and will continue to repurchase. In fact, it is the only liquid liner I use. I just hope it's never discontinued. I would HIGHLY RECOMMEND this liquid liner. It's fantastic!
Horrible liquid liner! Don't waste your money. Not only is the brush too short, but the product is not pigmented... It goes on grey. Also, it scratches right of and peels like a strip of glue. Gross.
This product doesn't offer enough color. You'd have to line your eye 3-4 times just to get a good color pay out.
Honestly, people who buy this are wasting their time. When I first put it on, it looked so good!! And then I put on mascara and it looked like my eyes had black dandruff.. It flakes SOOO bad. Omg. It's not too hard to put it on but no matter how easy it is it's not worth it. It is also not the slightest bit waterproof. AT ALL. (I had waterproof) I now use the line stiletto by maybelline and it is much better. Flakes a little but DEFINITELY not as bad as this one.
It's a bit weird feeling on your eyes if you do a few coats. lasts long, and very black. I like it generally but i don't LOVE it.