I've been eyeing this for a while and finally got it in the eye color palette (on sale for $33.60 a great deal considering the liner by itself is $22). To apply this I dampened my stila flat liner brush and gently rubbed it in the cake, I then tapped it along my upper lash line kind of in between the lashes and a little above and then in the outer half of the lower lashes. This method gives a very natural lined look, it keeps the liner from being too thick. Also using a cake liner lets you control how intense you want the color to be, with a little more water you can give a softer look.
The color in the pan is a dark blue almost navy color. It is very subtle and pretty on. I've been trying to find blue liners I like since they are supposed to be pretty with brown eyes but I'm noticing many make me look tired. So far this and bobbi brown sapphire shimmer ink are the only two that are working for me.
I don't use this in the waterline but it's great for tightlining. It also lasts all day for me with no smudging.
If I ever run out of this (will be a very long time since you only really use a little at a time) I will repurchase even at full price.
I'm lm nude in tm and tender rose in mmu for reference
I love love love this liner. Normally, I am all about gel liners but a MA converted me to this. The look of this liner is like a liquid liner but it doesnt smudge or fade at all. I also find it easier than gel liner to use and you can draw a really thin and precise line easily. I use this with an angled MAC brush (not 266 but i cant remember the # right now)
My first bad LM review. I really don't get these glowing reviews. Unlike the Ebony Cake liner, this one has Zero color payoff. I attempted many times with different brushes and different amounts of moisture; and still Nada. This could have been re formalized to suck, because the tester was just as bad in store. Anywho, I was still in search this week to find the perfect daytime blue liner, that would make my brown eyes pop. Found it after help from a Sephora SA. Smashbox Creme Eye Liner in Picasso, is more like it.
This is my HG eyeliner. I first bought this 6 years ago before my wedding and have bought it only a couple times since. But each time, I wonder why I don't buy it more - probably because it's $20. But I LOVE this eyeliner. Easy to apply (after instruction) and it stays on all day with no smearing.
UPDATE: ok, so I spoke too soon and rated this a 2, but I love it now. I use the urban decay primer w/ this, and the racoon eyes are less of an issue. The color looks beautiful w/ my blue green eyes.
although the color is pretty, this didn't last and it made me look like i had racoon eyes. there are a bunch of long-wearing blue eyeliners that make my eyes pop just like this but they actually last.
I'm a big fan of eyeliner and thought this looked like a gorgeous blue. Unfortunately, I couldn't get it to show up and stay very well. I tried it dry, wet with water, wet with Visine, but nothing seemed to work. I have to say I was very disappointed with this product. I just couldn't get the rich color payoff that I was looking for -- especially for a high end product. This ended up in the garbage.
The best eyeliner I've used. I use one drop of Visine into the pot and swirl with my brush. At this point, I use Essence of Beauty synthetic eyeliner brush for tightlining. This process reminds me of watercolor painting when I was a child, but the effect is quite stunning. I had no idea eyeliner made such a difference with this product! I have used pencil eyeliners in the past, but this is much easier for me, and the color stays all day. The color is a gorgeous dark blue, but it looks like a softer shade of black. If I need to correct, I dab a q-tip in water and smudge the line away.
I have this eyeliner in Blue Marine and Black Ebony. I have little asian eyes and whenever I open my eyes, the liner will smudge onto my lid unless even when I use waterproof liner. But LM's eyeliner stays on all day and doesn't move. I apply it with MAC's pointed eyeliner brush so I can get in between my lashes and can draw as thin or thick a line as I want. It does kind of smudge when I apply on my lower lashes, but to make it stick I use Benefit's She Laq or I'll use Chanel's stylo yeux waterproof eyeliner pencil (also another great eyeliner). I will definitely buy LM's eyeliner again.
Update: The eyeliner isn't as intense as some waterproof/gel liners and doesn't stay well on my water line, but it works well on my lids.
The Laura Mercier SA recommended I try this product. For reference, I am an Asian MAC NC 25-30 with black hair and dark brown eyes. I have always used black eyeliner (when I bothered using eyeliner). This was my first foray into a cake liner and I was very pleasantly surprised.
The real reason I'm giving this product 5 lippies is because of the color. I can not believe how much better the bleu marine (dark navy blue) eyeliner looks compared to your basic black. This made my dark brown eyes absolutely pop. If you are considering this eyeliner, and can try it before buying, you will see the difference. Have the SA do one eye in bleu marine and the other in black (or your usual color)!
The downside to this product is the fact you will need to invest in a quality brush to apply. Without the proper fine line brush, don't bother buying the eyeliner. It is that important. It may take awhile to get used to lining your eyes with a thin brush, and experimenting with the proper amount of water to add to the cake liner. It will, however, be worth it. The good news is this lasts a long time.
Oh how I love this liner. Forget black, dark blue is the trick to bright eyes. I have found my perfect eyeliner.