I really didn't expect much from this inexpensive foundation, but this is my new go-to foundation. The buildable medium coverage looks smooth and even without looking cakey or unnatural. On its own, it's a satin-matte finish, but I wear it with a setting powder to keep my oil at bay. With a setting powder (I use Ben Nye Neutral Set), this foundation lasts through my eight hour workday without separating, wearing off, or separating. It even stays put and doesn't smudge all over my phone (something every other foundation has done). And best of all, Fair matches my NC10 skin pretty darn well (it's slightly more neutral than I am), and doesn't oxidise into an orange mess by the end of the day! I've already purchased two backup tubes.
But there are downsides: This foundation can be a bit streaky if I apply it too quickly, so I have to take the time to gently pat this into the skin. And the packaging leaves much to be desired. It's very easy to dispense too much product (especially if you foolishly open it on a pressurized aircraft - blame jetlag). However, these are minor concerns in my book. I don't think I'll be switching foundations any time soon.
6/25/14 Edited to add: I've found that this foundation looks even nicer when I apply it with my fingers rather than with a brush. I've tried several different brushes and application techniques, but something about my fingers just makes this stuff apply like a dream.
I this is a good foundation. It has good coverage and texture. This is a rather thick foundation I wouldn't recommend it if you want something low coverage. The packaging for this foundation is cheap. It comes in a plastic tube that if you squeeze even a little too hard a lot will come out. The price of this foundation is amazing it is $2-$3. I haven't found a good cheap foundation except for this one. I think this works better with dry skin because its thick and moisturizing. If you have oily skin it might be an oil slick. A foundation to try.
This might be good if you:
*) like matte finish & medium coverage
*) have normal, combination, slightly dry or slightly oily
*) can find your shade match
I am currently living in a country where it's hot, humid and sunny all year round. Sadly I have to report that Coverall just doesn't perform on my super oily and tend-to-flake skin. It gets patchy and streaky within a few hours (this complain is the bane of my life!), then it will do the slow fade out into oblivion. For sure it is nowhere near the power of ELDW/L. To be fair it may perform better in cooler surrounding.
I can understand other girls loving it though, but it's not for me.
'Fair' is around NC15-20. By the way I don't think fingers or paddle brush are suitable for this product. It will just sit on top of your skin. Buffing or stippling FTW.
edit: down a star. I might be sensitive to an ingredient as I'm noticing bumps and under-the-skin pimples.. Paula's Choice says: "This contains a small amount of the preservative methylisothiazolinone, which is known to be sensitizing and generally is not recommended for use in leave-on products." Therefore not for everyday after all! :(
I promise you that this is an amazing excellent med (can be built to almost full) coverage foundation. As long as you can find a colour match (if not, i've heard great things about Maybelline Dream liquid mousse). Medium is spot on for me. It comes out smooth. It glides on and covers well but NOT geisha/clown/extravagantly cakey or full coverage. With a concealer used sparingly--and the ACCOMPANYING pressed powder from the same line--you get the most lovely smooth realistically perfect, amazing skin. With the powder pressed and smoothed on top with a sponge, then buffed with Ecotools kabuki brush--it lasts hours!! Not bad. Perfect for everyday wear when you don't want to waste the stuff that costs 30 dollars or more (I've even used a 100 and smthing dollar base--this one is BETTER), but look like you have! i tried it on top of another foundation too just to see if it would get cakey/gross but it didn't. Stock up if you like it! They better not take this off the shelves!!!
I purchased this based on reviews here. I like the tube for convenience however as others mentioned you do have to be careful not to squirt too much out. This goes on a little sticky and then dries but retains a sheen. The feeling on my face was uncomfortable and the colors run dark. I can't use anything with sheen as it accentuated pores. Wanted to like this since it is cheap and readily available but not for me.
This foundation is my new favorite and total HG.
My skin is pretty normal. Even tone, minus a bit of redness on my cheeks and the stubborn darkness around the eyes, with a tendency to get oily in the T-zone.
This foundation is smooth and very creamy and glides on effortlessly. It's a light-medium coverage, but very buildable. It leaves a dewy finish, so if that's not your thing, you may want to use a powder over it. I still add some concealer around my eyes for extra coverage. I powder or blot my nose maybe twice during the entire day. That's about 10-12 hours of pretty flawless coverage.
My only gripe, however, is the underwhelming shade selection. My skin tone is fair-medium and the lightest shade is a pretty perfect match. There's no question that WnW should provide more shades. But if you're lucky enough that one of the limited shade matches your skin tone, this is definitely one to try.
Whenever I wear this foundation, I get many compliments on my SKIN, not my makeup, and it photographs flawlessly. For only a few dollars, this is a fantastic bargain that can't be beat.
This has to be one of the better foundations that I have ever used, and this includes the high-end ones. The formula doesn't quite cover-all as its name implies, but it does provide excellent coverage that doesn't look heavy or caked on. It went on smoothly and blended well. It has great wear time (disclaimer: I always use a primer). No breakouts. It even played well with my currently flaky, dry skin.
The color range isn't that great though...but I got lucky: the color Fair/Light is a decent match--it's a touich too light. It'll be a perfect winter match and I can warm it up with some powder for the summer.
I wanted to like this but who was I kidding this was a drugstore product and the cheapest one. It does not have good coverage as the package would imply. It felt very heavy and cakey to attempt to hide my imperfections (acne). The color selection also is not that great, I got the lightest shade 815 Fair and it was still too dark. I guess it's true what they said you get what you pay for.
I really like this foundation. In the beginning I wasnt so sure about it, but after using it constantly for 2 weeks i must say that I really enjoy it. It doesnt dry out my skin (which is normal/dry skin), it's just a perfect satin finish. The color match is perfect (lightest shade - i'm really pale.) It has a yellow undertone which i like. Good to cover up redness. I would say medium coverage. I mostly need to cover up redness which works well.
It is really cheap too, but the quality is nice. It has kind of a weird smell, but I'm willing to look past that. I don't like the packaging THAT much, i wish it had a pump. This can be pretty messy when you try to get some product out.
Would repurchase when i run out.
So at first, I thought this was going to be my go to foundation. But after a couple weeks (though I don't wear it every day) this product began to smell AWFUL! Seriously, it reeks like urine. So naturally, I've stopped using it.
But before that, I didn't notice that good of coverage at all (note: I hardly EVER see coverage no matter what I try) so that wasn't surprising but I've also found that it doesn't blend very well at all either.
Basically, if you want a urine smell on your face, buy this.