awesome product! used in chestnut brown and my hair turned out exactly how I wanted it! and left my hair feeling soft and more healthy then before i dyed it ! with 5$ a box, I will definitely repurchase,

OMG... Great hair colour. I used dark blonde and it turned out the best colour I've ever used. Just a pretty soft light brown colour. After a week it did start to fade a bit (as they all do) so I'm going to take the plunge and go darker next time with the light ash brown and I'll update.

But my hair is in good condition with this, it's even and a nice colour and it's cheap. I got mine on sale for $4.99!

I'm definately going to repurchase again. The reviews on the mousse colours scare me so I'll stick with this.

I choose "light golden blonde" and used it on virgin black hair. It resulted in an orange-brown colour on finer hairs and barely left an impression on coarser hairs. I won't fault the dye for that but rather my varied hair texture. I'm mainly docking off points for the smell and longevity of colour. The ammonia smell was very strong and lingered on for about a week. The colour faded notably by the second week. At $5CAD a box, it was not a huge loss, but will not repurchase.

I used 110 on my mousy brown hair and it turned out beautifully. The colour turned out very similar to the model's on the box. It actually has variations in the shades of blonde. The smell wasn't as overpowering as some other dyes I have used. I bought 2 boxes on sale for 4.99 each and my long hair was fully saturated.

I used the Light Terracotta Brown over the weekend and I absolutely love the result itself. My hair is naturally black but because of a previous dye, it was more like dark brown before I colored it.

I was afraid the color would not show on my hair or worse, that my hair would turn orange. But the result is quite nice. Right now my hair is more like medium golden copper brown. The end result is very close to the chart on the box, maybe even a bit lighter.

However, I do feel that my hair is much drier after washing the dye off which makes me a bit worried now. The dye itself does not smell, which is a good thing. It did not stain or drip and can be washed off quite easily. Although, the box marked this as double highlight, I did not see any highlight effect at all. The color is very even though.

I would buy it again because of the color itself together with tons of hair nourishment products just in case. The price is quite affordable too.

When I coloured my hair with Belle Color it was brassy brown colour. I used shade 403 - Dark Mocha Brown and bought it at walmart for $3.99.

I must say, the dye DID NOT smell which is a plus, but that's probably the only good thing about it...

When I rinsed my hair with the conditioner I found that it felt much drier than it did previously to colouring it and when I dried it I found the colour warped from what was shown on the box... instead of a rich dark brown colour, it was a slightly-darker-than-my-hair-before (which was relatively light) - none the less, it looked good. But I have found after a week of washing my hair regularly, it has faded to the lightness of my previous hair colour, just the brassiness is gone.

Not really pleased... I have used Semi-Permanent Dyes that have lasted longer!

ja bi ovu boju kupila ali neznam kako. ukinuli su ju u dućanima-dali se može kupiti preko interneta? kako? pomognite mi:) continued >>

i really liked this hair color. i was surprised, because the price was so low and the product is great. i chose one of the 'new' colors, it was Dark Brown i believe. i was a bit worried because when i first emptied it into a plastic container (i put it in a separate container and use a tint brush, not the bottle) it was sparkly and orange. after a few minutes it started to darken into a dark muddy brown. again, i was worried. in my experience, dark brown hair colors like to turn almost black, and medium brown hair color likes to pull brassy in my hair. this dye did neither. it turned a nice dark neutral brown, and it looks quite natural. i think it's cheap because you don't get the 60 mL conditioner tube with it, you just get a packet. that doesn't bother me.

oh i also should mention, i poured out a bit of the developer, maybe 15-25mLs. i don't like to use a lot of developer when i mix my hair color

I bought this colour because it was on sale for $3.99 and I needed something quick to touch up my roots. I used the "Medium Ash Brown" shade. It was horrible!!! I have naturally blonde hair, but I dye it dark. This didn't cover my light roots AT ALL! I had to go out and by the 100% colour line from Garnier and this worked MUCH better to cover my roots. I do not recommend the Belle Colour =(

So disappointed with this. The colour on the box looked so nice (macadamia brown - a natural golden dark brown) but it looks nothing like advertised on me. It barely deposited any colour and despite covering each strand of hair thouroughly, it still came out uneven. Colour fades super quickly and becomes dull. I do not like this dye at all, but the conditioner it comes with is very good.