I just recently purchased this on a whim ... because of how many great reviews it has received on here, and I have to say - this will be another one of those. This will now, and hopefully forever be my HG foundation! Which I must give Aveda props for ... I have been searching for such an amazing product for many years now. It's frustrating trying to find a foundation that covers extremely well, doesn't cake, wears all day, doesn't produce shine and goes on like a dream - and this one does it all. I did read that people complained about the packaging - which I don't understand. I was advised to just use it in its plastic packing it comes with - and so far its been fine, and saved me 35$ CDN on one of their fancy compacts. Just don't throw away the sponge that comes with it (if you choose to not use it) and keep it inside the packing with the foundation so it doesn't move around and potentially crack. I will say however, that I bought the lightest shade 01cream, and in the salon it looked pretty darn good with matching my skin tone - but once I got home .. I find it to be a tad too light, which is nothing to fret about - I just had some bronzer. So once I run out of this I will probably purchase one shade darker. Definitely give this stuff a try! It's a great foundation! Good job Aveda!
I just recently discovered this and I really like it. I was in the market for a nice powder foundation, but wanted to avoid MAC Studio Fix and go for a more natural line.Glad I stumbled into the Aveda shop.
This provides nice even, smooth coverage. I am pretty fair and went for the Cream shade. The only thing I do not care for is the packaging, I wish it would come with the compact for an introductory offer. And then you can buy refills after to pop in your compact. Other than that minimal complaint this is a very nice powder foundation.
Out of all the mineral foundations I've tried this is THE best so far. BE, Laura Mercier, Merle Norman and Physician's Formula all left my skin feeling itchy, uncomfortable, and irritated. By the end of the day (sometimes not that long) I would look splotchy, greasy, cakey, or washed out. I also never found a great color match with any of the previous brands.
The obvious plus for Aveda is that it does NOT itch or irritate my skin. It's feels very comfortable, as if I'm wearing nothing at all. And it hasn't broken me out. In fact, I think it has improved the condition of my skin; breakouts aren't as frequent and my skin tone seems more even. This might have something to do with the *mostly* natural, plant based ingredients. I also found a perfect color match: 03 Linen, which is on the fairer end of medium. These features alone are huge for me and outweigh all the negatives (which I'll get to in a minute). But first I'll address the rest of the positives:
+No shimmer. I prefer to add shimmer (or extra glow) with products other than my foundation.
+Packaging. The powder compact makes for easier, faster, less messy application than other brands. I feel like I waste less than I did with the loose powder formulas.I know some people might not like the small powder compact and minimal packaging. No it isn't fancy or glamorous packaging. But I'm over all that.
+Great texture/application/blendability. The powder has a buttery soft feeling. It's very fine, and melts right in with my skin and blends quickly and evenly. Even on top of heavier moisturizers. It's also very buildable coverage minus the cake, and never settles into fine lines or pores even when I wear heavier coverage.
+Never greasy or shiny. Ever. This might be because it lacks shimmer or mica.
+Price. I think $24 is pretty reasonable.
Ok there are some negatives...
-Can accentuate dryness. Sometimes it can feel a little heavy and cakey if I apply with the sponge. But this problem is remedied with my skin care; I've noticed that if I exfoliate and moisturize I don't have this problem.
-Doesn't provide enough covereage for undereye circles. But again, I think this problem could be solved by other means, like a better eye cream (which I have yet to find). Or I probably just need to find another product for concealer, since I battle the undereye problem more often than not these days.
-Isn't very long-lasting. I have to re-apply mid or late day, especially if I have a particularly knarly blemish or redness. And although I think it is reasonably priced, I hit pan on this pretty quickly. I buy a refill roughly every month-month and a half.
Sooo to sum up, if you are looking for a mineral makeup and you have dry or sensitive skin, I would definitely suggest this product. There is no bismuth, talc, or mica, and no parabens or synthetic ingredient I've found to irritate my skin so far. And I've been using the product for about 5-6 months now. Or if you've tried other mineral formulas with no luck (as I did) and are looking for something a little different, try this!
I love this foundation. It gives such a nice finish. I apply this over the TM by Aveda. Just lightly if any in the summer but a little more during the rest of the year. I use this dry with the Sephora #55 brush and it lasts all day.
I have, after ALL these years, finally found my HOLY GRAIL foundation! I can't tell you how great of a feeling that is! I used to wear Aveda, even before it was called "Aveda" (I think it used to be INDRA), and they had a dual powder foundation in Alabaster, which was my favorite and this was many years ago, like 20. Well, in the meantime I used everything from powder to liquid to cream, never finding the true match for my NW20/fairish/neutral to cool skintone. Everything either broke me out, was gone by the end of the day, or was not a color match. I had Body & Soul, Versace, Nina Ricci, Armani, Mac, La Prairie, Covergirl, the list goes on. I TRIED everything but nothing was like my dearly departed Alabaster. I even tried Aveda's powder foundation when it was the Dual Base Minus Oil in Aster, which I liked but I preferred Studio Fix instead, as it never gave me that polished perfect skin look from the olden days of Alabaster. Since they discontinued Dual Base Minus Oil and reformulated with Tourmaline and called it Inner Light, I picked up a pan and it was MAGIC! OK that's the history behind me and Aveda.
This powder is the most beautiful, perfectly matched for my skintone foundation I have ever had. It leaves a totally flawless face in seconds and covers any imperfection with gusto! The color Aster is totally perfect for my complexion, and I look like I'm lit from within as soon as I swipe on my face. The color is absolutely spot-on and just a gorgeous neutral shade with no overly yellow color nor any hint of orange. Just pure neutrality and the color of my skin! The only downside is that it's a little tough to work with when your face is damp (from moisturizer) so make sure you give it about 10 minutes for sunblock or moisturizers to dry before application. I use a sponge, but also love the finish when I use my Ecotools Bronzer brush when I'm in a rush for a lighter coverage look. Either way it's totally natural looking and really melts into the skin. In fact, I have received compliments such as "your skin looks great," and "you look good (from a guy)" when I wear this foundation. I have never received compliments on my skin ever before!
I HOPE, hope, hope this is never discontinued, I absolutely adore this foundation and look forward to the mornings when I can make myself up due to this foundation!! Try it! It's absolutely excellent!
This is a very good powder foundation, it doesn't make you look flat or cakey, just natural. It has great coverage; depending on the finish you want you can get light to full coverage. I use mine with an ecotools kabuki brush and it looks great. The lady at the store told me you can use this foundation wet, but I don't think the results are good with this method, but it can be just me. The only bad thing is that I can't buy it in México, but if you have an Aveda near you, you should definetly try this one out.
I love this stuff. Very expensive in Australia, but still. Worth it. I also love the refillable packaging.
Super great coverage in a compact powder formula...totally renders face powder unnecessary, since it's like a foundation and powder in one. Love it! I just wish the packaging was a little sturdier.
Just got this yesterday....I'm looking for a replacement for Sheercover which I've been using for about a year (I decided it might be the reason I get itchy red spots throughout the day, not a nice look). I applied over spots as a concealer with a damp q-tip, and then used a kabuki brush for foundation coverage. Gotta say, the coverage seems great, and it feels good so far. I'll wait until I see if my sensitive, acne-prone skin breaks out to give it a full stamp of approval.
This is my HG foundation. I like that it comes in a small little plastic flap so it fits in the purse easily. Use a good brush to apply, or the sponge when in a pinch...just not wet. The wet application is uneven and strange. I've tried every powder foundation out there, and this one is THE ONE.