This is the best bronzer I've ever used.

My skin is quite fair with a warm undertone. I use this very lightly all over my face after I've applied foundation, and then go over my cheekbones/cheeks instead of using blush. It gives a healthy and beautiful glow. It doesn't look too dark, too light, or orange.

I don't use the brush that comes with it (although it's not bad), but use either a powder or a large blush brush. This bronzer is a good value, considering the amount of product in the compact. I use the matte version, as I feel that's more flattering for daily wear.

I have this bronze for a Five years! When a Macy's assistant used it on my friend's face, I liked it so much and bought it right away. But at home I couldn't finger out how to use it. More over five years ago I didn't use any blush!
Now, I started to use blush and It came in handy. Even it's expired long time ago I use and I kinda ... Started to like it. I use it as a blush this summer. It has tiny sparkles, but they are invisible when you apply it on the face. Its more a matte blush. It comes with a brush which is flat and semicircular and it works well when I want to apply it on the apples of my cheeks only.
The package is big. I don't know how more years it will take to use it up, probably five five or more years! It's too big for a blush.
I am happy I can use it now, but I think there are better bronze out there and cheaper too. This one cost me 40$ five years ago, but as I told it will last forever.

This bronzer was not for me, it didn’t suit my skin tone at all. I also found there were too many light reflective pigments which made daywear difficult. This bronzer to me is just average which is surprising given it comes from such a high-profile brand. The packaging is also rather inconvenient. Yes the value for money is great because it’s a generous amount however I can’t take this out in my clutch at night. I also found the bronzer to be a flat tone of brown; it needed more warmth even though I have underlying yellow tones. If you are thinking of buying this bronzer get the SA to test it on you first as it’s not quite the typical bronzer

An HG bronzer for all over glow, hint of a pink undertone instead of orange. A touch of shimmer which makes it nice for cheekbones & temples. I get annoyed by the packaging because the brush is lame & the compact is HUGE. But I use this all year around in CA.

I hate wearing foundation so I gave up trying. This is all I need. Natural glow without any orange or shimmer. Who needs foundation? Also great for low cut or sleeveless tops if it's been a while since you've seen the sun. Will never try another!

I love bronzer(i don't go crazy with it, i just like that glow). I got this from my mom because she didn't like it, but after using it for a while I realized how much I love it. I wish it had a little less shimmer in it. I like the color of this bronzer its not to orange or brown it meets in the middle.

I've been using Estee Lauder soft matte bronzer for a year now and no other bronzer can compare! The color is perfect for me and it looks like a truly natural tan, not that you are wearing bronzer or makeup it is the best because my body is very tan but i always cover my face and wear sun screen constantly on my face to try to keep it from premature wrinkles or sun spots later on in life but I want my face to match the rest of my body- this stuff if the best! I will never use a different type of bronzer

I have been using this bronzer (soft shimmer) for over 6 months and I absolutely love it. I have super fair skin, such that almost every foundation I have sampled is too dark for me with the exception of one from lancome. I also have very sensitive acne-prone skin and this causes me no skin issues. This bronzer gives me that instant pick me up on early school mornings and distributes just enough colour to make me look naturally bronzed not orange. It appears to have a lot of shimmer however once applied on the face, the shimmer looks very natural. I believe the price is right as I feel I will never run out of this bronzer. I highly recommend this bronzer, especially to all you fair-skinned ladies. I promise you, you won't be disappointed.

This stuff is gorgeous, at first I wasn't sure it didn't even seem like it was going on my skin but then I used the little brush that comes with it and stinkin perfect! I use the brush all along my hairline and I couldn't believe what I saw, the same look on J Lo. Then I use the little brush at an angle in my cheek bones for contour. I was using Mac blunt but it looked muddy, I see why now, EL Goddess has more of a human tone in it, not dark brown taupe in blunt, it's way more natural and buildable.

But I love the flawless look it gives, without looking fake n' baked or burned just natural.

Yes I will buy this again but I beg you, if you know of a comparable bronzer to this, please message me!!!


UPDATE
So yes this is great but I found myself not using it as much now that the cool weather is coming. I really wish there was a dupe!

Whoever stated that this is like a TRUE TAN is on the money! I absolutely love this bronzer and purchased the soft matte. I agree that the little shimmer in the pan does not show up on the face at all. I don't really know how to describe the color.... in the pan in looks like a strange ruddy pink color, but it shows up beautifully. I felt like I piled this on the other day since I was in a bit of a hurry, and it still didn't appear "muddy" to me---no orange or brown or terracotta. In fact, I'd have to say that it's even better than my HG, Chanel Bronze Universel. Staying power is pretty great---stays on pretty much all day. Wonderful product.