I was pleasantly surprised with Boi-ing. I almost didn't buy it because it's in a pan and insists that you use your finger to apply it and to me, that screams unhygienic, but I've been washing my hands before applying and that's sort of satisfied my desire for cosmetic cleanliness.
The thing is that you have to exercise some discretion when applying this concealer. It's fairly opaque and quite thick, so what I like to do is let it sit on my finger for a few moments before applying and then spreading it out quite a bit. I top it with Palladio's Rice Powder and that's been a pretty good combination for me this summer, considering how hot it's been. My makeup stays put on my face all day without getting greasy, and I have considerably oily skin.
I've tried using a concealer brush as well as a sponge to apply this and it's just not working out, so unfortunately there is no way to get around using your finger to apply it. I mean, you could, but it just doesn't work as well. If it were a little more whipped and I could use my concealer brush then I'd up it to five lippies.
I was disappointed with this concealer. It got so dirty in the pan, it's too sticky and it doesn't blend well. I don't get what the hype was about.
I put this on before school, and 7 hours later when I come home and look in the mirror it looks the exact same! Stays on so long, I love it! It also gives such good coverage!! However I feel that if you've extremely dry skin it wouldn't work as well, it can also be a tad cakey at times. Nevertheless, I love this product
I hated this so much!
It has a very thick consistency but isn't high coverage at all. It just looks like a caked mass!
I ended up giving it to my mom, and she hated it too.
I definitely wouldn't call this an industrial concealer. I'm very fair skinned and even the lightest was not nearly light enough. I found that it gave me absolutely NO coverage and it was not very blendable. It also creased very easily. I ended up taking it back to the store. It was a huge disappointment.
This was the first high end concealer I purchased and since trying others I realized just how mediocre this was. The pot itself lasted a long time but I found the product to be very dry, unblendable and did not cover acne and pigment scars very well so for $20 it's just not worth it if you're in the market for a good coverage concealer and are willing to spend more than $20 go for make up for ever full cover concealer.
I waited 5 years before reviewing this... yes 5. I have owned this five years and I use this nearly every day! It is very expensive but ...five years! OK let me explain first how I use it:
-I only use this under my eyes and on my lids daily
-I use it elsewhere if there is rednes or a blemish - it's a spot treatment-and that's once in awhile
-I take a small amount on my pinkie and let it warm up before patting around eyes- otherwise it WILL require you to tug and pull (not good for under your eyes)
-I use this once per day most days- no more than that
OK- it's on its tail end now and I am in the market for a new concealer so I would say that for $20 this lasted three years longer than any other drug store concealer I owned. In my opinion, that makes this by far worth the money and, frankly, a bargain. It also worked the best. I did buy a few concealers here and there in between but they all paled in comparison. I think it deserves all the awards it is getting for the price and length it lasted. Now- I am sure if you have lots more to cover or used this several times a day - it won't last as long.
Oh- I also went a shade lighter than I normally would. I would buy a medium but I went for light-medium because I wanted it to blend better for under eye. I think this was wise because it brightens up my skin too. I will check out the medium next time now that my concealer is finally running out!
Remember -let this heat up a bit on your finger and always use your pinkie or ring finger to apply as it's gentler than your other fingers.
Not the worst concealer I've used but not the best either. It's not a super creamy and easily blended formula, which is what I prefer. Boi-ing is super pricey for the teeny tiny bit of product you get. I found this formula to be gritty in texture too and to blend it you need to pull and tug in order to blend it.
This is labeled as industrial strength concealer, which it is not imo, it also doesn't cover blemishes (looks horrible on blemishes!) very well or undereye darkness, two of the flaws I'm trying to hide. I prefer Hard Candy's Glamoflauge concealer (surprise!), it's super creamy, blends easy and is easy on the wallet, I think I paid $5 for a generous tube of it at Wal Mart. It makes my undereye area look brighter and I look more awake, it leaves a dewy finish to my undereye area too.
I heard Boi-ing used to be awesome before they changed it, apparently it used to come in a flip top container opposed to the screw on-cap container (I'd prefer the old packaging better) and the formula was changed (not sure if that's true or not).
I won't buy again, I'll stick with Glamoflauge.
This is the first concealer I've found that actually matches my skin tone perfectly. It covers acne, scars, marks, spots, veins. Everything. If you are pale and have those kinds of issues it's great for you. I tried this product first before buying it, applied it myself and loved the results. It felt smooth on my skin and didn't irritate it, blended in easy and didn't create the 'spotting' issue that other concealers have for me in the past. I have very pale skin and most concealers/make-up have an orange/tan tint which lookes totally fake on me. If you're pale and want to make your skin look perfect (like Snow White) then this is the way to do it.
Steps: apply this concealer with a dot bush (I like slanted brushes so it can blend) then apply a good powder over and blush/conture after that.
I have a scar on my chest from heart surgery that this product effortlessly covered. That should tell you it's strength. Scars are rough edges that need to be blended pretty hard to cover.
Freckles/undereye were easily hidden as well without looking fake.
Though for people who do not like a thicker coverage this might be too much; my advice, remember it's an 'industrial' cover. Not dewy, and certainly not a bb cream or cc cream.
This does what it says, which I think is great. Price? Well a little goes a loooong way so that's how it works out for me. I would rather use the concealer and a tiny bit of foundation than layer the latter; that's just my taste. Concealer is good to hide the bad parts and let your natural skin come through otherwise. It's pretty easy to do that with this product.
This is the only concealer I will use and recommend. I've tried many others and none compare. This covers redness and under/around eye discoloration. Lasts all day. I apply it with a soft brush and lightly buff it in. It works on dry areas of my face and more oily areas as well. Even though I'm generallly light skinned, I use shade 02 and it matches my skin perfectly. I've been using it for 10 years and only on my 3rd jar because it lasts so long....worth the price!