If I could give decimal ratings, I would give this a 3.7 in all categories. It is above average, but not quite phenomenal. This is the 2nd Rimmel mascara I've tried, & I sorta like the orig. lash accelerator more. Having said that, this is a really nice drugstore mascara. It primarily gives volume, but provides some lengthening and separation as well. Curling power is average -- no better or worse than any other mascara I've tried. What I like the most is that once you give the formula maybe 2 weeks to dry a bit, the texture is super buildable. You can really pile it on without it smooshing your lashes together. I have decent natural lashes and prefer a dry formula generally. Staying power is good, but it can get sorta dry and flaky at the end of the day. It does not make your lashes as hard as some other mascaras, though. My beef with this product is that i think the brush is too big and i always seem to smudge it on my upper lids, even when being super careful. i find it works best if you massage it into the base of your lashes in sort of a circular motion & then just zig-zag it on to your outer lashes to your heart's content. Overall, I do like this but I like to try a new mascara every time I repurchase. So I WOULD buy it again in the future, but probably won't. :P continued >>

I'm a huge fan of Rimmel products and I really loved the Scandal Eyes in the orange tube. When it was time again to purchase some mascara, I ran across this one and thought, what the heck, I'll try it. I really didn't notice much of a difference between this and the original Scandal Eyes. Both have a huge brush which I love, and they do make my almost non-existent eyelashes visible and sort of spiked, which is sort of weird, but they don't look like spider eyes. I don't use mascara on my lower lashes, so I really can say how it will do. When I apply my mascara, I usually use two different mascaras, and will always top my first coat with the Scandal Eyes. I like it and would definitely purchase it again.

I needed a new mascara because I lost my favorite Clinique and wanted a change from Jordana (boy was I harsh on Jordana in comparison to THIS!). Well, for $5 and after coming on here for reviews I thought I would give it a shot. Yup, people were right, the brush is big n fat alright! I found it did NOT lengthen at all.... and my lashes are fairly long and thick....and this was almost a step up from Great Lash (and that aint saying much!). It didn't thicken either... I have tried it 2 or 3 times now and usually at that point you can get a sense of what to do and how to make it worth...but it hasn't been that way and why should one struggle with their mascara? I'm going to see if I can return it to Wal*Mart. I give it a thumbs down and a sideways thumb.... not my cup o' joe!

This is my favorite mascara ever and I will buy it as long as they make it. I have thin, short, blonde eyelashes and with this stuff you would never be able to tell. It makes them thick, black, huge, and long. I think the thick brush, once you get the hang of it, only makes the product work even better. It doesn't have a bad smell, it never flakes. The lycra is awesome, I can build and build with no worries. Or just a couple swipes for a lighter look. I just think the tube is a little chunky and think in design. I also wish they would make a waterproof version!!! Either way this mascara is great and I recommend it to anyone.

Wow. I have been searching for the ULTIMATE mascara basically my entire life and have finally found it! I am surprised more people don't adore this - perhaps due to the enormous brush. I am a bit of a mascara snob but picked this up on a whim before swearing off DS mascara for good. So happy I did! I picked this up for about 5 bucks on sale. Gives beautiful full fringy lashes, inky black, lots of volume and definition. Holds curl very well, no raccoon eyes and hardly flakes (I touch my eyes a lot so mascara always flakes on me...this probably wouldn't flake at all on most people). Even a bit of cold water on the lashes doesn't make it run, however it comes off easily with warm water and my regular cleanser (Paula's). This can be used for a natural look or dramatic...but it is pretty and dramatic, not just caked on dramatic. You can layer this even when dry if you want to take it from day to night. I'm not sure about the lycra but I do notice this formula has more give/flex to it. I don't get any lumps or clumps with this, even with multiple coats. The brush is huge and I'm not sure how someone with short lashes would be able to maneuver it, however if you have long thin lashes like I do, I highly recommend you give it a try. New HG!!!

I really like this mascara a lot. It has become my favorite mascara at the moment. Previously I was wearing CG Lash Blast in the orange tube which I love but this Rimmel is so much better! I have very straight eyelashes that curl downwards so I always curl my eyelashes and this Rimmel mascara holds the curl!!! Most mascaras are liquidy and my eyelashes flop back down after applying mascara. Another great thing I have found with this stuff is you can reapply it over mascara hours later and it won't clump up, just gives even more volume and length. Try it out!!!

I have super straight and short lashes to begin with so any help I can get is a plus! I ran into this product @ target and thought I would give it a try. I havent been disappointed with rimmel products at all and this one wasnt about to let me down. I use my eyelash curler and apply this stuff on.. the brush is a little intimidating BECAUSE IT IS HUGE!! I must say bigger is better here! It will take some getting used to on this brush but ladies you will love love love how your lashes look when applying a coat of this mascara!! TRY IT!!! It makes my non existent lashes pop out like falsie eyelashes look! I double up the coats for a more dramatic look for evening A MUST HAVE!!

With this mascara, you have to apply more than one coat if you're looking for volume. I haven't had any problems with clumping. This will give your lashes the look you want without the stiffness which is what I love. I bit hard to remove though.

This is one of the worst mascaras I have ever tried. The brush is HUGE. it's so big that you can't swipe it over your lashes without it getting on your eyelid. the product is kind of liquidy so it takes a while to dry. once it dries, it flakes easily. also, There are already clumps on the brush so it's impossible to use the mascara without transferring the clumps from the brush to your lashes. I'vre tried separating the lashes with a different brush so that helps a little. Other than all of those complaints, i do like the actual tube itself. It is very easy to open compared to the covergirl lash blast I use now. That's about the only plus to this product. Not buying this again.

I found that to get results that I was even remotely happy with, I'd have to apply numerous coats, it was a pain in the ass. Plus I found that it didn't dry very quick so my lashes could easily get ruined and smudge all over my eye. Only good thing about this was I got a pretty good eyeliner pencil free with my purchase, but the mascara itself I won't ever purchase again.