I absolutely love this. It covers up my dark circles and any other dark spots so easily and blends great. This is definitely my number one go to concealer, and for only $2.49- so good.

a well covering matte concealer, stays on long, doubles as foundation.

Cheap, great coverage, and creamy. 3C rule ;)
Price: $3.35 CAD
Coverage: opaque
Texture: thick but creamy
Stick concealers in general have a tendency to be cakey or dry. This, however, was not the case. Creamy, crease-proof and buildable, this has to be the best all-around cover-up I've used used! You can even use this under your eyes unless you have super dry skin which may not work well with the thick formulation.
For under $5 this is a definite steal

I like this more than I like my MAC concealer, and at a quarter of the price. I use it on any dark spots that acne scars have left behind. It does a great job of covering them up. It's not uber long lasting, but I still find the lasting power is better than MAC's. The colour match is perfect and blends right into my skin. If I were to use it for the under eye area, I'd recommend using a brush instead of using it directly, as under eye area is sensitive and delicate.

Aside from my twist up tube BREAKING after 3 uses, the actual product is alright.

I don't use this on under eye circles...it won't work at covering those babies. I DO use it all over the rest of my face. It's very creamy and It covers fairly well (though I don't have a whole lot to cover...just a bit of redness on nose, chin, cheeks.) and my face seems to "drink it up"...it just blends in so smoothly. It doesn't cover perfectly, just kind of blurs my redness so that my face seems like it's skin-tone is even. I apply powder all over, after using this concealer and it stays all day.

It's super cheap.

If you're looking for a drug store concealer, I'd try this before anything else...it may just be what you are looking for. My advice, get a good brand name concealer for those big, tricky cover-ups, like dark circles and pimples, and this little cheap baby for the little stuff. Save $$ YAY!

I am fair complected and the shade 01 matt sand is a perfect match to my skintone (shade color revlon colorstay buff). This is not heavy duty coverage, more of a medium. but I still say perfect for daytime. Love love this product. Can't complain!

I love this concealer. They are dirt cheap and have decent packaging. Regarding the color, the two I own are perfect for me. I have a somewhat yellow skin tone and have never had luck finding a concealer that didn't look pink on me. I have this concealer in matt beige and matt sand and both blend in flawlessly depending how tan I am. I think matt beige is the darker of the two. I think these are better at hiding redness or blemishes. As an undereye concealer, they tend to sink into fine lines. I have found a fix for this though. I blend them with a tiny bit of my Tart Illuminating Serum. Overall, if you have yellow undertones, definitely check these out; you aren't losing much if you don't like them.

I purchased this product in 04 True Nude and it is the best! The coverage is light-to-medium, so if you need a heavy-duty concealer I definitely would not recommend this(I've heard Hard Candy's Glamoflauge works wonders for heavy-duty).
The shade is a bit light, but that works perfectly for lightening my undereye area. For the price, this concealer is just terrific. Definitely my HG!
I read a review before-hand and heard that the product has fallen out of the tube before--- I'm completely okay with this considering the price point! I'll just re-melt the product (see fixing broken lipstick) and re-attach it. Definite repurchase.

I wouldn't recommend this product to anyone, especially if you have almost snow white skin like I do. The lightest shade was too dark and orange, the coverstick itself dried out my skin. Bad product.

Purchased this is the nude shade. I am a light-medium, cool toned face with freckles. The light seemed too light so chose this based on a swipe on my hand. (yeah I know it's not always a good thing or match for the face but it worked) It has a smooth light consistency so I'll see how it all holds up and update review later.