A huge let-down, especially considering the price - AU $52. I feel that I could get a much better result from a drug store mascara, for a quarter of what I paid.

My lashes are quite straight and sparse, but with the right mascara I can really make them stand out. This was not the right mascara.

The formula is INCREDIBLY wet - if you don't wipe off the ton of excess product on the brush, you end up with horrid clumps - my eyelashes actually resembled fat spider legs! I did get a much better effect if I wiped the brush - but then, it wasn't anything special; it made me look as if I only had 5 super long, thin lashes - and any more than a coat was a no-no. A lash comb is definitely essential if you're committed to using this mascara.

Best mascara ever if you look for more length and great volume. This is the best volumizing mascara I ever tried. With other volumizing mascaras I never get the big eyes I have like I have with this one.
But if you prefer neat, separated lashes, you should look for another mascara.

I like the mascaras formula it lengthens my eyelashes and alot of volume, but only when I use another mascara as a base. So not my favorite.

Goal: to volumize and lengthen my blonde, thin lashes.

Pros:
- no transferring to upper eyelids (common problem for me)
- buildable volume and length
- very dramatic appearance
- fast drying

Cons:
- smells like chemicals (apparently it is a "rose" scent but I think it's just awful) even my husband smelled it when we got in the car one night
- "S" shaped brush can be a bit difficult to use and get an even result. Would prefer a simpler shape!

Despite the smell and brush shape, this mascara still gives the best result - buildable volume and length! I will keep repurchasing. I wouldn't use this mascara unless you are going for a dramatic look. For a more natural appearance I would suggest Lancôme Doll Lashes.

not too sure how i feel about this product. had a really nice smell, brush was good. however, if i decided to use more than 2 coats it would look great when i put on then a few hours later i would actually have parts of the mascara crumble off and sit under my eyes.
would probably still buy again though!

Desperately wanted to love this mascara as I had tested the original Hypnose in the past. The formula in it was far too much on the brush and made my lashes stick together, spider leg effect! Eeeek. It could be that I haven't used it enough to gain enough technique, so I will keep trying!

Having paid $60NZD on this mascara I am not going to give in easily! I will use it until every last bit is gone.

This mascara takes a bit of getting used to as the brush is quite an odd shape and if you don't use it properly your lashes end up looking clumpy and crap. However, once you get the hang of applying it, hello drama! When applying, the wide part of the brush should be flat against your lashes and as you sweep out, turn the brush down slightly so the narrow side can separate your lashes at the tips (I think there's a tutorial on the Lancome website to follow). Anyway, once I discovered the correct application method, I couldn't get over how good my lashes looked - really long, thick and dramatic! I wouldn't recommend using a curler with this product as for one it doesn't really need it but mainly, it would be much more difficult to apply.

I was very excited to try this product as I had been told by many how good Hypnose mascara was. I picked up the Hypnose drama, as it was advertised as being 'volumising and lash enhancing'. I was quite dissapointed. The mascara was glittery, which was not advertised, and the mascara was not volumising or lash enhancing. I would try the Lancome mascara again, but perhaps go for the original Hypnose product.

I heard all these raves about Lancome's mascaras, particularly the Hypnose ones, so naturally I was interested despite the fact I knew going in that it would not be cheap. I reeally wanted to love this, but sadly I was a bit disappointed. I won't be buying it again.
The sales lady who sold me this told me that it was a best-seller, everyone loves it and I would not be disappointed. Of course she would say this, and still after hearing her and many other reviews my expectations I admit were high. But to my frusteration I found this mascara actually does the opposite of what I thought it would do and what it says it will do. This Hypnose Drama stuff is supposed to be volumizing and I guess "plump" up your eyelashes for that dramatic look, but instead I found it was just so-so. It's not the worst mascara out there, but it gives you more of just a basic, natural look with maybe a bit of length. The few positive things I did notice is that 1.) it doesn't clump and 2.) the lid snaps when you close it, which I thought was kind of cool.

Tried a gwp size of this. Mascara's success depends on both formula and brush. While this one is not an awful mascara, life is too short to use 3-lippie mascara : )
If you ignore the silly S-shape of the brush and just use the curve like any other curved or spoon-shaped brush, it's not bad. The bristles are too far apart for my taste though. Combine that with a too-wet formula, and I ended up with several lashes wetly stuck together, needing a metal lash comb. The look was overall not too bad, but far from HG. Decent length and so-so volume...drier formulas volumize better in my opinion. It did not hold curl nor did it completely wilt my curl. But one thing I cannot forgive (and will never understand) is fragrance in mascara. Being Lancome, this one is literally perfumed. Driving to work, I could smell my mascara--think about how wrong that is. It's my eyes, they don't need to smell good. I also felt like maybe it was making my eyes a little itchy (perhaps a psychological reaction to the scent).