Great color (I would describe it as a bright watermelon pink with a hint of coral) on my N10 skin (yes a light hand is required) and wears for over 12 hours with minimal fading.
I have found that the best way to apply this blush is with a brush with a smaller head (I use the Illamasqua Blusher Brush 1 which has a slightly smaller head than a MAC 109). I tap (not sweep) the head of the brush into the blush and then tap onto my face. I use a clean fluffy face brush or blush brush to blend out the color.
Even though this is a matte blush it never appears chalky or patchy (which I think has something to do with the oil and wax in the formula). I was afraid I would break out due to those ingredients, but have not have any issues at all.
I highly recommend the Illamasqua matte blushes, they wear great on me and the colors, although scary in the pan, blend to perfection on the face.

I like light pinks and peaches for blush but I saw so many raving reviews for this and got really curious. So I bought it when i saw it for 20% off. What I saw in the pan was what I got on my cheeks. It's a darker sort of pink that leans a little coral but there was no orangy colour when I applied it.

First up..it is REALLY pigmented. I swept my blush brush over it and I got ultra reddish cheeks. (For reference: I'm about NC15) So I literally used the brush to dab the surface and applied with a light hand. I think a less dense brush would do better with this. (maybe a fan brush like other reviewers suggested).

The blush lasted and lasted. I put it on at 9am and reached home at 10pm after walking in the sun etc. At 10pm, it still looked exactly the same as when I put it on. (However, I also put primer, foundation and loose powder under it.) Even NARS blushers don't last that long on me. NARS blushes only last an average amount of time on me (5-6hours?) before they fade.

Frankly, I wasn't very impressed with the blush colour but it is gorgeous in photographs! When I wear lighter coloured blushes, the colour doesn't really show up in photos but this looks really really nice. So actually I do like this blush but I want to try the lighter colours next time.

Oh yeah the packaging is lousy (difficult to open if you've long nails) but I'll live with it =)

Ok I had to review this now because.... my slab boke in pieces the other day!

Now, I have NEVER had a slab of blusher powder break, nope sirie never had an eyehsadow break either.
Highlighter ( bobby browne brick, YSL compact highlighter)
But a Blush... WTF.
So thats why it doesn't get a five from me...
I gave 3 for packaging, ... yes its a fab shape... but not good for placing next to otheres in Pro MUA transit... in fact I'd say its the protruding corners that take some pressure impact and then lead to the breaking... Physisists out there... research required!
I recoken they should go back to square and have a raised or coloured inlay to define the illamaqua brand shape... like thier boxes!
BUT YES.... PERFECT colour....MAC used to do similar colour in a blush cream called... VIRGIN funny emough!

This is my favourite blush. I absolutely love it. It is that perfect Pinky/corally tone that will look good on any skintone. I also love that it is matte. This is a very pigmented blush, and a little goes a long way. I just have to lightly tap my brush in it and I get enough product. I know that this will last a long time! And its just beautiful.

i got this blush for the last illamasqua upto 50% sale.. and i love it!
it goes so beautifull warm pink color.. its look like watermellon pink on my cheeks lol..

the pigmentation was awsome! the staying power compare with nars..
but for some people, this blush going oxidize.. on me? nope.. it's just look like the first time i'm applied..

and i love the packaging.. it's unique shaped and looks so professional

love love love it..
i think i would buy unriqueted, katie, tweak,panic and another cream blush from illamasqua

This is my 6th Illamasqua blush and they don't even sell Illamasqua where I live. This blush is such a beautiful and unique warm, bright pink. I can see this suiting every skintone since it is so pigmented. I ordered this from ASOS so it was about $32 CAD with free shipping. My only gripe is the packaging. Illamasqua blushes break easily and the packaging is very weak as well as hard to open.

Being the makeup Hussy that I am... I bought this in Illamasqua's Easter Egg Hunt sale! So for the cost of a drugstore brand blush, I got this gem! Lucky me!
However, being used to MAC sheertones, oops! I thought I was being smart by swiping a bit with my finger onto my cheek, and then thinking I could buff it out with a brush. How wrong I was! This super duper pigmented baby was not going anywhere! I ended up smushing it around with my fingers, using a tissue, what an adventure.
I guess what I'm trying to say is, beware! It's a beautiful colour but it is a little unforgiving. No need to layer here - more like use a duo fibre brush and stipple it on gently. Goodluck everyone :)

I've been dying to try this for AGES and finally found a Sephora that had it. What to say? It lives up to the hype, plain and simple. A fabulous bright matte pinky-coral color that lasts and lasts. After some 16 hours of wear most of my foundation is gone but Hussy remains.

Not thrilled with the packaging as I feel it is a bit bulky compared to, say, NARS. I travel a fair bit so that's important to me. I also find opening the compact to be a bit of a chore.

This stuff is unbelievably pigmented. I merely suggest contact between the bristles of my blush brush and the powder and have more than enough for my NW15ish skin. It will probably last forever. Thumbs up, Illamasqua.

The color is matte, no girly shimmers. I like the way it blended in my skin. Made my cheeks look smooth and glowy, not shimmery. I soon see it becoming one of my HG aka Holy Grail products.
I am sure this color would work well on many skin tones. It’s an amazing color and equally nice product… I like its stylish packaging and have been wearing it nonstop .One swipe and it instantly brightens my complexion. It is a blush which one can wear during day as well as night. …but the color is so perfect on my skin tone that I can live with that packaging... This blush is expensive but something which makeup lover will love to keep in their stash. This will lasts for years
If you have not tried anything from Illasmasqua then I suggest you to start from their blushes which it is well known for.

I often think that high quality pigmented powders are the perfect cosmetic colouring mediums - well just try this to check. This clear singing hue just works magic on anyone. Just adapt from lily white to ebony dark. Its a warm sweet pink that makes me feel real goood - orgasmic really -
One can only hope that Illa isn't going to bite the dust in a takeover anytime soon...