I love the formulation, but hate the brush. I find this is best applied on top of an existing mascara. When applied by itself it gets messy and ends up in my eyes which makes them water. Smashbox says their mascaras are okay for sensitive eyes, but something about them makes my eyes water.

This WAS an ok mascara, but its was really disappointing to see the mascara smudge after nearly 4 hrs during my 8 hr shift. What a shame.

I bought this mascara thinking that it would give my lashes a lot of volume. It actually doesn't do much for my lashes because it still sticks straight out. The wand is shaped like a dna helicase but I find the application very awkward. Very disappointing especially for the price I paid.

If there were a definitely not option under "would you buy this again" I would definitely have chosen that. I was so disappointed in this product. I usually love smashbox but this was an epic fail. It was utterly useless and I felt like it didn't do anything.

Wow. I'm so suprised at the negative reviews.
Now finally THIS is a mascara that does it's job.
I already have long curly lashes, but I find that this makes my lashes look so thick and long and voluminous. When I put this on, people comment how on they want to kill me because of my lashes. lol.

I swiped this gem from my sister so I got it for free so I can't really comment on the price. But I would so rebuy this again.

The trick with this mascara is that you have to hold your eyelids open while you swipe it on up and down...ok well I can't describe it but the way I do it, it makes my lashes look amazing!

I received a sample of this via a 500 pt Sephora bonus. I had never tried a Smashbox product and was super excited to give it a try. First impression was promising...thought the brush was really different from my HG Lashblast. I applied it by dragging it up my lashes rotating the wand. I did like the darkness of my lashes however it failed at keeping my curl and providing any volume. Also as the day continued it kept flaking....grr! This is def not a repurchase for me and thank goodness it was just a sample!

I'm really surprised by all of the negative reviews for LASH DNA; it works really well for me.




One coat of LASH DNA is all I really need for noticeably longer, beautifully separated, evenly coated, non-clumpy lashes. Because of the perfect separation my eyes look much more alert. Plus, it holds my curl all day. I prefer to use two coats, as it slightly improves my volume (It doesn't claim to give volume, so I can't complain that the increase is only slight).


I've been using LASH DNA for around two years and have never had any problems with smudging or flaking. This mascara is also easy to remove, but has never ran on me.


Smashbox also say that the formula will "condition and rebuild former lash damage", so I can't wait to see what long term usage will do.




I love the double-helix shaped brush. Yes it's big, but no bigger then Diorshow or similar, so if you're used to that you shouldn't have any problems with LASH DNA. The shape of the brush separates, fans and curls lashes, right from the roots to the tips, so my eyes really pop.


I've used both a mini tube and a regular tube and I think most of the reviews are by people how have used the mini tube; the mini tube's wand is too short and the shape of the brush is sort of squashed, so you need the regular tube to see the benefits with this mascara.

Not impressed at all. Formula was seemingly dry and left my eyelashes looking wimpy, even after I swiped on a couple of coats. No volume, no length, no curl, not even very dark. Pass.

I am well on my way to loving this mascara. It makes my lashes look so full, black and thick! I don't really care for the brush--it does make application a bit awkward, but it's manageable. It also held up through an hour long workout, which is pretty impressive given that it's not waterproof. Good stuff. UPDATE: This began to flake off into my eyes after so many hours. (Same issue I had with Voluminous). Probably not a good choice for contact lens wearers like me. Deducting a lippie.

OK, so I'm in the minority here but I totally love this mascara! I have to agree that the brush is tricky and you can get smudgies all over your lids if you're not careful but my eyes are large and wide so I haven't had any issues. I can add several coats without clumps and it thickens and lengthens my lashes so they almost look 'falsie'. This formula lasts and lasts so I have to take extra care in removing it with my Deep Cleansing Oil. I would definitely - and will - repurchase!