Finally -- a mascara that does not melt or smear! And it washes off with warm water!

I can finally get through a day without mascara melting into my undereye concealer. I can take a mascara off without removers that irritate my sensitive eyes. I can go out in public and be glam without worry!

Here's the downside: it's one wet mascara. Use utmost care, and have a cotton swab at hand to remote the (almost inevitable) little dabs the awkward brush can trace onto your lids.

Taking that into account, Blinc is my HG mascara. Long live Blinc!

Blinc Amplified Mascara...in Brown.
I have blonde lashes & this is my usual mascara application. Curl lashes wait a few minutes (3-5min) then apply mascara. As soon as I applied the Blinc I saw my lashes collapse! I continued to apply & saw no volume at all . Also missing was any length.
Contrary to what the pkg literature says this is not buildable. You wind up with clumps & at the end of the day flakies too; but no raccoon eyes (lol). The best part about this is the ease of removal & that's about it. This cost $27.00 which was way too much but you live & learn. I will continue to stick with CG lash blast 24hr. continued >>

I have finally found my HG mascara. For the past few years, I have tried every mascara imaginable in search of one that does not smudge. No matter what kind I tried, waterproof or not, I would have very large dark smudges under my eyes within a few hours. I was constantly checking my reflection and wiping off my undereye area.

A poster on the Cafe board recommended this, so I went to Sephora and plunked down $26 for this. Crazy expensive for mascara, but since Sephora has such a generous return policy I figured I wouldn't be out anything but a bit of time should it not work for me.

I love it. It honestly does not smudge AT ALL. I have crazy weird work hours and very long days and it holds up perfectly. It is tricky to work with; you have to work quickly and carefully. Once it's set, it's set. Removal is a breeze, just water and gentle pressure removes the tubes. Plus, I don't have to go over my undereye with eye makeup remover to get off any leftover because there is none.

I am a very frugal person, but this mascara is so great that I will not hesitate to fork over $26 again for this little gem!

I used to use this years ago. Then somewhere along the line. I decided I wanted big, fluttery lashes, which this alone does not give. So I went through dozens of masacaras in my search. Mainly HE ones. There was a trend across all of them. Either they gave me the drama I wanted and smudged. Or, not much drama and flaked. This mascara used alone, is quite wimpy. Almost a lash tint. However, unlike most other tubing mascaras. You can use this with a primer. Also, unlike other tubing mascaras, this doesn't start flaking after a couple of weeks of use. So my mission is complete. I use Dior or Lancome's primer, then Blinc. I get fairly big, fluttery lashes that stay the day, no matter what I do, (cry, hot yoga etc.). Then at the end of the day, I remove easily with hot water and fingertips. No tugging, or damaging delicate lashes to remove. :)

I agree exactly as the last reviewer, does form tubes and doesn't flake, but did absolutely nothing for my lashes except make them look darker. Got NO volume or fullness at all, in fact probably the worst mascara I've tried in those categories. Wasn't sure what the point was either.

Yea it does form tubes around your lashes, doesn't flake etc. But it really doesn't do much for the lashes. No volume and no lengthening. I just don't see the point.

PRICE: $20 usd for a tube of mascara is pretty steep, but I wouldn't be able to wear mascara without this

PRODUCT: As a mascara by itself, this is absolutely crap.

But if you have oily eyelids and under eye area, then this is the perfect mascara as a HG topcoat. I always get black smudges under my eyes regardless of seasons due to my oily eye area, even when I am using Kiss Me Heroine mascara. By wearing this mascara at the very last step, it prevents the other mascaras from smudging and can help keep the curl.

Also, this product is a godsend when you are in the tropical environment. In the humid weather of HK, this was the only thing that would stay on when the torrential rain comes out of nowhere. It also stays on very well considering how hot and wet the weather is in HK.

TIP: if wearing as a topcoat to prevent smudging, get it real close to the base and only run the wand to half length. The mascara isn't too heavy but depending on your bottom mascara, bringing the wand all the way to the very tips of eyelash can make them droopy at times.

Note: I have thin Asian lashes that are naturally straight. They are long for Chinese but short in comparison to Caucasians. And have Oily eyelids that causes all mascaras to smudge even when wearing Urban Decay primer on the bottom and top area.

CONCLUSION: I will continue to shell out $20+ per tube just to have the HG topcoat that prevents smudges and panda eye effects.

I disagree with the reviews saying Blinc isn't a powerful enough mascara. It takes a number of coats and the application technique is different from any other mascara I've ever used, so it was difficult at first -- and a pain in the ass. But once I got used to application it became my favorite mascara of all time. It's my preference for day to day AND special events. More coats and more attention to lash tips completely transforms the effect. It's true that a single coat will never be enough, but two is fine for going to work, and the best part is the tube effect makes for seriously dark, thick-looking lashes that don't fade until you want to remove. The removal also weirded me out the first couple of times (I was afraid of pulling out or weakening my lashes), but again, once I got used to it, I LOVED it. I don't think I'll ever go back to any other mascara! Just take a few days to play with it and adjust.

This is my favorite mascara. No, it's not going to give me a dramatic look, but since I tend to have a more natural look outside of work anyway, Blinc suits my needs. It really stays on all day with no smudges or smears. I've bought my mom (who is in her 60s) Blinc as well and now it's the only mascara she wears.

I received a sample of this mascara a few Birchboxes ago. I'm pretty disappointed...it takes many coats and many minutes to even see a difference in my lashes, and removal is a big chore. The little tubes slipping off totally creep me out. It does have lasting power, I'll give it that. The fact that it doesn't look like I'm wearing mascara is the dealbreaker, though. (Not that I like looking too made up. But I would like my lashes to look longer, thicker, and darker if I'm going to put forth the effort.)