This shampoo has a runny, almost watery consistency. However, it did lather well. After my hair was dry, it did not appear at all volumized nor thickened. I even felt that for an organic shampoo, it did leave my otherwise normal hair a bit on the dry side. This was a definite no for me.

I love this stuff! It smells so good and it makes my hair feel awesome! I happened upon it at TJ Max one day ($5 a bottle) and decided to try it and I am so glad I did! Now I just have to find it again... :)

I bought the Apple shampoo and conditioner AND the Lemon shampoo and conditioner at vitacost (dirt cheap, $4.72 each) and tried them both. Both left my hair clean and frizz-free after blow drying. After using very expensive lines such as Kerastase, I am sold on this line. I'm not too keen on the scent, but it's the look of my hair that counts!

Bought this at my grocery store on a whim and I LOVE it! I have fine, slightly wavy hair, and this stuff rocks! I get nice fluffy, full hair that lasts all day long. To me it doesn't smell like green apple OR ginger, though. It kinda smells like pipe tobacco, which isn't a bad thing. Will purchase this again.

I've just recently started using this shampoo and conditioner. It's smells great and leaves my hair soft and manageable. This may be my favorite natural shampoo and condition so far.

This smells like a Vodka Apple Martini but it's awesome!!! Soft hair, no SLS. Just a great shampoo!

This was the first product I tried from the DE Organics line. I was drawn to the ingredients list. I love love love this shampoo! I don't need conditioner after it, and I have always needed *something* after shampooing. My hair doesn't get greasy or weighed down. instead I have thicker, great smelling hair. I was very skeptical of the apple part of the scent, but I ended up loving it. Not over-powering.

A very good, inexpensive shampoo.

I have been using "natural" shampoos and conditioners for a few months now, so when I bought this product my hair had already gone through it's "adjustment" period. I have to say, overall I am very pleased with both the shampoo and its matching conditioner. My hair has a lot of body, volume, etc. I am a bit on the "frugal" side, so, I think it would be great if it were a little more inexpensive, but I would definately buy this again! I only have 1 small issue with the packaging - I don't like the opening on the bottom of the tube - I like it when they are on the top, but just a matter of preference. All and all, I love this product! EDIT: About 2 months ago, I colored my hair with ion color, and it damaged the daylights out of my hair. After a pro highlight/lowlight, my hair was still extremely hard to comb out after washing it, was somewhat damaged and very, very dry. I decided to go back to this after trying everything, and my hair looks great again, after ONE use! It feels soft, is bouncy and is even shiny. I don't know why I stopped using this for awhile, but I'm definately not changing again!

I bought this as a much cheaper substitute for my Pureology shampoos. At first I really liked this shampoo. I love the smell and the fact that it is SLS and paraben free. The texture is runny, almost as thin as water, and you don't have to use much to get good lather. HOWEVER, after a few weeks of using only this shampoo, my dandruff flared up and I noticed build-up weighing my hair down. My hair is thin, color-treated, and dry. I don't think this actually removes oils very well, even though my hair looks and feels great after washing. I also noticed my haircolor faded while using it. All said, I still enjoy this shampoo and will continue using it along with other shampoos to avoid buildup and dandruff.

Overall rating: I was searching for an SLS-free shampoo and matching conditioner and actually read about the shampoo first on www.vitacost.com. The shampoo had good reviews on that site, so I bought it. I had read on the Hair Board that there is a period of adjustment when using an SLS-free hair product, and they were right. At first I used the shampoo alone a few times, and it made my fine, thin hair flat and full of static. I tried it a few more times and voila! My hair was light, full, and fluffy, even without blow-drying, so I guess that reflects the "adjustment period." I was so pleased that I bought the conditioner at a local health-food store and have been very happy with its performance as well. The shampoo alone works well for my hair type, but I figure it doesn't hurt to use the conditioner, too. The apple scent is very light, and my nose doesn't really detect any ginger, although that ingredient may still affect the good overall results.
Price: Dirt cheap at about $7 for a large tube.
Packaging: Standard flip-top tube, which stands upright on end.